PMI Rate Pro exits: KC fintech calls acquisition the ‘natural next step’ for its mortgage tech solution
May 8, 2025 | Startland News Staff
MIAMI — A strategic acquisition between a software leader and a Kansas City fintech startup brings together two innovators in mortgage tech to deliver the industry’s most comprehensive platform, said Nomi Smith, co-founder of PMI Rate Pro.
LoanPASS on Thursday announced its purchase of PMI Rate Pro, an Overland Park-based fintech specializing in API-driven private mortgage insurance (PMI) pricing technology. Financial terms of the deal were not disclosed.
PMI Rate Pro — one of Startland News’ past Kansas City Startups to Watch — will retain its brand identity and continue operating independently, with Smith at the helm and full support from LoanPASS for its current lender clients and software integrations, she said.
“We built our PMI technology to be modern, flexible, and easy to integrate with LOS, PPE, and POS systems,” the Techstars Kansas City alum and member of the Pipeline Entrepreneurs network added. “Joining LoanPASS is a natural next step. Together, we’re building the kind of connected infrastructure the mortgage industry has needed for years.”
Integrating Smith’s company and its technology is expected to boost LoanPass’s product configuration, pricing, eligibility, and mortgage insurance quoting, giving lenders access to all six national PMI providers through a single API.
The result of the LoanPASS deal: faster, more accurate quotes, reduced manual effort, and better pricing options for borrowers, Smith said.
Both teams are committed to uninterrupted service and will collaborate to further expand platform capabilities and tech partnerships, said Bill Roy, founder and CEO of LoanPASS.
“Together, LoanPASS and PMI Rate Pro deliver a unified system for pricing and mortgage insurance, elevating the lending experience for our customers,” he added. “This integration brings speed, accuracy, and control to the forefront — allowing lenders to manage product pricing and PMI through one modern interface.”
First launched in 2019, PMI Rate Pro’s platform was designed to simplify one of the most fragmented parts of the mortgage process. Instead of building and maintaining six individual PMI integrations, lenders and tech platforms can now connect once to PMI Rate Pro’s single, unified API — saving time and development resources.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
KC-based coffee collective adds two more Midwest brands to its speciality roast portfolio
A pair of Minneapolis-based coffee businesses are expected to add to the aroma of FairWave Collective, said Dan Trott, emphasizing the company’s mission to elevate quality coffee experiences through specialty brands. Folly Coffee Roasters and Philtera Cold Brewed Coffees are the latest Minnesota additions to the Kansas City-based collective’s roast, joining Up Coffee Roasters, which…
Her airport debut is an early success; now Chef LaRonda LaNear is extending Safi Fresh’s runway with new Crossroads location
Changing your lifestyle can start with what you put on your plate, said LaRonda LaNear. “Safi Fresh is all about educating people on the benefits and importance of eating clean. I’ve helped a lot of people lose weight and wean themselves off medication through changing their diet. I’m excited to do that on a larger…
Arrowhead event: Teams are stronger with women; How the NFL is moving the ball forward
While nighttime NFL Draft festivities at Union Station put the focus on male athletes chosen to play professional football, Friday morning at Arrowhead Stadium was all about spotlighting women changing the landscape of the NFL and Kansas City. “As we talk about champions today, this is what we’re talking about: Women and men, moving the…

