StartupNWA opens access to Northwest Arkansas ‘VC Immersions’ for Kansas City founders
March 25, 2025 | Tommy Felts
SPRINGDALE, Arkansas — A program designed to connect entrepreneurs with top-tier venture capitalists — offering access to critical funding, mentorship and the essential relationships needed to secure investor support — is now accepting Kansas City applicants.
It’s all about lowering barriers to capital, said Serafina Lalany, executive director of StartupNWA, an initiative of the Northwest Arkansas Council, and an organizer of the May 14 VC Immersions series.
“Our goal is simple: to ensure great startups get funded, no matter where they are. The challenges startups face in Northwest Arkansas aren’t unique, they’re felt across the middle of the country,” Lalany told Startland News. “Kansas City, in particular, has a strong and growing startup ecosystem that’s fostering bold ideas and ambitious founders.”
Click here to apply for the program by April 7.
The Northwest Arkansas region’s innovation economy is underpinned by three Fortune 500 companies — Walmart, Tyson Foods and J.B. Hunt Transport Services, Inc. — along with over a thousand globally known suppliers. In addition, the University of Arkansas plays an integral role in supporting local startups by connecting companies with the next generation of tech talent.
Since launching, VC Immersions has demonstrated significant success in connecting high-potential Arkansas startups with top-tier investors, she added. The initiative has already facilitated $6.7 million in early-stage financings and engaged more than 35 venture capital firms, bringing national investor attention to Arkansas-based companies.
With growing interest from investors and founders alike, the program is poised to expand its impact even further in the coming months, StartupNWA said, noting participation at the May 14 event from 22 confirmed venture capital firms — including Kansas City’s Iron Prairie Ventures and Columbia-based Redbud VC, along with investors from California, Georgia, Kentucky, Minnesota, Montana, New York, Oklahoma, Oregon, Texas and Wisconsin — representing more than $1.63 billion in assets under management.
“What makes this model compelling is that it directly supports Heartland founders tackling some of the most pressing challenges humanity faces,” said Lalany. “We want to make sure they can focus on what matters most: building enduring businesses.”

Serafina Lalany, StartupNWA, speaks during a past VC Immersions event in Northwest Arkansas; photo courtesy of StartupNWA
The May event is expected to provide selected startups with exclusive access to one-on-one meetings with visiting VC firms, creating curated, high-value connections between entrepreneurs and investors. VC Immersions builds on the momentum of Arkansas’ growing startup ecosystem, strengthening the state’s position as an emerging hub for venture-backed innovation.
Click here for the Day at a Glance schedule for May 14.
The VC Immersions series is expected include:
- Strategic ecosystem partnerships: Leveraging relationships with accelerators, incubators and entrepreneurial support organizations to enhance the state’s startup ecosystem.
- Investor education and roadshow events: Hosting targeted engagements in both coastal venture hubs and emerging secondary markets to showcase the potential of Arkansas startups.
- Inclusion in StartupNWA’s deal database: Syndicated to a network of more than 150 institutional investors across the country, all applicants to the program will earn further access to funding opportunities.
“The old VC model isn’t built for founders outside traditional hubs, but this program changes that — giving them more exposure to top investors and the critical relationships they need to scale, wherever they choose,” said Lalany.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
Changes here and on the horizon for Startland
You don’t have to be a fan of 1970s rock legend David Bowie for these Changes. Startland News is in the midst of an evolution to better serve readers and to maximize its impact in Kansas City. A number of changes have already taken place, and many more are on the horizon. We’re a startup,…
Social reaction: Kansas City discusses whether it’s ‘too nice’
Is Kansas City too nice? That question recently provoked a lively discussion amongst the Kansas City entrepreneurial community, eliciting thoughtful responses on the merits and disadvantages of the area’s candor. Startland News compiled some of those comments below that we found on our website in what will mark a new focus that aims to stimulate…
Kansas City to play tech teacher again with gigabit conference
Kansas City’s years of experience with gigabit will once again allow it to play Internet instructor. Thanks to popular demand, non-profit organization KC Digital Drive announced that it will host the second-annual Gigabit City Summit May 16 – 18. The summit will welcome dozens of cities to learn from Kansas City’s experience with gigabit Internet…
Regional Roundup: VC valuations, bootstrapping
Welcome to our new series called Regional Roundup. Every couple weeks we’ll pull together compelling articles, podcasts, videos and more related to startups and innovation in the region. Let us know what you think, and send us any ideas or content that you’d like to share. Sit back and read (or listen or watch) some…

