UMKC pitch challenge awards $95K+ for ‘entrepreneur state of mind’ in and outside the classroom

April 26, 2025  |  Taylor Wilmore

Iyshia Sims, founder of ‘Amir’acle Body Butters and More, center, speask with student and peer entrepreneurs after winning first place in the James and Rae Block Kansas City Startup Awards category at UMKC's Regnier Venture Creation Challenge; photo by Nikki Overfelt Chifalu, Startland News

Winning $15,000 in Friday’s pitch competition at UMKC’s Regnier Venture Creation Challenge felt like the culmination of years of hard work and development, said Iyshia Sims.

“Oh my gosh, I’m just so proud of myself,” said Sims, founder of ‘Amir’acle Body Butters and More. “I felt really good after the pitch, I have pitched a lot over the years, and I’ve seen myself grow.”

Sims took home first place in the James and Rae Block Kansas City Startup Awards during the RVCC event, an annual student and community entrepreneurship showcase organized by University of Missouri-Kansas City’s Regnier Institute for Entrepreneurship and Innovation at the Bloch School of Management.

The Startup Awards recognized ideas pitched by non-student, existing startups from within Kansas City’s business ecosystem.

Iyshia Sims, founder of ‘Amir’acle Body Butters and More, center, wins first place at the RVCC in the startup category; photo by Nikki Overfelt Chifalu, Startland News

Keliah Smith, founder of CRWND Illustrations, center, poses with judges and UMKC officials after earning second in the James and Rae Block Kansas City Startup Awards pitch competition at RVCC; photo by Taylor Wilmore, Startland News

“It’s been a long time coming, because it has been very difficult up until now,” said Keliah Smith, founder of CRWND Illustrations, who won second place and $10,000 in the category. “Sometimes you have to keep going knowing there’s light at the end of the tunnel.

Smith plans to reinvest her winnings into inventory and equipment upgrades for her stationary and art brand, which boasts a physical location within The Porter House KC’s 811 Retail Incubator. Sims also aims to expand her business with private events, product-making classes, and enhanced digital content.

The Regnier Venture Creation Challenge awarded more than $95,000 in prizes — largely to student-led ventures from across the Midwest, drawing over 80 applicants from colleges and universities in Missouri, Iowa, Arkansas, Oklahoma, and Kentucky.

Imagination mindset

UMKC Chancellor Dr. Mauli Agrawal opened Friday’s awards announcement with encouragement to the students and a nod to the entrepreneurial spirit that fueled their ventures.

UMKC Chancellor Dr. Mauli Agrawal speaks to competitors at the 2025 RVCC awards ceremony; photo by Taylor Wilmore, Startland News

“You have already won, because the entrepreneur state of mind is just a different state of mind,” Agrawal told the audience. “It’s curious. It’s always looking for opportunities. It’s looking for gaps, and it’s imagining a world in a different way.”

The annual competition honors the legacy of Victor Regnier and is supported by the Regnier Family Foundation. Bob Regnier, founder of Bank of Blue Valley, also addressed attendees, reflecting on both the event’s growth and his own family’s entrepreneurial roots.

“I can tell you that every year is a little bit better,” he said of the entrepreneurship challenge’s year-by-year evolution. “The quality of the presentations is better. It’s really a very positive thing for me.”

“My father started out from scratch,” Regnier added. “This is really what he wanted to see — people wanting to start their own business and be successful.”

ULOM

James and Rae Block Kansas City Startup Awards

  • First place, $15,000: ‘Amir’acle Body Butters and More — A body care brand focused on nourishing skincare made with natural ingredients.
  • Second place, $10,000: CRWND Illustrations — A creative business specializing in prints and products celebrating natural beauty and Black culture.
  • Third place, $5,000: ULOM — A wellness brand rooted in holistic care and empowerment.

Coi Nguon Coffeehouse

College Startup Awards

  • First place, $15,000: Coi Nguon Coffeehouse — A cultural coffee concept rooted in Vietnamese heritage.
  • Second place, $10,000: No-Sparc
  • Third place, $5,000: AuraPatch

EDUrain

Social Entrepreneurship Awards

  • First place, $15,000: EDUrain — A platform helping students find housing and navigate financial aid.
  • Second place, $10,000: City Haven
  • Third place, $5,000: Brain Battle

Honorable Mentions and Special Awards

  • Venture Development Honorable Mention, $250: Grid
  • Venture Development Honorable Mention, $750: Naeche’s Nourishment
  • Venture Development Best Pitch, $2,000: Hoodlife Welding Hoods
  • Venture Development Most Improved, $2,000: RehabED
  • Excellence in Innovation, $500: VBI-S: Phospholipid Nanoparticles for Treatment of Septic Shock

Bob Regnier, founder of Bank of Blue Valley, shakes hands with members of the AuraPatch team at UMKC’s Regnier Venture Creation Challenge; photo by Nikki Overfelt Chifalu, Startland News

Even if they didn’t win the top honors, the real prize, according to Regnier, is what students take with them moving forward.

“Whether or not you walk away with a check today, you’re going to walk away with the knowledge that you’ve really done a good job of making and presenting your plan,” he said. “And that will benefit you in the long run.”

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

<span class="writer-title">Taylor Wilmore</span>

Taylor Wilmore

Taylor Wilmore, hailing from Lee’s Summit, is a dedicated reporter and a recent graduate of the University of Missouri, where she earned her Bachelor’s degree in Journalism. Taylor channels her deep-seated passion for writing and storytelling to create compelling narratives that shed light on the diverse residents of Kansas City.

Prior to her role at Startland News, Taylor made valuable contributions as a reporter for the Columbia Missourian newspaper, where she covered a wide range of community news and higher education stories.

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    Yoga for five-year-olds? Visionary KC charter school launching pilot program

    By Tommy Felts | April 4, 2017

    Kansas City-based elementary school Dreams KC will launch its first pilot program this month, but don’t expect the same old classroom model “Dreams is a whole child model,” explained Catina Taylor, founder of Dreams KC. “What that means is we don’t focus on them from the neck up, we develop their civic, personal, professional and…

    Gooding: Your customers don’t care about you

    By Tommy Felts | April 4, 2017

    Editor’s note: The opinions expressed in this commentary are the author’s alone. Check out more from Grant Gooding here.  It’s true. The moment you start talking about yourself is the moment you start losing.   There is no doubt that as human beings we have a natural affinity to talk about ourselves; self-promotion is hard-wired…

    KU Health System pilots KC health startup in rural Kansas

    By Tommy Felts | April 4, 2017

    Kansas City-based software startup Redivus Health landed a partnership with the University of Kansas Health system, which will put its technology in the hands of many rural Kansans. Launched in 2012, Redivus Health was founded by a group of physicians wanting to create better solutions for critical care situations. In 2015, the firm created a…

    Sprint Accelerator welcomes seven startups to KC, launches 2017 program

    By Tommy Felts | April 3, 2017

    The Sprint Accelerator announced Monday the seven startups from around the country that it welcomed into its fourth annual program, which also launched Monday. For the 2017 cohort, the Sprint Accelerator is focused on solidifying corporate partnerships. Fueled by Dairy Farmers of America and Virgin Mobile, the 90-day program will welcome startups from two tracks…