Boulevard launches BBQ beer to help new museum tell Kansas City’s smoky story

May 15, 2025  |  Startland News Staff

Jonathan Bender, co-founder of the Museum of BBQ, with Greg Garrity, innovation brewer at Boulevard Brewing Co.; photo courtesy of Boulevard Brewing Co.

It’s a beer that could only happen in Kansas City, said Greg Garrity, teasing Boulevard Brewing Co.’s just-announced bourbon barrel-aged Belgian-style quad — a brew infused with smoked malt and a blend of bold, barbecue-inspired ingredients.

Crafted in collaboration with the recently opened Museum of BBQ at Crown Center, the MO’ BBQ release is the latest in Boulevard’s Brewhouse One series, a line of small-batch beers that are brewed with ties local businesses and organizations.

A Beer Hall BBQ launch party is set for 5 p.m. to 7:30 p.m. May 22 at the Boulevard Tours & Rec Center, featuring samples of MO’ BBQ, a BBQ pork special with classic sides, and a sauce bar curated by the Museum of BBQ.

The barbecue special will be supplied by Boulevard’s new kitchen. Four-packs of MO’ BBQ will also available for carryout from the Tours & Rec Center for $19.99.

Click here to check out the beer hall’s new kitchen menu.

The MO’ BBQ Barrel-Aged Smoked Quad will be available exclusively at the Boulevard Tours & Rec Center starting May 22, while supplies last.

“For this entry to Brewhouse One, we knew we wanted something authentic to Kansas City, both in concept and execution, and there was nothing that spoke to that more than a partnership with the Museum of BBQ,” said Garrity, innovation brewer at Boulevard. “From there, we got into the specifics: How will we smoke the malt, what kinds of wood will we use, are we going full-blown brisket or are we going for a kiss of smoke? We really landed on a beer where one aspect isn’t outshining the other — it showcases the barrel, the beer and the barbecue equally.” 

The project was a natural fit for the Museum of BBQ, which invites locals and visitors alike to immerse themselves in the smells, sights and stories of BBQ, said Jonathan Bender, a barbecue aficionado and former journalist who founded the first-of-its-kind destination alongside Chef Alex Pope.

“We want (the museum) to be a gateway to Kansas City barbecue just as Boulevard has been a gateway to beer for so many in KC and beyond,” Bender said.

Click here to learn more about the Museum of BBQ.

The goal behind MO’ BBQ: craft a beer that tastes like Kansas City barbecue feels.

MO’ BBQ Barrel-Aged Smoked Quad from Boulevard Brewing Co.; photo courtesy of Boulevard Brewing Co.

With help from Boulevard’s resident barrel-aging expert, Quinn Reeder, the teams dreamed up an 11.8% ABV blend brewed with smoked pilsner malt, dark Belgian Candi Syrup, brown sugar, molasses, and a complex array of seasonings: star anise, celery seed, and cracked black peppercorns.

Chef Pope even smoked the pilsner malt in-house to provide just the right depth, while Boulevard’s brewing team experimented with balance.

Click here to learn more about the MO’ BBQ release.

“Whether you’re pairing MO’ BBQ with a plate of ribs, some sharp cheese or a quiet evening, this ale is a rich, spiced, smokey pour with the heart and soul of KC,” Boulevard said in a press release.

From the archives: Boulevard, Vine Street hop to ‘inspire our city’ with a brew in honor of KC baseball icon Buck O’Neil

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    Arrowhead event: Teams are stronger with women; How the NFL is moving the ball forward

    By Tommy Felts | April 29, 2023

    While nighttime NFL Draft festivities at Union Station put the focus on male athletes chosen to play professional football, Friday morning at Arrowhead Stadium was all about spotlighting women changing the landscape of the NFL and Kansas City. “As we talk about champions today, this is what we’re talking about: Women and men, moving the…

    End-of-life care platform wins top UMKC prize in young startup’s first-ever pitch competition 

    By Tommy Felts | April 29, 2023

    Serving as someone’s informal caregiver is a rewarding experience, but the pressure of being fully responsible for taking care of a loved one can take a toll on a person physically and mentally, acknowledged Nicole Staab and Rachel Blankenship. Through their startup, Rings of Care KC, they are providing support and resources for informal caregivers…

    Brewkery closing its North KC kombucha taproom as ‘Lucky Elixir’ production heats up

    By Tommy Felts | April 28, 2023

    Five years after opening its popular North Kansas City hot spot, the Brewkery — home of Lucky Elixir Kombucha — is moving and closing its taproom, co-founder Amy Goldman shared.  With its lease about to end and rent increasing substantially, Goldman said, the move makes sense for the growing kombucha business. Although it’s bittersweet to…

    Variety entertainer’s magic trick: Knowing whether his audience wants a clown (or Ruby in drag)

    By Tommy Felts | April 27, 2023

    Dennis Porter’s success as a performer is scripted by the North Kansas City native’s talent at reading a room — adapting his jokes and wide variety of entertainment styles to fit the audience. If he’s doing it right, one of Porter’s characters brings a healthy grin to their happy faces, he said. “I am over-blessed…