StartupNWA opens access to Northwest Arkansas ‘VC Immersions’ for Kansas City founders

March 25, 2025  |  Tommy Felts

Serafina Lalany, StartupNWA, talks with entrepreneurs during a past VC Immersions event in Northwest Arkansas; photo courtesy of StartupNWA

SPRINGDALE, Arkansas — A program designed to connect entrepreneurs with top-tier venture capitalists — offering access to critical funding, mentorship and the essential relationships needed to secure investor support — is now accepting Kansas City applicants.

It’s all about lowering barriers to capital, said Serafina Lalany, executive director of StartupNWA, an initiative of the Northwest Arkansas Council, and an organizer of the May 14 VC Immersions series.

“Our goal is simple: to ensure great startups get funded, no matter where they are. The challenges startups face in Northwest Arkansas aren’t unique, they’re felt across the middle of the country,” Lalany told Startland News. “Kansas City, in particular, has a strong and growing startup ecosystem that’s fostering bold ideas and ambitious founders.”

Click here to apply for the program by April 7.

The Northwest Arkansas region’s innovation economy is underpinned by three Fortune 500 companies — Walmart, Tyson Foods and J.B. Hunt Transport Services, Inc. — along with over a thousand globally known suppliers. In addition, the University of Arkansas plays an integral role in supporting local startups by connecting companies with the next generation of tech talent.

Since launching, VC Immersions has demonstrated significant success in connecting high-potential Arkansas startups with top-tier investors, she added. The initiative has already facilitated $6.7 million in early-stage financings and engaged more than 35 venture capital firms, bringing national investor attention to Arkansas-based companies.

With growing interest from investors and founders alike, the program is poised to expand its impact even further in the coming months, StartupNWA said, noting participation at the May 14 event from 22 confirmed venture capital firms — including Kansas City’s Iron Prairie Ventures and Columbia-based Redbud VC, along with investors from California, Georgia, Kentucky, Minnesota,  Montana, New York, Oklahoma, Oregon, Texas and Wisconsin — representing more than $1.63 billion in assets under management.

“What makes this model compelling is that it directly supports Heartland founders tackling some of the most pressing challenges humanity faces,” said Lalany. “We want to make sure they can focus on what matters most: building enduring businesses.”

Serafina Lalany, StartupNWA, speaks during a past VC Immersions event in Northwest Arkansas; photo courtesy of StartupNWA

The May event is expected to provide selected startups with exclusive access to one-on-one meetings with visiting VC firms, creating curated, high-value connections between entrepreneurs and investors. VC Immersions builds on the momentum of Arkansas’ growing startup ecosystem, strengthening the state’s position as an emerging hub for venture-backed innovation.

Click here for the Day at a Glance schedule for May 14.

The VC Immersions series is expected include:

  • Strategic ecosystem partnerships: Leveraging relationships with accelerators, incubators and entrepreneurial support organizations to enhance the state’s startup ecosystem.
  • Investor education and roadshow events: Hosting targeted engagements in both coastal venture hubs and emerging secondary markets to showcase the potential of Arkansas startups.
  • Inclusion in StartupNWA’s deal database: Syndicated to a network of more than 150 institutional investors across the country, all applicants to the program will earn further access to funding opportunities.

“The old VC model isn’t built for founders outside traditional hubs, but this program changes that — giving them more exposure to top investors and the critical relationships they need to scale, wherever they choose,” said Lalany.

 

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    Cerner

    KC Tech Specs report: Net gain of 11,000 workers for KC, but 3,000 jobs remain unfilled

    By Tommy Felts | May 16, 2018

    Kansas City’s brain gain grew at three times the rate of Chicago in 2017, according to a new report from the KC Tech Council. Isolated to tech jobs, the city’s pool of workers swelled by 11,000, the KC Tech Specs 2018 report said, though a shortage of skilled professionals remains. “The Kansas City tech industry…

    ShotTracker raises $10.4M round featuring former NBA Commissioner David Stern

    By Tommy Felts | May 16, 2018

    Merriam-based ShotTracker is fueling its global expansion via a large funding round featuring several high-profile investors. The sports tech company announced Wednesday that it raised a $10.4 million Series A financing round led by Ward.Ventures, NBA commissioner David Stern and two-time National League home run champion, Ryan Howard. The round also includes Greycroft, Elysian Ventures,…

    KCSourceLink All-Star nominations open for ‘E Day at the K’ 15-year celebration

    By Tommy Felts | May 15, 2018

    Who helped your business? Likely a future KCSourceLink All-Star. A celebration recognizing KCSourceLink’s 15 years as a top resource for entrepreneurs also will pay homage to the community builders who’ve made an impact through the organization’s Resource Partner Network. KCSourceLink is now taking nominations for 15 All-Star awards, which honor past and present partners. (Nominees…

    Melissa Roberts, Enterprise Center in Johnson County

    KCultivator Q&A: Melissa Roberts talks tough (love), hot milk soup and mansplaining

    By Tommy Felts | May 15, 2018

    Editor’s note: KCultivators is a lighthearted profile series to highlight people who are meaningfully enriching Kansas City’s entrepreneurial ecosystem. The KCultivator Series is sponsored by WeWork Corrigan Station, a modern twist on Kansas City office space.Expertise requires experience, said Melissa Roberts. “I’ve had so many diverse roles and I’ve taken something from each of them,” the political…