UMKC pitch challenge awards $95K+ for ‘entrepreneur state of mind’ in and outside the classroom

April 26, 2025  |  Taylor Wilmore

Iyshia Sims, founder of ‘Amir’acle Body Butters and More, center, speask with student and peer entrepreneurs after winning first place in the James and Rae Block Kansas City Startup Awards category at UMKC's Regnier Venture Creation Challenge; photo by Nikki Overfelt Chifalu, Startland News

Winning $15,000 in Friday’s pitch competition at UMKC’s Regnier Venture Creation Challenge felt like the culmination of years of hard work and development, said Iyshia Sims.

“Oh my gosh, I’m just so proud of myself,” said Sims, founder of ‘Amir’acle Body Butters and More. “I felt really good after the pitch, I have pitched a lot over the years, and I’ve seen myself grow.”

Sims took home first place in the James and Rae Block Kansas City Startup Awards during the RVCC event, an annual student and community entrepreneurship showcase organized by University of Missouri-Kansas City’s Regnier Institute for Entrepreneurship and Innovation at the Bloch School of Management.

The Startup Awards recognized ideas pitched by non-student, existing startups from within Kansas City’s business ecosystem.

Iyshia Sims, founder of ‘Amir’acle Body Butters and More, center, wins first place at the RVCC in the startup category; photo by Nikki Overfelt Chifalu, Startland News

Keliah Smith, founder of CRWND Illustrations, center, poses with judges and UMKC officials after earning second in the James and Rae Block Kansas City Startup Awards pitch competition at RVCC; photo by Taylor Wilmore, Startland News

“It’s been a long time coming, because it has been very difficult up until now,” said Keliah Smith, founder of CRWND Illustrations, who won second place and $10,000 in the category. “Sometimes you have to keep going knowing there’s light at the end of the tunnel.

Smith plans to reinvest her winnings into inventory and equipment upgrades for her stationary and art brand, which boasts a physical location within The Porter House KC’s 811 Retail Incubator. Sims also aims to expand her business with private events, product-making classes, and enhanced digital content.

The Regnier Venture Creation Challenge awarded more than $95,000 in prizes — largely to student-led ventures from across the Midwest, drawing over 80 applicants from colleges and universities in Missouri, Iowa, Arkansas, Oklahoma, and Kentucky.

Imagination mindset

UMKC Chancellor Dr. Mauli Agrawal opened Friday’s awards announcement with encouragement to the students and a nod to the entrepreneurial spirit that fueled their ventures.

UMKC Chancellor Dr. Mauli Agrawal speaks to competitors at the 2025 RVCC awards ceremony; photo by Taylor Wilmore, Startland News

“You have already won, because the entrepreneur state of mind is just a different state of mind,” Agrawal told the audience. “It’s curious. It’s always looking for opportunities. It’s looking for gaps, and it’s imagining a world in a different way.”

The annual competition honors the legacy of Victor Regnier and is supported by the Regnier Family Foundation. Bob Regnier, founder of Bank of Blue Valley, also addressed attendees, reflecting on both the event’s growth and his own family’s entrepreneurial roots.

“I can tell you that every year is a little bit better,” he said of the entrepreneurship challenge’s year-by-year evolution. “The quality of the presentations is better. It’s really a very positive thing for me.”

“My father started out from scratch,” Regnier added. “This is really what he wanted to see — people wanting to start their own business and be successful.”

ULOM

James and Rae Block Kansas City Startup Awards

  • First place, $15,000: ‘Amir’acle Body Butters and More — A body care brand focused on nourishing skincare made with natural ingredients.
  • Second place, $10,000: CRWND Illustrations — A creative business specializing in prints and products celebrating natural beauty and Black culture.
  • Third place, $5,000: ULOM — A wellness brand rooted in holistic care and empowerment.

Coi Nguon Coffeehouse

College Startup Awards

  • First place, $15,000: Coi Nguon Coffeehouse — A cultural coffee concept rooted in Vietnamese heritage.
  • Second place, $10,000: No-Sparc
  • Third place, $5,000: AuraPatch

EDUrain

Social Entrepreneurship Awards

  • First place, $15,000: EDUrain — A platform helping students find housing and navigate financial aid.
  • Second place, $10,000: City Haven
  • Third place, $5,000: Brain Battle

Honorable Mentions and Special Awards

  • Venture Development Honorable Mention, $250: Grid
  • Venture Development Honorable Mention, $750: Naeche’s Nourishment
  • Venture Development Best Pitch, $2,000: Hoodlife Welding Hoods
  • Venture Development Most Improved, $2,000: RehabED
  • Excellence in Innovation, $500: VBI-S: Phospholipid Nanoparticles for Treatment of Septic Shock

Bob Regnier, founder of Bank of Blue Valley, shakes hands with members of the AuraPatch team at UMKC’s Regnier Venture Creation Challenge; photo by Nikki Overfelt Chifalu, Startland News

Even if they didn’t win the top honors, the real prize, according to Regnier, is what students take with them moving forward.

“Whether or not you walk away with a check today, you’re going to walk away with the knowledge that you’ve really done a good job of making and presenting your plan,” he said. “And that will benefit you in the long run.”

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

<span class="writer-title">Taylor Wilmore</span>

Taylor Wilmore

Taylor Wilmore, hailing from Lee’s Summit, is a dedicated reporter and a recent graduate of the University of Missouri, where she earned her Bachelor’s degree in Journalism. Taylor channels her deep-seated passion for writing and storytelling to create compelling narratives that shed light on the diverse residents of Kansas City.

Prior to her role at Startland News, Taylor made valuable contributions as a reporter for the Columbia Missourian newspaper, where she covered a wide range of community news and higher education stories.

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    Events Preview: Sports Hack for Social Change Competition

    By Tommy Felts | October 13, 2016

    There are a boatload of entrepreneurial events hosted in Kansas City on a weekly basis. Whether you’re an entrepreneur, investor, supporter, or curious Kansas Citian, we recommend these upcoming events for you. WEEKLY EVENT PREVIEW Second Fridays at Village Square When: October 14 @ 4:30 pm – 7:30 pm Where: Village Square Coworking Studio Second…

    Kansas Citians preparing for plethora of pitch competitions

    By Tommy Felts | October 13, 2016

    A staple of early-stage business — the elevator pitch — will be on full display for the Kansas City community in coming weeks. Entrepreneurs from around the metro area have several upcoming opportunities to pitch their businesses or to hear other innovators deliver spiels on their firms. Here are few of those events. The University of Kansas’…

    Royals, entrepreneurial stars fielding pitches from Kansas City educators

    By Tommy Felts | October 12, 2016

    Children today require more than just a pencil and paper to complete their lesson plan. Thanks to a booming education technology market, teachers’ out-of-pocket spending goes far beyond the occasional pen, pencil or box of tissues nowadays. In 2013, teachers spent $1.6 billion annually to support their classroom. To alleviate the climbing prices of basic…

    FCC commissioner Ajit Pai’s six strategic steps to close the digital divide

    By Tommy Felts | October 11, 2016

    In his second visit to Kansas City within the last six months, Federal Communications Commission Commissioner Ajit Pai stopped by Think Big Tuesday as part of his fight to close the digital divide. Growing up in a small Kansas town three hours south of the metro, Pai said he’s familiar with the energy and vitality…