Boulevard launches BBQ beer to help new museum tell Kansas City’s smoky story

May 15, 2025  |  Startland News Staff

Jonathan Bender, co-founder of the Museum of BBQ, with Greg Garrity, innovation brewer at Boulevard Brewing Co.; photo courtesy of Boulevard Brewing Co.

It’s a beer that could only happen in Kansas City, said Greg Garrity, teasing Boulevard Brewing Co.’s just-announced bourbon barrel-aged Belgian-style quad — a brew infused with smoked malt and a blend of bold, barbecue-inspired ingredients.

Crafted in collaboration with the recently opened Museum of BBQ at Crown Center, the MO’ BBQ release is the latest in Boulevard’s Brewhouse One series, a line of small-batch beers that are brewed with ties local businesses and organizations.

A Beer Hall BBQ launch party is set for 5 p.m. to 7:30 p.m. May 22 at the Boulevard Tours & Rec Center, featuring samples of MO’ BBQ, a BBQ pork special with classic sides, and a sauce bar curated by the Museum of BBQ.

The barbecue special will be supplied by Boulevard’s new kitchen. Four-packs of MO’ BBQ will also available for carryout from the Tours & Rec Center for $19.99.

Click here to check out the beer hall’s new kitchen menu.

The MO’ BBQ Barrel-Aged Smoked Quad will be available exclusively at the Boulevard Tours & Rec Center starting May 22, while supplies last.

“For this entry to Brewhouse One, we knew we wanted something authentic to Kansas City, both in concept and execution, and there was nothing that spoke to that more than a partnership with the Museum of BBQ,” said Garrity, innovation brewer at Boulevard. “From there, we got into the specifics: How will we smoke the malt, what kinds of wood will we use, are we going full-blown brisket or are we going for a kiss of smoke? We really landed on a beer where one aspect isn’t outshining the other — it showcases the barrel, the beer and the barbecue equally.” 

The project was a natural fit for the Museum of BBQ, which invites locals and visitors alike to immerse themselves in the smells, sights and stories of BBQ, said Jonathan Bender, a barbecue aficionado and former journalist who founded the first-of-its-kind destination alongside Chef Alex Pope.

“We want (the museum) to be a gateway to Kansas City barbecue just as Boulevard has been a gateway to beer for so many in KC and beyond,” Bender said.

Click here to learn more about the Museum of BBQ.

The goal behind MO’ BBQ: craft a beer that tastes like Kansas City barbecue feels.

MO’ BBQ Barrel-Aged Smoked Quad from Boulevard Brewing Co.; photo courtesy of Boulevard Brewing Co.

With help from Boulevard’s resident barrel-aging expert, Quinn Reeder, the teams dreamed up an 11.8% ABV blend brewed with smoked pilsner malt, dark Belgian Candi Syrup, brown sugar, molasses, and a complex array of seasonings: star anise, celery seed, and cracked black peppercorns.

Chef Pope even smoked the pilsner malt in-house to provide just the right depth, while Boulevard’s brewing team experimented with balance.

Click here to learn more about the MO’ BBQ release.

“Whether you’re pairing MO’ BBQ with a plate of ribs, some sharp cheese or a quiet evening, this ale is a rich, spiced, smokey pour with the heart and soul of KC,” Boulevard said in a press release.

From the archives: Boulevard, Vine Street hop to ‘inspire our city’ with a brew in honor of KC baseball icon Buck O’Neil

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    Give Black campaign returns, aiming to recapture energy needed to close racial wealth gap

    By Tommy Felts | June 13, 2023

    The 2023 Give Black KC campaign kicked off Monday, beginning the annual week of fundraising efforts focused on supporting Black-led nonprofits in Kansas City in an effort to achieve racial equity. This year’s fundraiser will benefit four organizations: Be Great Together, Front Porch Alliance, WeCode KC, and Kansas City G.I.F.T. Brandon Calloway, CEO and co-founder…

    Too many gyms leave people with disabilities to the wolves, says Wesley Hamilton; his solution: become a wolf yourself

    By Tommy Felts | June 13, 2023

    Wesley Hamilton’s latest project — an inclusive gym in Westport — provides community and a comfortable environment for other people with disabilities, the entrepreneur-turned-reality TV personality and advocate shared. Hamilton, founder of the Disabled But Not Really Foundation and Kansas City social entrepreneur, opened the doors to his new training hub at 3939 Washington St.…

    Pride Month campaign at Lifted Spirits celebrates humanity’s brilliant creations: humans, founder says

    By Tommy Felts | June 9, 2023

    Michael Stuckey’s personal commitment to equitable treatment for all people made a Pride Month initiative for Kansas City distillery Lifted Spirits a no-brainer, he said — even as multinational brands like Bud Light and Target have seen backlash to pro-LGBTQIA+ campaigns. “It’s not a complex issue to me, honestly,” said Stuckey, founder of Lifted Spirits.…

    Their one-night concert event boosts Band of Angels; Why this duo turned up the volume for fifth year on stage

    By Tommy Felts | June 8, 2023

    Music connects community in ways other mediums cannot, said Amber Giangregorio. “Life can be so serious sometimes, so it’s good to take a step back and have some fun. On Stage with SIS is all about having fun, while also supporting a good cause. It’s a time for our clients and community to get to…