PMI Rate Pro exits: KC fintech calls acquisition the ‘natural next step’ for its mortgage tech solution

May 8, 2025  |  Startland News Staff

Nomi Smith, PMI Rate Pro

MIAMI — A strategic acquisition between a software leader and a Kansas City fintech startup brings together two innovators in mortgage tech to deliver the industry’s most comprehensive platform, said Nomi Smith, co-founder of PMI Rate Pro.

LoanPASS on Thursday announced its purchase of PMI Rate Pro, an Overland Park-based fintech specializing in API-driven private mortgage insurance (PMI) pricing technology. Financial terms of the deal were not disclosed.

PMI Rate Pro — one of Startland News’ past Kansas City Startups to Watch — will retain its brand identity and continue operating independently, with Smith at the helm and full support from LoanPASS for its current lender clients and software integrations, she said.

“We built our PMI technology to be modern, flexible, and easy to integrate with LOS, PPE, and POS systems,” the Techstars Kansas City alum and member of the Pipeline Entrepreneurs network added. “Joining LoanPASS is a natural next step. Together, we’re building the kind of connected infrastructure the mortgage industry has needed for years.”

From the archives: PMI Rate Pro pivots to tech solutions firm as pricing tool integrates with mortgage software solution

Integrating Smith’s company and its technology is expected to boost LoanPass’s product configuration, pricing, eligibility, and mortgage insurance quoting, giving lenders access to all six national PMI providers through a single API.

The result of the LoanPASS deal: faster, more accurate quotes, reduced manual effort, and better pricing options for borrowers, Smith said.

Both teams are committed to uninterrupted service and will collaborate to further expand platform capabilities and tech partnerships, said Bill Roy, founder and CEO of LoanPASS.

“Together, LoanPASS and PMI Rate Pro deliver a unified system for pricing and mortgage insurance, elevating the lending experience for our customers,” he added. “This integration brings speed, accuracy, and control to the forefront — allowing lenders to manage product pricing and PMI through one modern interface.”

First launched in 2019, PMI Rate Pro’s platform was designed to simplify one of the most fragmented parts of the mortgage process. Instead of building and maintaining six individual PMI integrations, lenders and tech platforms can now connect once to PMI Rate Pro’s single, unified API — saving time and development resources.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , , ,
Featured Business
    Featured Founder

      2025 Startups to Watch

        stats here

        Related Posts on Startland News

        Govs. Laura Kelly, D-Kansas, and Mike Parson, R-Missouri

        Report: Kansas, Missouri economies hinge on homegrown startups, not border war wins

        By Tommy Felts | August 29, 2019

        Kansas and Missouri must “grow from within” if the neighboring states aim to successfully confront structural challenges that face their economies, said Amy Liu, a contributor at national think tank the Brookings Institution. The “historic handshake” between Govs. Laura Kelly, D-Kansas, and Mike Parson, R-Missouri, earlier this month marked the symbolic end to an ongoing…

        Mike Plunkett and John Thomson, PayIt

        Payit, C2FO making biggest waves, but funding for smaller companies still jumped 81 percent

        By Tommy Felts | August 28, 2019

        Editor’s note: The following is the first in a series of analyses of Startland’s list of Kansas City’s Top Venture Capital-Backed Companies. Proof points matter, said John Thomson. “We’re evidence — based on the $100 million-plus growth equity investment we closed this spring — that you can build a world-class tech company in Kansas City,”…

        Shampoo Bar, Bear Soap, Soap Bar

        Mid Coast Modern founder joins Westport bar scene with sudsy, eco-friendly concept

        By Tommy Felts | August 28, 2019

        Matt Bramlette bathes in the wordplay of it all. His new venture in Kansas City’s quirky Westport entertainment district — known for its shops, restaurants and bars — floats a clean business prop: bars of soap with a low carbon footprint. Hence, “Soap Bar.” Just a few feet away from his popular retail storefront Mid…

        Blade & Timber, Power & Light

        LOOK INSIDE: Blade & Timber raises the bar (and kitchen) with Power & Light axe throwing

        By Tommy Felts | August 27, 2019

        When Blade & Timber officially opens this weekend at Power & Light, the two-year-old startup concept will set a new standard for the growing experiences industry, said Jessie Poole. “We want to show people ‘This is what you should expect from an axe-throwing experience,’” said Poole, communication director for Blade & Timber. “We’ve been upping…