Boulevard launches BBQ beer to help new museum tell Kansas City’s smoky story
May 15, 2025 | Startland News Staff
It’s a beer that could only happen in Kansas City, said Greg Garrity, teasing Boulevard Brewing Co.’s just-announced bourbon barrel-aged Belgian-style quad — a brew infused with smoked malt and a blend of bold, barbecue-inspired ingredients.
Crafted in collaboration with the recently opened Museum of BBQ at Crown Center, the MO’ BBQ release is the latest in Boulevard’s Brewhouse One series, a line of small-batch beers that are brewed with ties local businesses and organizations.
A Beer Hall BBQ launch party is set for 5 p.m. to 7:30 p.m. May 22 at the Boulevard Tours & Rec Center, featuring samples of MO’ BBQ, a BBQ pork special with classic sides, and a sauce bar curated by the Museum of BBQ.
The barbecue special will be supplied by Boulevard’s new kitchen. Four-packs of MO’ BBQ will also available for carryout from the Tours & Rec Center for $19.99.
Click here to check out the beer hall’s new kitchen menu.
The MO’ BBQ Barrel-Aged Smoked Quad will be available exclusively at the Boulevard Tours & Rec Center starting May 22, while supplies last.
“For this entry to Brewhouse One, we knew we wanted something authentic to Kansas City, both in concept and execution, and there was nothing that spoke to that more than a partnership with the Museum of BBQ,” said Garrity, innovation brewer at Boulevard. “From there, we got into the specifics: How will we smoke the malt, what kinds of wood will we use, are we going full-blown brisket or are we going for a kiss of smoke? We really landed on a beer where one aspect isn’t outshining the other — it showcases the barrel, the beer and the barbecue equally.”
The project was a natural fit for the Museum of BBQ, which invites locals and visitors alike to immerse themselves in the smells, sights and stories of BBQ, said Jonathan Bender, a barbecue aficionado and former journalist who founded the first-of-its-kind destination alongside Chef Alex Pope.
“We want (the museum) to be a gateway to Kansas City barbecue just as Boulevard has been a gateway to beer for so many in KC and beyond,” Bender said.
Click here to learn more about the Museum of BBQ.
The goal behind MO’ BBQ: craft a beer that tastes like Kansas City barbecue feels.
With help from Boulevard’s resident barrel-aging expert, Quinn Reeder, the teams dreamed up an 11.8% ABV blend brewed with smoked pilsner malt, dark Belgian Candi Syrup, brown sugar, molasses, and a complex array of seasonings: star anise, celery seed, and cracked black peppercorns.
Chef Pope even smoked the pilsner malt in-house to provide just the right depth, while Boulevard’s brewing team experimented with balance.
Click here to learn more about the MO’ BBQ release.
“Whether you’re pairing MO’ BBQ with a plate of ribs, some sharp cheese or a quiet evening, this ale is a rich, spiced, smokey pour with the heart and soul of KC,” Boulevard said in a press release.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
Amazon’s drones won’t be alone over KC: Federal rule change opens skies to greater tech buzz
As the nation prepares for large-scale commercial drone deployments — thanks in part to newly rolled-back federal regulations — pilots, businesses, and agencies using the tech must skillfully balance opportunity with public trust and privacy concerns, industry experts said. “I’ve had people say to me, it kind of creeps me out … but in 30…
Garmin survived the smartphone revolution; now it wears digital health innovation on its wrist
Garmin might not have survived cellular carriers putting free navigation and mapping apps on every smartphone if the Olathe-based GPS tech leader wasn’t constantly innovating, said Scott Burgett, touring a group of digital health entrepreneurs and investors through the Johnson County headquarters. “It’s what keeps a company vibrant,” said Burgett, senior director of Garmin Health…
High-profile digital innovators, investors bringing blockchain finance leaders to Kansas City
As Kansas City’s rise as a Midwest blockchain hub continues, a new investor-focused summit is set to bring global blockchain and digital finance leaders to the region next month. The aim: Connect major players in the rapidly maturing sector with Heartland-based investors. The inaugural Heartland Digital Asset Exchange, or HDAX, is planned for Sept. 9…
LISTEN: How this startup helps brands ditch plastic without disrupting manufacturing
On this episode of Startland News’ new Plug and Play Topeka founder podcast series, we sit down with Anthony Musumeci — CEO of Earthodic — to explore the future of sustainable packaging. Discover how Earthodic’s flagship product, Biobarc, delivers water-resistant, recyclable paper coatings made entirely from bio-based ingredients — closing the loop on waste without sacrificing…

