PMI Rate Pro exits: KC fintech calls acquisition the ‘natural next step’ for its mortgage tech solution
May 8, 2025 | Startland News Staff
MIAMI — A strategic acquisition between a software leader and a Kansas City fintech startup brings together two innovators in mortgage tech to deliver the industry’s most comprehensive platform, said Nomi Smith, co-founder of PMI Rate Pro.
LoanPASS on Thursday announced its purchase of PMI Rate Pro, an Overland Park-based fintech specializing in API-driven private mortgage insurance (PMI) pricing technology. Financial terms of the deal were not disclosed.
PMI Rate Pro — one of Startland News’ past Kansas City Startups to Watch — will retain its brand identity and continue operating independently, with Smith at the helm and full support from LoanPASS for its current lender clients and software integrations, she said.
“We built our PMI technology to be modern, flexible, and easy to integrate with LOS, PPE, and POS systems,” the Techstars Kansas City alum and member of the Pipeline Entrepreneurs network added. “Joining LoanPASS is a natural next step. Together, we’re building the kind of connected infrastructure the mortgage industry has needed for years.”
Integrating Smith’s company and its technology is expected to boost LoanPass’s product configuration, pricing, eligibility, and mortgage insurance quoting, giving lenders access to all six national PMI providers through a single API.
The result of the LoanPASS deal: faster, more accurate quotes, reduced manual effort, and better pricing options for borrowers, Smith said.
Both teams are committed to uninterrupted service and will collaborate to further expand platform capabilities and tech partnerships, said Bill Roy, founder and CEO of LoanPASS.
“Together, LoanPASS and PMI Rate Pro deliver a unified system for pricing and mortgage insurance, elevating the lending experience for our customers,” he added. “This integration brings speed, accuracy, and control to the forefront — allowing lenders to manage product pricing and PMI through one modern interface.”
First launched in 2019, PMI Rate Pro’s platform was designed to simplify one of the most fragmented parts of the mortgage process. Instead of building and maintaining six individual PMI integrations, lenders and tech platforms can now connect once to PMI Rate Pro’s single, unified API — saving time and development resources.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
Ice Cream Bae returns to the Country Club Plaza with its own storefront, more flavors
Adison and Jackie Sichampanakhone have a soft spot for the Country Club Plaza, they shared. It’s where the journey with their soft-serve ice cream shop began. “We’re excited to be back. We had so many great customers down here before, so we’re happy to be able to serve them again,” said Adison, who co-founded Ice…
Just Walk Out: Crossroads Market features Amazon tech for checkout-free convenience
Grocery shoppers in the Crossroads can now skip the checkout line. Newly outfitted with Amazon’s Just Walk Out and Amazon One technology, Community Groceries Crossroads Market reopened to the public Friday. The Crossroads Market — owned by Kortney Lee at 640 East 18th St. — is the first store in Kansas City and the first…
UMKC receives $12.97M grant from Kauffman Foundation to boost barrier breaking across KC region, beyond
Editor’s note: The Ewing Marion Kauffman Foundation is a financial supporter of Startland News’ nonprofit newsroom. New grant provides support to continue and expand entrepreneurship programs on the UMKC campus and across the Kansas City region The University of Missouri-Kansas City has received a historic, five-year, $12.97 million grant from the Ewing Marion Kauffman Foundation…
This 11-year-old’s lemonade sells out in hours at Hy-Vee; Here’s how he hopes to extend the shelf life of his young family business
The all-natural, fresh-squeezed lemonade made by 11-year-old Tre Glasper and his family in a Manhattan commercial kitchen is making its way to Kansas City thanks to a tart partnership with one of the Midwest’s leading grocery chains. Tre typically sells about 100 bottles of Tre’s Squeeze — an amount that takes two to three hours…

