StartupNWA opens access to Northwest Arkansas ‘VC Immersions’ for Kansas City founders

March 25, 2025  |  Tommy Felts

Serafina Lalany, StartupNWA, talks with entrepreneurs during a past VC Immersions event in Northwest Arkansas; photo courtesy of StartupNWA

SPRINGDALE, Arkansas — A program designed to connect entrepreneurs with top-tier venture capitalists — offering access to critical funding, mentorship and the essential relationships needed to secure investor support — is now accepting Kansas City applicants.

It’s all about lowering barriers to capital, said Serafina Lalany, executive director of StartupNWA, an initiative of the Northwest Arkansas Council, and an organizer of the May 14 VC Immersions series.

“Our goal is simple: to ensure great startups get funded, no matter where they are. The challenges startups face in Northwest Arkansas aren’t unique, they’re felt across the middle of the country,” Lalany told Startland News. “Kansas City, in particular, has a strong and growing startup ecosystem that’s fostering bold ideas and ambitious founders.”

Click here to apply for the program by April 7.

The Northwest Arkansas region’s innovation economy is underpinned by three Fortune 500 companies — Walmart, Tyson Foods and J.B. Hunt Transport Services, Inc. — along with over a thousand globally known suppliers. In addition, the University of Arkansas plays an integral role in supporting local startups by connecting companies with the next generation of tech talent.

Since launching, VC Immersions has demonstrated significant success in connecting high-potential Arkansas startups with top-tier investors, she added. The initiative has already facilitated $6.7 million in early-stage financings and engaged more than 35 venture capital firms, bringing national investor attention to Arkansas-based companies.

With growing interest from investors and founders alike, the program is poised to expand its impact even further in the coming months, StartupNWA said, noting participation at the May 14 event from 22 confirmed venture capital firms — including Kansas City’s Iron Prairie Ventures and Columbia-based Redbud VC, along with investors from California, Georgia, Kentucky, Minnesota,  Montana, New York, Oklahoma, Oregon, Texas and Wisconsin — representing more than $1.63 billion in assets under management.

“What makes this model compelling is that it directly supports Heartland founders tackling some of the most pressing challenges humanity faces,” said Lalany. “We want to make sure they can focus on what matters most: building enduring businesses.”

Serafina Lalany, StartupNWA, speaks during a past VC Immersions event in Northwest Arkansas; photo courtesy of StartupNWA

The May event is expected to provide selected startups with exclusive access to one-on-one meetings with visiting VC firms, creating curated, high-value connections between entrepreneurs and investors. VC Immersions builds on the momentum of Arkansas’ growing startup ecosystem, strengthening the state’s position as an emerging hub for venture-backed innovation.

Click here for the Day at a Glance schedule for May 14.

The VC Immersions series is expected include:

  • Strategic ecosystem partnerships: Leveraging relationships with accelerators, incubators and entrepreneurial support organizations to enhance the state’s startup ecosystem.
  • Investor education and roadshow events: Hosting targeted engagements in both coastal venture hubs and emerging secondary markets to showcase the potential of Arkansas startups.
  • Inclusion in StartupNWA’s deal database: Syndicated to a network of more than 150 institutional investors across the country, all applicants to the program will earn further access to funding opportunities.

“The old VC model isn’t built for founders outside traditional hubs, but this program changes that — giving them more exposure to top investors and the critical relationships they need to scale, wherever they choose,” said Lalany.

 

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2025 Startups to Watch

    stats here

    Related Posts on Startland News

    virtual reality KCVR

    Virtual reality hackathon to visualize next-generation ed tech tools

    By Tommy Felts | July 7, 2016

    Move over, gamers, virtual reality isn’t just for you anymore. Kansas City will soon host its first-ever virtual reality hackathon, and it’s all about classroom education. The Kansas City Virtual Reality club — which brings together the area’s virtual reality enthusiasts — is challenging virtual- and augmented-reality aficionados to create applications that can help educators…

    Pear Deck student engagement tech grows with KC expansion

    By Tommy Felts | July 7, 2016

    Kansas City is apparently a fertile area for burgeoning education tech startups. Iowa City-based Pear Deck recently opened a Kansas City office to help develop a sales team for its student engagement platform. And Kansas City’s history in supporting successful education tech firms helped Pear Deck leaders make the expansion decision. Pear Deck CEO Riley…

    Brexit

    What ‘Brexit’ can teach us about startups

    By Tommy Felts | July 5, 2016

    Editor’s note: The opinions expressed in this commentary are the author’s alone. Zach and Andrew are both financial tech professionals at blooom. If you watch any financial news or follow anyone besides the Kardashians on Twitter, you probably heard that the U.K. faced its own version of armageddon when it recently voted itself out of…

    Never say die: KC forges ahead with bold transportation plan

    By Tommy Felts | July 1, 2016

    Kansas City’s bold ambitions for a next-generation transportation system may be down — but they’re not out. On June 22, Kansas City received news that it lost out on a $50 million award that would’ve revolutionized its transportation system. More than 120 public and private leaders collaborated on Kansas City’s pitch for the “Beyond Traffic,…