StartupNWA opens access to Northwest Arkansas ‘VC Immersions’ for Kansas City founders
March 25, 2025 | Tommy Felts
SPRINGDALE, Arkansas — A program designed to connect entrepreneurs with top-tier venture capitalists — offering access to critical funding, mentorship and the essential relationships needed to secure investor support — is now accepting Kansas City applicants.
It’s all about lowering barriers to capital, said Serafina Lalany, executive director of StartupNWA, an initiative of the Northwest Arkansas Council, and an organizer of the May 14 VC Immersions series.
“Our goal is simple: to ensure great startups get funded, no matter where they are. The challenges startups face in Northwest Arkansas aren’t unique, they’re felt across the middle of the country,” Lalany told Startland News. “Kansas City, in particular, has a strong and growing startup ecosystem that’s fostering bold ideas and ambitious founders.”
Click here to apply for the program by April 7.
The Northwest Arkansas region’s innovation economy is underpinned by three Fortune 500 companies — Walmart, Tyson Foods and J.B. Hunt Transport Services, Inc. — along with over a thousand globally known suppliers. In addition, the University of Arkansas plays an integral role in supporting local startups by connecting companies with the next generation of tech talent.
Since launching, VC Immersions has demonstrated significant success in connecting high-potential Arkansas startups with top-tier investors, she added. The initiative has already facilitated $6.7 million in early-stage financings and engaged more than 35 venture capital firms, bringing national investor attention to Arkansas-based companies.
With growing interest from investors and founders alike, the program is poised to expand its impact even further in the coming months, StartupNWA said, noting participation at the May 14 event from 22 confirmed venture capital firms — including Kansas City’s Iron Prairie Ventures and Columbia-based Redbud VC, along with investors from California, Georgia, Kentucky, Minnesota, Montana, New York, Oklahoma, Oregon, Texas and Wisconsin — representing more than $1.63 billion in assets under management.
“What makes this model compelling is that it directly supports Heartland founders tackling some of the most pressing challenges humanity faces,” said Lalany. “We want to make sure they can focus on what matters most: building enduring businesses.”

Serafina Lalany, StartupNWA, speaks during a past VC Immersions event in Northwest Arkansas; photo courtesy of StartupNWA
The May event is expected to provide selected startups with exclusive access to one-on-one meetings with visiting VC firms, creating curated, high-value connections between entrepreneurs and investors. VC Immersions builds on the momentum of Arkansas’ growing startup ecosystem, strengthening the state’s position as an emerging hub for venture-backed innovation.
Click here for the Day at a Glance schedule for May 14.
The VC Immersions series is expected include:
- Strategic ecosystem partnerships: Leveraging relationships with accelerators, incubators and entrepreneurial support organizations to enhance the state’s startup ecosystem.
- Investor education and roadshow events: Hosting targeted engagements in both coastal venture hubs and emerging secondary markets to showcase the potential of Arkansas startups.
- Inclusion in StartupNWA’s deal database: Syndicated to a network of more than 150 institutional investors across the country, all applicants to the program will earn further access to funding opportunities.
“The old VC model isn’t built for founders outside traditional hubs, but this program changes that — giving them more exposure to top investors and the critical relationships they need to scale, wherever they choose,” said Lalany.
Featured Business

2025 Startups to Watch
stats here
Related Posts on Startland News
Events Preview: KC Roundtable, 1MC is back
There are a plethora of entrepreneurial events hosted in Kansas City on a weekly basis. Whether you’re an entrepreneur, investor, supporter, or curious community member — we recommend these upcoming events for you. Weekly Events Preview Startup Rewind When: Jan. 4, 7:15 a.m. – 8:30 a.m. Where: Deer Creek Golf Club The Startup Rewind is a…
Recap of an impressive 2016 for Kansas City’s top startups to watch
What a year it’s been for Kansas City startups. From exits and capital raises to awards and partnerships, the area’s early-stage firms have kept Startland News plenty busy in 2016. To mark that success, we’re revisiting a list we compiled a year ago relaying 10 startups that we believed were poised to make noise in…
Sprint Accelerator joins the Global Accelerator Network
Kansas City’s Sprint Accelerator recently joined a global group that will connect its startups to dozens of other accelerators around the world as well as a plethora of resources. The revamped Sprint Accelerator — which announced a new focus in October to foster corporate partnerships with startups — is now a part of the Global…
T’was the night before disruption … A startup Christmas poem
With inspiration from Clement Clarke Moore’s classic A Visit from St. Nicholas, Startland News wanted to take a creative crack at wishing our readers a merry Christmas and happy holidays. Hope you enjoy 🙂 T’was the night before Christmas when all through the land, Not a founder was sleeping, for at work they still stand.…

