PMI Rate Pro exits: KC fintech calls acquisition the ‘natural next step’ for its mortgage tech solution
May 8, 2025 | Startland News Staff
MIAMI — A strategic acquisition between a software leader and a Kansas City fintech startup brings together two innovators in mortgage tech to deliver the industry’s most comprehensive platform, said Nomi Smith, co-founder of PMI Rate Pro.
LoanPASS on Thursday announced its purchase of PMI Rate Pro, an Overland Park-based fintech specializing in API-driven private mortgage insurance (PMI) pricing technology. Financial terms of the deal were not disclosed.
PMI Rate Pro — one of Startland News’ past Kansas City Startups to Watch — will retain its brand identity and continue operating independently, with Smith at the helm and full support from LoanPASS for its current lender clients and software integrations, she said.
“We built our PMI technology to be modern, flexible, and easy to integrate with LOS, PPE, and POS systems,” the Techstars Kansas City alum and member of the Pipeline Entrepreneurs network added. “Joining LoanPASS is a natural next step. Together, we’re building the kind of connected infrastructure the mortgage industry has needed for years.”
Integrating Smith’s company and its technology is expected to boost LoanPass’s product configuration, pricing, eligibility, and mortgage insurance quoting, giving lenders access to all six national PMI providers through a single API.
The result of the LoanPASS deal: faster, more accurate quotes, reduced manual effort, and better pricing options for borrowers, Smith said.
Both teams are committed to uninterrupted service and will collaborate to further expand platform capabilities and tech partnerships, said Bill Roy, founder and CEO of LoanPASS.
“Together, LoanPASS and PMI Rate Pro deliver a unified system for pricing and mortgage insurance, elevating the lending experience for our customers,” he added. “This integration brings speed, accuracy, and control to the forefront — allowing lenders to manage product pricing and PMI through one modern interface.”
First launched in 2019, PMI Rate Pro’s platform was designed to simplify one of the most fragmented parts of the mortgage process. Instead of building and maintaining six individual PMI integrations, lenders and tech platforms can now connect once to PMI Rate Pro’s single, unified API — saving time and development resources.
Featured Business
2025 Startups to Watch
stats here
Related Posts on Startland News
WYCO debuts DotteBiz tool to help launch, grow small businesses on KS side of KC
Editor’s note: KC BizCare is a partner of Startland News. A newly-launched government online resource aims to eliminate barriers for local business owners and entrepreneurs in Wyandotte County, project leaders said. “Really, DotteBiz is about wanting to ease friction for entrepreneurs and small business owners to help them not only launch their businesses here in…
Kinship Cafe owner paves plans to take ownership of his coffee shop (with a little help from his community)
In April, TJ Roberts was at risk of losing his coffee shop to a parking lot. Now, Roberts is standing his ground, with the help of his community, to purchase the building that houses Kinship Cafe. “It was a very dark couple of weeks, but now there’s light at the end of the tunnel. Purchasing…
North KC’s new ‘Bob’s Burgers’ tribute bar: It’s what happens when theater kids get together to drink
The grand re-re-re-opening of Vignettes Cocktail Bar as a pop-up tribute to the animated TV series “Bob’s Burgers” is a well-seasoned homage to yet another cult classic, said Edward Schmalz, co-owner of the North Kansas City nightspot. “We wanted to pull upon that wholesome — yet still a little raunchy — vibe that is ‘Bob’s…
Betty Rae’s sells to Shatto: Why the ice cream brand’s young steward is stepping away from the scoop (for now)
An announcement this week that Betty Rae’s Ice Cream could open new shops and push its popular products into grocery stores is exciting growth to envision, agreed Alec Rodgers, the brand’s steward since 2021 when he bought and reopened its two storefronts amid challenges of the ongoing pandemic. Rodgers just won’t be the man behind…