Boulevard launches BBQ beer to help new museum tell Kansas City’s smoky story
May 15, 2025 | Startland News Staff
It’s a beer that could only happen in Kansas City, said Greg Garrity, teasing Boulevard Brewing Co.’s just-announced bourbon barrel-aged Belgian-style quad — a brew infused with smoked malt and a blend of bold, barbecue-inspired ingredients.
Crafted in collaboration with the recently opened Museum of BBQ at Crown Center, the MO’ BBQ release is the latest in Boulevard’s Brewhouse One series, a line of small-batch beers that are brewed with ties local businesses and organizations.
A Beer Hall BBQ launch party is set for 5 p.m. to 7:30 p.m. May 22 at the Boulevard Tours & Rec Center, featuring samples of MO’ BBQ, a BBQ pork special with classic sides, and a sauce bar curated by the Museum of BBQ.
The barbecue special will be supplied by Boulevard’s new kitchen. Four-packs of MO’ BBQ will also available for carryout from the Tours & Rec Center for $19.99.
Click here to check out the beer hall’s new kitchen menu.
The MO’ BBQ Barrel-Aged Smoked Quad will be available exclusively at the Boulevard Tours & Rec Center starting May 22, while supplies last.
“For this entry to Brewhouse One, we knew we wanted something authentic to Kansas City, both in concept and execution, and there was nothing that spoke to that more than a partnership with the Museum of BBQ,” said Garrity, innovation brewer at Boulevard. “From there, we got into the specifics: How will we smoke the malt, what kinds of wood will we use, are we going full-blown brisket or are we going for a kiss of smoke? We really landed on a beer where one aspect isn’t outshining the other — it showcases the barrel, the beer and the barbecue equally.”
The project was a natural fit for the Museum of BBQ, which invites locals and visitors alike to immerse themselves in the smells, sights and stories of BBQ, said Jonathan Bender, a barbecue aficionado and former journalist who founded the first-of-its-kind destination alongside Chef Alex Pope.
“We want (the museum) to be a gateway to Kansas City barbecue just as Boulevard has been a gateway to beer for so many in KC and beyond,” Bender said.
Click here to learn more about the Museum of BBQ.
The goal behind MO’ BBQ: craft a beer that tastes like Kansas City barbecue feels.
With help from Boulevard’s resident barrel-aging expert, Quinn Reeder, the teams dreamed up an 11.8% ABV blend brewed with smoked pilsner malt, dark Belgian Candi Syrup, brown sugar, molasses, and a complex array of seasonings: star anise, celery seed, and cracked black peppercorns.
Chef Pope even smoked the pilsner malt in-house to provide just the right depth, while Boulevard’s brewing team experimented with balance.
Click here to learn more about the MO’ BBQ release.
“Whether you’re pairing MO’ BBQ with a plate of ribs, some sharp cheese or a quiet evening, this ale is a rich, spiced, smokey pour with the heart and soul of KC,” Boulevard said in a press release.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
UMKC’s Student Entrepreneur of the Year sees business potential in KC’s diverse futbol ecosystem
Lesly Romo couldn’t shake an idea bouncing around in her mind for the past few years: a venture she ultimately would call Golazo, a multi-faceted soccer facility that offers the world’s diverse forms of futbol all in one place. Recently named UMKC Student Entrepreneur of the Year, Romo first conceived the concept during her freshman…
InvestMidwest aims to turn connections into dollars; startups can apply to pitch now
Attending InvestMidwest as an audience member was so impactful for Nick Love that the Love Lifesciences co-founder hopes to pitch his own company when the startup-investor conference and showcase returns this spring to Kansas City — for the first time since 2019. “InvestMidwest allowed us to speak with investors, but was also structured such that…
Bill to help ease veterans’ transition from military to business passes US House with KC leaders in the trenches
A legislative effort to boost support for U.S. military veterans pursuing a new chapter as entrepreneurs now heads to the U.S. Senate — buoyed by broad partisan support and championed by two members of Kansas City’s congressional delegation. The Successful Entrepreneurship for Reservists and Veterans SERV Act successfully passed in the U.S. House of Representatives this…
Porter House KC earns $400K in renewed support for inclusive entrepreneurship, retail incubator
Support from the JPMorgan Chase Foundation is expected to help The Porter House KC make good on its founders’ promise to help emerging entrepreneurs in their community get their promising ventures off the ground, said Dan Smith. “Like many of the small business owners that we encounter, we started our organization based on a need…

