‘Always in Season’ tee raises funds for neighborhood farmers market targeted by DEI-related cuts
March 6, 2025 | Taylor Wilmore
Kansas City designer Lauren Allen is serving up something fresh — both in style and in message. Her latest T-shirt for the Ivanhoe Farmers Market delivers a bold statement: “Diversity, Equity & Inclusion are always in season.”
Designed with vibrant vegetable illustrations, the shirt celebrates DEI while supporting a vital community resource — and its message comes at a crucial time, she said.
The Ivanhoe Neighborhood Council, which runs the farmers market, recently lost a $165,000 USDA grant because of President Trump’s federal rollbacks on DEI initiatives, threatening the neighborhood group’s plans to expand fresh food access in underserved areas.
Determined to help, Allen teamed up with the market’s marketing team to design the shirt, making the connection between DEI and fresh produce.
“I started thinking, how do we tie the two together? And this just came to me,” she said.
The result: a design that makes both a statement and a financial impact.
Click here to purchase a shirt or here for the related sticker design.
Designer Lauren Allen; photo by Taylor Wilmore, Startland News
A community connection
Allen’s collaboration with the Ivanhoe Farmers Market wasn’t a chance encounter. Her ties to the market stretch back to 2018 when she first started attending. Since then, she has built relationships through her involvement in Kansas City’s cycling community.
“I lead a cycling group called Women-Led Cycling, and we try to connect with local organizations doing good stuff,” Allen said. “A couple of years ago, the market’s marketing team reached out about collaborating on an event. I ended up organizing a bike ride that stopped at the market.”
Her ties deepened last year when the Ivanhoe Neighborhood Council faced a controversy over a high-profile personnel dispute with multiple workers, she said.
“That wasn’t even a year ago,” Allen said. “And now this happened, so I reached out again and asked, ‘What can I do?’”
Designing fresh threads
Allen, who now leads a design team at MissionWired, has built a career in branding and digital design with a strong nonprofit focus. While her full-time role keeps her busy, she still takes on freelance projects for causes she cares about, including the Ivanhoe Farmers Market.
She’s also done volunteer work for Missouri Pit Bull Rescue and a cycling kit for Black-led group the Major Taylor Cycling Club.
“This design was special. The market team just said, ‘Maybe something that says diversity, equity, and inclusion with vegetables.’ And I started thinking, how do we make that connection? The phrase ‘always in season’ just came to me.”
Proceeds from the shirts will go to support the Ivanhoe Farmers Market and its mission of increasing fresh food access in the community.
“This is one of those moments where supporting locals is critical,” Allen emphasized. “The farmers market is doing such important work in that neighborhood, and with everything happening right now, we don’t know what’s left. It’s going to boil down to community and local support.”
Featured Business
Taylor Wilmore
Taylor Wilmore, hailing from Lee’s Summit, is a dedicated reporter and a recent graduate of the University of Missouri, where she earned her Bachelor’s degree in Journalism. Taylor channels her deep-seated passion for writing and storytelling to create compelling narratives that shed light on the diverse residents of Kansas City.
Prior to her role at Startland News, Taylor made valuable contributions as a reporter for the Columbia Missourian newspaper, where she covered a wide range of community news and higher education stories.
2025 Startups to Watch
stats here
Related Posts on Startland News
As book banning spreads across US, one KC media company calls out specific threat to diverse creators
The Kansas City publishing powerhouse behind many of the nation’s most-beloved newspaper comics — from Calvin & Hobbes and The Far Side to Garfield and Peanuts — this week raised its voice amid a growing push to condemn book bans flaring up across the country. “Books are safe harbors, where the freedom of expression and…
Torch.AI secures second acquisition in two months with more in its pipeline, revealing strategy to ‘turbocharge’ military intel
Leawood-based artificial intelligence firm Torch.AI recently expanded its team and capabilities through the acquisition of B23 — a Virginia-based data extraction software company, noted Adam Lurie, chief strategy officer of Torch.AI “Our belief is that the combination of Torch.AI’s software platform Nexus, alongside the subject matter expertise and customer capabilities of B23, will allow us…
New initiative has a message for KC: When Black men say they need a ’90s self-love reboot — listen
Love yourself enough to know you matter It’s virtually impossible to love others when there’s not already a sense of self love, said Kansas City small business owner Christina Williams, announcing the launch of an initiative to guide its community of Black men to understanding and believing in their own self-worth. “I know a lot…
Splitting time between student, entrepreneur lives earns Splitsy co-founder top UMKC honor
Recognition as UMKC’s Student Entrepreneur of the Year is a reminder that innovators often begin early, said Brad Starnes, one of Kansas City’s most-talked-about emerging young startup founders. “When I was about 8 years old, I submitted a drawing to an engineering firm,” said the co-founder of Splitsy, a bill splitting app that launched its…