PMI Rate Pro exits: KC fintech calls acquisition the ‘natural next step’ for its mortgage tech solution
May 8, 2025 | Startland News Staff
MIAMI — A strategic acquisition between a software leader and a Kansas City fintech startup brings together two innovators in mortgage tech to deliver the industry’s most comprehensive platform, said Nomi Smith, co-founder of PMI Rate Pro.
LoanPASS on Thursday announced its purchase of PMI Rate Pro, an Overland Park-based fintech specializing in API-driven private mortgage insurance (PMI) pricing technology. Financial terms of the deal were not disclosed.
PMI Rate Pro — one of Startland News’ past Kansas City Startups to Watch — will retain its brand identity and continue operating independently, with Smith at the helm and full support from LoanPASS for its current lender clients and software integrations, she said.
“We built our PMI technology to be modern, flexible, and easy to integrate with LOS, PPE, and POS systems,” the Techstars Kansas City alum and member of the Pipeline Entrepreneurs network added. “Joining LoanPASS is a natural next step. Together, we’re building the kind of connected infrastructure the mortgage industry has needed for years.”
Integrating Smith’s company and its technology is expected to boost LoanPass’s product configuration, pricing, eligibility, and mortgage insurance quoting, giving lenders access to all six national PMI providers through a single API.
The result of the LoanPASS deal: faster, more accurate quotes, reduced manual effort, and better pricing options for borrowers, Smith said.
Both teams are committed to uninterrupted service and will collaborate to further expand platform capabilities and tech partnerships, said Bill Roy, founder and CEO of LoanPASS.
“Together, LoanPASS and PMI Rate Pro deliver a unified system for pricing and mortgage insurance, elevating the lending experience for our customers,” he added. “This integration brings speed, accuracy, and control to the forefront — allowing lenders to manage product pricing and PMI through one modern interface.”
First launched in 2019, PMI Rate Pro’s platform was designed to simplify one of the most fragmented parts of the mortgage process. Instead of building and maintaining six individual PMI integrations, lenders and tech platforms can now connect once to PMI Rate Pro’s single, unified API — saving time and development resources.
Featured Business
2025 Startups to Watch
stats here
Related Posts on Startland News
Don’t like cookies? Your new favorite weirdough baker hungrily accepts the challenge
Tierney Larson is on a mission to bake the perfect cookies for those like herself with a not-so-sweet tooth, the Outliers Baked Goods owner shared. Each month, the self-taught baker and New York native experiments, developing four new adventurous flavors to please the taste buds of the outliers or weirdoughs of the dessert community —…
Shocked by a discovery while pregnant, this entrepreneur vowed to make self-care products from ingredients safe enough to eat
‘I might as well make my own’ Jess Winns, founder of Ari Rose Body Care, had always been pretty conscious of what she and her three daughters put into and onto their bodies, she said. However, as she researched more about holistic wellness while pregnant with her second daughter, Winns read about how more than…
Mediterranean of the Midwest: How this restaurateur is crafting authentic tastes for diners in the heart of Kansas
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. This series is possible thanks to Go Topeka, which seeks economic success for all companies and citizens across Shawnee County through implementation of an aggressive economic development strategy that capitalizes…
GIFT launches We Are Black pitch competition with 10 entrepreneurs vying for $60K
Editor’s note: Kansas City G.I.F.T. is a non-financial partner of Startland News. Ten Black-owned Kansas City businesses are expected to pitch March 24 for their share of $60,000 at what organizers hope will become an annual event that helps to close the funding gap for entrepreneurs of color. The We Are Black pitch competition is…