PMI Rate Pro exits: KC fintech calls acquisition the ‘natural next step’ for its mortgage tech solution

May 8, 2025  |  Startland News Staff

Nomi Smith, PMI Rate Pro

MIAMI — A strategic acquisition between a software leader and a Kansas City fintech startup brings together two innovators in mortgage tech to deliver the industry’s most comprehensive platform, said Nomi Smith, co-founder of PMI Rate Pro.

LoanPASS on Thursday announced its purchase of PMI Rate Pro, an Overland Park-based fintech specializing in API-driven private mortgage insurance (PMI) pricing technology. Financial terms of the deal were not disclosed.

PMI Rate Pro — one of Startland News’ past Kansas City Startups to Watch — will retain its brand identity and continue operating independently, with Smith at the helm and full support from LoanPASS for its current lender clients and software integrations, she said.

“We built our PMI technology to be modern, flexible, and easy to integrate with LOS, PPE, and POS systems,” the Techstars Kansas City alum and member of the Pipeline Entrepreneurs network added. “Joining LoanPASS is a natural next step. Together, we’re building the kind of connected infrastructure the mortgage industry has needed for years.”

From the archives: PMI Rate Pro pivots to tech solutions firm as pricing tool integrates with mortgage software solution

Integrating Smith’s company and its technology is expected to boost LoanPass’s product configuration, pricing, eligibility, and mortgage insurance quoting, giving lenders access to all six national PMI providers through a single API.

The result of the LoanPASS deal: faster, more accurate quotes, reduced manual effort, and better pricing options for borrowers, Smith said.

Both teams are committed to uninterrupted service and will collaborate to further expand platform capabilities and tech partnerships, said Bill Roy, founder and CEO of LoanPASS.

“Together, LoanPASS and PMI Rate Pro deliver a unified system for pricing and mortgage insurance, elevating the lending experience for our customers,” he added. “This integration brings speed, accuracy, and control to the forefront — allowing lenders to manage product pricing and PMI through one modern interface.”

First launched in 2019, PMI Rate Pro’s platform was designed to simplify one of the most fragmented parts of the mortgage process. Instead of building and maintaining six individual PMI integrations, lenders and tech platforms can now connect once to PMI Rate Pro’s single, unified API — saving time and development resources.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , , ,
Featured Business
    Featured Founder

      2025 Startups to Watch

        stats here

        Related Posts on Startland News

        Why this serial entrepreneur bought ‘a giant beach in Kansas’ (and how he plans to make it KC’s next outdoor hot spot) 

        By Tommy Felts | April 18, 2023

        Lance Windholz is already digging his new position on Shawnee’s sand volleyball courts: owner.  “This deal was about six years in the making,” said Windholz, a serial entrepreneur and small business owner. “I had been playing volleyball out at Shawnee Mission Beach Volleyball three, four times a week — and just thought, ‘Why not own…

        Rock Chalk hustle: KU launches ‘Startup Jayhawk’ event series to demystify entrepreneurship

        By Tommy Felts | April 18, 2023

        Editor’s note: The University of Kansas’ School of Business is a partner of Startland News. LAWRENCE — A three-day startup event series at the University of Kansas is expected to help shine a spotlight on student entrepreneurship and innovation, said Brian Anderson, noting an intentional effort by KU’s School of Business to make startup life…

        Enchanté! Restaurateur bakes her latest hotspot on KC Streetcar line: Each space speaks to me

        By Tommy Felts | April 15, 2023

        Some conversations are too special to end with a simple “goodbye,” said Heather White. “Say you’re in France with a group of friends, and you’re having one of those amazing conversations that is just so delightful — when it’s time to leave, you want to say more than goodbye. It’s enchanté!” shared White, the founder…

        Olathe startup remixes graduation apparel for students with hair that won’t fit the mold (or cap)

        By Tommy Felts | April 14, 2023

        Graduation is an important time in a young person’s life, said Rashawnda Wright, noting students should look and feel their best on perhaps the biggest day of their educational careers. After watching her daughter, Myayla, struggle to wear her graduation cap atop her big, curly hair, Wright was inspired to come up with a solution.…