StartupNWA opens access to Northwest Arkansas ‘VC Immersions’ for Kansas City founders

March 25, 2025  |  Tommy Felts

Serafina Lalany, StartupNWA, talks with entrepreneurs during a past VC Immersions event in Northwest Arkansas; photo courtesy of StartupNWA

SPRINGDALE, Arkansas — A program designed to connect entrepreneurs with top-tier venture capitalists — offering access to critical funding, mentorship and the essential relationships needed to secure investor support — is now accepting Kansas City applicants.

It’s all about lowering barriers to capital, said Serafina Lalany, executive director of StartupNWA, an initiative of the Northwest Arkansas Council, and an organizer of the May 14 VC Immersions series.

“Our goal is simple: to ensure great startups get funded, no matter where they are. The challenges startups face in Northwest Arkansas aren’t unique, they’re felt across the middle of the country,” Lalany told Startland News. “Kansas City, in particular, has a strong and growing startup ecosystem that’s fostering bold ideas and ambitious founders.”

Click here to apply for the program by April 7.

The Northwest Arkansas region’s innovation economy is underpinned by three Fortune 500 companies — Walmart, Tyson Foods and J.B. Hunt Transport Services, Inc. — along with over a thousand globally known suppliers. In addition, the University of Arkansas plays an integral role in supporting local startups by connecting companies with the next generation of tech talent.

Since launching, VC Immersions has demonstrated significant success in connecting high-potential Arkansas startups with top-tier investors, she added. The initiative has already facilitated $6.7 million in early-stage financings and engaged more than 35 venture capital firms, bringing national investor attention to Arkansas-based companies.

With growing interest from investors and founders alike, the program is poised to expand its impact even further in the coming months, StartupNWA said, noting participation at the May 14 event from 22 confirmed venture capital firms — including Kansas City’s Iron Prairie Ventures and Columbia-based Redbud VC, along with investors from California, Georgia, Kentucky, Minnesota,  Montana, New York, Oklahoma, Oregon, Texas and Wisconsin — representing more than $1.63 billion in assets under management.

“What makes this model compelling is that it directly supports Heartland founders tackling some of the most pressing challenges humanity faces,” said Lalany. “We want to make sure they can focus on what matters most: building enduring businesses.”

Serafina Lalany, StartupNWA, speaks during a past VC Immersions event in Northwest Arkansas; photo courtesy of StartupNWA

The May event is expected to provide selected startups with exclusive access to one-on-one meetings with visiting VC firms, creating curated, high-value connections between entrepreneurs and investors. VC Immersions builds on the momentum of Arkansas’ growing startup ecosystem, strengthening the state’s position as an emerging hub for venture-backed innovation.

Click here for the Day at a Glance schedule for May 14.

The VC Immersions series is expected include:

  • Strategic ecosystem partnerships: Leveraging relationships with accelerators, incubators and entrepreneurial support organizations to enhance the state’s startup ecosystem.
  • Investor education and roadshow events: Hosting targeted engagements in both coastal venture hubs and emerging secondary markets to showcase the potential of Arkansas startups.
  • Inclusion in StartupNWA’s deal database: Syndicated to a network of more than 150 institutional investors across the country, all applicants to the program will earn further access to funding opportunities.

“The old VC model isn’t built for founders outside traditional hubs, but this program changes that — giving them more exposure to top investors and the critical relationships they need to scale, wherever they choose,” said Lalany.

 

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    Andy Wiltz, Woof’s Play & Stay

    Woof’s dog spa wagging into new markets with startup mindset, owner says

    By Tommy Felts | December 17, 2018

    It’s a classic startup tail: Disillusionment with corporate life sends a would-be founder fetching for fresh ideas and more innovative inspiration. Woof’s Play & Stay provided Andy Wiltz the opportunity to scratch that itch, the dog spa owner said. Purchasing the plateauing brand in 2015, Wiltz turned his original Merriam location into a model for…

    Parker Graham, Destiny Wealth

    Destiny Wealth moving HQ to KC; former football player owes debt of inspiration to mother

    By Tommy Felts | December 15, 2018

    Grit and the gridiron might have helped shape Parker Graham’s business acumen, but it’s the influence of his coach in the game of life who inspired Destiny Wealth — his fintech startup that soon will move to Kansas City. “My Mom stretched herself so thin and sometimes it was hard to put food on the…

    Jim Malle, Economic Development Corporation of Kansas City, LaunchKC

    LaunchKC pivoting from annual grants contest to supporting industry verticals, accelerators

    By Tommy Felts | December 14, 2018

    LaunchKC is expected to focus on specific business verticals in 2019 — an effort to bring companies to Kansas City that can fill industry gaps, said Jim Malle. A revamped version of the annual grants competition eventually would grow those verticals into individual accelerator programs, said Malle, business development officer at the Economic Development Corporation…

    W.H. Ranch Dungarees

    Cowboy couture: WH Ranch lassos dream of making the ‘best blue jeans in the world’

    By Tommy Felts | December 13, 2018

    Ryan Martin sold his best cowboy boots to buy high-quality denim for his western couture brand, said the founder of Kansas-based W.H. Ranch Dungarees. “I was always describing [my product as] ‘custom made’ but ‘couture’ really describes it best,” said Martin, detailing the laborious process that limits production to an average of four pairs of…