KC Bier Co building new 30,000-square-foot urban beer garden; founder brewing a space for all

February 13, 2025  |  Taylor Wilmore

Steve Holle, KC Bier Co.; photo by Taylor Wilmore, Startland News

A Kansas City-built, German-style brewery is expanding to Lenexa — bringing an authentic Bavarian beer garden experience to Johnson County, said founder Steve Holle.

A rendering of the future KC Bier Co location in Lenexa; courtesy image

Developed in partnership with West Star Development, the new KC Bier Co. venue will feature a large outdoor space, an indoor restaurant, private event areas, and a stage for live music and community gatherings — together, nearly 30,000 square feet.

“In this new location, we’re building something that’s more than just a place to grab a drink,” said Holle. “It’s going to be a community hub, where people of all ages — families, pets, and beer lovers — can gather and enjoy themselves.”

The KC Bier Co. founder envisions the Lenexa location near 98th Street and Ridgeview, set to open by summer 2026, as a way to immerse Kansas City residents in the communal beer culture of Germany.

“I specifically wanted to have a beer garden in an urban environment so people could experience the communal gathering places that are so common and popular in European cities, especially in Bavaria,” he said.

A map of the Vista Village project by West Star Development; courtesy image

Expanding the bier experience

A highlight of the new venue will be its collaboration with West Star Development, which owns the land in Lenexa. The venue will feature a covered stage for live music, part of an amphitheater-style area that can host more than 600 guests. 

Holle plans to host everything from local performances to large events like the World Cup or Kansas City Chiefs games.

“We’d been looking for a second retail location, and this opportunity just seemed like the perfect fit,” Holle shared from KC Bier Co.’s original spot at 79th Street and Wornall Road. “We’re already known for our beer garden here in Kansas City, and adding live music and larger event spaces just takes that to the next level.”

The Lenexa venue is expected to feature a kids’ play area, a staple in traditional German beer gardens, along with a small off-leash dog park, ensuring the entire family can enjoy the experience, he noted.

A rendering of the future KC Bier Co location in Lenexa; courtesy image

A taste of Germany in Lenexa

Staying true to its roots, the Johnson County location will offer a menu inspired by traditional German cuisine, Holle said. Expect classic German street foods like sausages and rotisserie chicken, as well as international flavors like the popular Döner kebab.

KC Bier Co.’s Kansas City location in the Waldo neighborhood; photo by Taylor Wilmore, Startland News

“We’ll have a German menu, of course, but I want people to feel comfortable whether or not they’re familiar with German food,” Holle said. “There’ll be something for everyone, whether you’re in the mood for a hearty sausage or a slice of pizza. It’s about creating a fun, welcoming environment for all.”

And, of course, beer will take center stage. KC Bier Co plans to brew its popular German-style beers on-site, offering the same varieties available at the flagship location in Kansas City.

Though the Lenexa opening is still a year away, Holle is excited about the potential growth of the brewery’s wholesale business by attracting a new customer base, he said.

“I think we have very loyal customers, and having another location in another part of the city will draw more people to try our beer,” said Holle, “and eventually make our brand more well-known among the people of Kansas City.”

From the archives: KC Bier Co. brewing regional expansion one tap handle at a time, founder says

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged ,
Featured Business
    Featured Founder

      <span class="writer-title">Taylor Wilmore</span>

      Taylor Wilmore

      Taylor Wilmore, hailing from Lee’s Summit, is a dedicated reporter and a recent graduate of the University of Missouri, where she earned her Bachelor’s degree in Journalism. Taylor channels her deep-seated passion for writing and storytelling to create compelling narratives that shed light on the diverse residents of Kansas City.

      Prior to her role at Startland News, Taylor made valuable contributions as a reporter for the Columbia Missourian newspaper, where she covered a wide range of community news and higher education stories.

      2025 Startups to Watch

        stats here

        Related Posts on Startland News

        Planned serendipity: Endeavor Heartland’s launch aims to put founders in the right place at the right time

        By Tommy Felts | February 28, 2024

        A global nonprofit that supports high-impact entrepreneurs is gearing up for its March 6 regional selection panel in Kansas City — the organization’s next big step in establishing a KC footprint, said Shawn Morris. “This will double as our launch into the Kansas City market and our commitment to our office expanding there,” said Morris,…

        Why this KC social entrepreneur pivoted from drilling wells with Matt Damon to tapping micro-loans for water projects

        By Tommy Felts | February 28, 2024

        Identifying unmet needs is just as critical for social entrepreneurs as their counterparts at more traditional for-profit ventures, said Gary White, explaining how Water.org needed to find its missing piece to truly tap the non-profit’s potential. “Go after those unique insights at the intersection of a great social gain and a market,” said White, offering…

        Newly relaunched PR platform connects small brands to freelance journalists eager to tell their stories

        By Tommy Felts | February 27, 2024

        Blish Mize Connor and Allison Hogan are working to change the landscape of the public relations game, they shared, starting with firing themselves. The PR veterans — with a combined 35 years of experience — have launched DeskSides, a dual-sided digital hub to connect brands with journalists/freelancers. “We were tired of traveling and schlepping goods…

        US company lands on the moon: Here’s how a KC firm helped boost its flames of innovation

        By Tommy Felts | February 23, 2024

        For the first time ever, a commercial spacecraft has touched down on the moon and Kansas City-based Burns & McDonnell provided innovation that helped to make it possible for Intuitive Machines and its Odysseus IM-1 lander, shared Brittney Swartz. The local engineering, construction and architecture firm served as the designer and builder of Intuitive Machines’…