‘Invest with women we know’: This $1.4M wellness hub project is redeveloping one neighborhood from within 

February 13, 2025  |  Joyce Smith

Sheryl Vickers, Select Sites, WIRED, outside the future home of C U R A T E D. in Prairie Village; photo by Joyce Smith

It’s an old real estate adage: “Buy the worst house in the best neighborhood.”

Longtime Kansas City commercial broker Sheryl Vickers said it also applies to business properties, “one thousand percent.” 

Like twin mid-century office buildings just over the Missouri/Kansas state line in Prairie Village. 

“I drove by it, what a sad state,” said Vickers, president of Select Sites. “The coolest property with cool lines but not being maintained. It looked unloved. And we are trained — that is a transaction to be done.”

Now, six months after Vickers and other investors purchased and started rehabbing the buildings, they plan to reopen the space this spring as CURATED. — a one-stop wellness hub, curated with the “best and brightest” in health, beauty and wellness.

A rendering of the future CURATED. in Prairie Village; courtesy image

A blank canvas interior at the future CURATED. in Prairie Village; courtesy photo

The Prairie Village resident had long looked for an investment site in her city but said most of the properties had already been redeveloped. When she saw a “for lease” sign on the buildings — 2108 to 2110 W. 75th St. — she started negotiations, not to lease but to buy the properties. 

Vickers partnered with 21 members of Women in Real Estate Development (WIRED), a resource and mentoring group for commercial investments, that Vickers co-founded.

From the archives: WIRED together: How mentorship led 22 women to a million-dollar investment

The women bought the buildings in August for $900,000 and are putting in $500,000 to refurbish them. The investors include an architect, a construction manager, a property manager, and a broker. Half are “Prairie Village moms, buying and owning in their own community.” 

“Communities should be developing their own neighborhoods,” Vickers said. “We are a very tight group and we like to invest with women we know. Women are jazzed up to buy stuff.”

Sheryl Vickers, Select Sites, WIRED, outside the future home of CURATED. in Prairie Village; photo by Joyce Smith

A 1958 ad in The Kansas City Star referred to the “attractive new buildings” in a convenient south location with excellent parking.

The former exterior of the properties at 2108 to 2110 W. 75th St. in Prairie Village; courtesy image

But by 2024, they were in disrepair. Their most recent tenants were on month-to-month leases. 

The bland cream color exterior was peeling. Vickers replaced it with a classic tarragon blue with wood trim, and put in new doors, windows and LED lighting. 

Old carpet inside has been replaced by laminate plank wood flooring, the walls now a soft white.

Mayumi (Swedish/deep tissue/shiatsu/myotherapy) and Scents of Touch (massage and more) will stay on as “legacy tenants” at higher rents than previously, but lower rents than new tenants. Vickers expects their revenues to increase under CURATED. 

Rent will be $800 to $2,800 a month depending on square footage. Spaces range from 250-to-1,000 square feet. A micro-market will feature healthy bites and have a patio.

“I want to make an impact on a neighborhood but I also want to make a good return for my partners,” she said.

Startland News contributor Joyce Smith covered local restaurants and retail for nearly 40 years with The Kansas City Star. Click here to follow her on Bluesky, here for X (formerly Twitter), here for Facebook, here for Instagram, and by following #joyceinkc on Threads.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , , ,
Featured Business
    Featured Founder

      2025 Startups to Watch

        stats here

        Related Posts on Startland News

        Why Kansas City’s startup community should rally behind local news

        By Tommy Felts | December 16, 2024

        Editor’s note: The perspectives expressed in this commentary are the author’s alone. Stephanie Campbell is CEO of The Beacon, a nonprofit news organization covering Missouri and Kansas, and a member of the KC Media Collective, which also includes Startland News, KCUR 89.3, American Public Square, Kansas City PBS/Flatland, and Missouri Business Alert. Tulsa just landed…

        How KC’s most iconic new art installation became this season’s must-have holiday ornament (plus where to find the 14-inch version flying)

        By Tommy Felts | December 14, 2024

        “On the first day of Christmas, my true love gave to me, a jazz bird in a pear tree,” sculptor Willie Cole said in a singsong voice.  The artist behind “Ornithology” — an eye-catching and newly iconic installation suspended within Kansas City International Airport since its new terminal’s debut in March 2023 — this fall…

        Ho-ho-hometeam gifts: Your guide to KC’s best sports-inspired gifts (and how to get ’em before the holidays)

        By Tommy Felts | December 14, 2024

        As a lifelong Kansas City Chiefs fan, Donnell Jamison stood by the team during the grim years when the playoffs were just a prayer and Chiefs shirts weren’t necessarily a hot holiday item, he shared. “I’m a die-hard Chiefs fan,” continued Jamison, owner of Deep Rooted, a KC streetwear brand with a brick and mortar…

        Kauffman Foundation adds chief IT officer to CEO’s cabinet; role will use tech to open access, opportunities

        By Tommy Felts | December 12, 2024

        A Kauffman Foundation tech veteran is expected to help align the organization’s technology priorities in support of its mission to reduce barriers in college access, workforce development, and entrepreneurship, said Dr. DeAngela Burns-Wallace. Donell Hammond, who joined the Ewing Marion Kauffman Foundation in 2018, has been named chief information technology officer and a member of…