PMI Rate Pro exits: KC fintech calls acquisition the ‘natural next step’ for its mortgage tech solution
May 8, 2025 | Startland News Staff
MIAMI — A strategic acquisition between a software leader and a Kansas City fintech startup brings together two innovators in mortgage tech to deliver the industry’s most comprehensive platform, said Nomi Smith, co-founder of PMI Rate Pro.
LoanPASS on Thursday announced its purchase of PMI Rate Pro, an Overland Park-based fintech specializing in API-driven private mortgage insurance (PMI) pricing technology. Financial terms of the deal were not disclosed.
PMI Rate Pro — one of Startland News’ past Kansas City Startups to Watch — will retain its brand identity and continue operating independently, with Smith at the helm and full support from LoanPASS for its current lender clients and software integrations, she said.
“We built our PMI technology to be modern, flexible, and easy to integrate with LOS, PPE, and POS systems,” the Techstars Kansas City alum and member of the Pipeline Entrepreneurs network added. “Joining LoanPASS is a natural next step. Together, we’re building the kind of connected infrastructure the mortgage industry has needed for years.”
Integrating Smith’s company and its technology is expected to boost LoanPass’s product configuration, pricing, eligibility, and mortgage insurance quoting, giving lenders access to all six national PMI providers through a single API.
The result of the LoanPASS deal: faster, more accurate quotes, reduced manual effort, and better pricing options for borrowers, Smith said.
Both teams are committed to uninterrupted service and will collaborate to further expand platform capabilities and tech partnerships, said Bill Roy, founder and CEO of LoanPASS.
“Together, LoanPASS and PMI Rate Pro deliver a unified system for pricing and mortgage insurance, elevating the lending experience for our customers,” he added. “This integration brings speed, accuracy, and control to the forefront — allowing lenders to manage product pricing and PMI through one modern interface.”
First launched in 2019, PMI Rate Pro’s platform was designed to simplify one of the most fragmented parts of the mortgage process. Instead of building and maintaining six individual PMI integrations, lenders and tech platforms can now connect once to PMI Rate Pro’s single, unified API — saving time and development resources.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
Dozer debut: Indoor sandbox concept revives zero-screens play for JoCo children
A giant sandbox playroom in Johnson County evokes a simpler era, said Justin Finn, whose immersive entertainment concept for children opens Tuesday in Leawood. “No screens,” explained Finn. “I like to say it’s how we grew up as kids. Imagination, the wheels turning.” Dozer — launched this week as the first of multiple locations alongside co-founder…
Prayer-built coffee shop brews holistic healing with fuel from Grandview father’s faith
GRANDVIEW, Mo. — Nate Thomas saw something others didn’t in the near-windowless former Masonic lodge and one-time Christian school in southern Jackson County, he said. The Missouri father-of-two envisioned a gathering place with handcrafted coffee and holistic care under one roof. “Through prayer and patience, the Lord blessed us with this huge space,” said Thomas,…
Meet your new (northern) neighbor: Tim Hortons arrives in KC with plans for 30 locations
A Canadian fast food cult favorite known for its “Timbits” is ramping up its area expansion with five locations scheduled to open by the end of 2025 — part of an aggressive, long-term move orchestrated by a single franchisee. The breakfast-famous Tim Hortons is expected to become a more prominent player across the Kansas City…
‘Volatile times’: C2FO targets capital access to businesses rattled by global tariff disruptions
Companies — especially small businesses with limited banking options — need liquidity during times of global economic uncertainty, said Sandy Kemper, detailing C2FO’s fruitful efforts to meet growing demand for fast capital amid unpredictable tariff-related disruptions. Kansas City-based C2FO funded $18 billion through its global working capital platform to businesses worldwide during the first quarter…

