Restaurant’s nostalgia is only part of it’s recipe: How Paul’s Drive In sizzled a community staple by ‘doing good first’

January 31, 2025  |  Brian Escobar

Paul's Drive In on Blue Ridge Boulevard; photo by Brian Escobar, EDCKC

Editor’s note: The following story was written and first published by the Economic Development Corporation of Kansas City, Missouri (EDCKC). Click here to read the original story.

In the heart of South Kansas City, Paul’s Drive In on Blue Ridge Blvd has been a cherished staple since the 1960s. Through ups and downs — including a major fire in 1997 — the restaurant persevered, preserving its historic charm while welcoming modern updates.

Scott Shepherd and Amanda Fulbright, owners of Paul’s Drive In on Blue Ridge Boulevard; photo by Brian Escobar, EDCKC

Patrons can still see the original order window from the 1960s, now paired with contemporary additions that honor its past. 

The business stands out for its commitment to premium ingredients and fresh preparation, setting it apart from chain competitors. Its smash burgers feature 90-percent lean, fresh, never-frozen beef for a perfect sear, while the bacon cheeseburger boasts thick, freshly cooked bacon bursting with flavor.

Even its ice cream machine, always reliable, is a point of pride for owners Amanda Fulbright and Scott Shepherd. Their unwavering focus on quality has kept the small business a beloved local choice, even amid tough competition.

Major renovations are expected soon to preserve its retro atmosphere while enhancing the overall customer experience.

Plans include adding a picnic area where guests can savor that rich, creamy signature ice cream outdoors. Paul’s Drive In also is the only place in Kansas City serving Ice Cream Nachos — waffle cone chips with a choice of ice cream, hot fudge, or butterscotch and candy toppings — plus chili cheese dogs, Frito pie, and retro arcade games for a fun twist to dining.

Retro artwork on the walls at Paul’s Drive In; photo by Brian Escobar, EDCKC

Impact off the menu

Beyond great food, Paul’s Drive In is deeply engaged with its neighbors, Fulbright and Shepherd explained. The heart of Kansas City’s community is central to their success and mission.

Student artwork from the community hangs on the walls at Paul’s Drive In; photo by Brian Escobar, EDCKC

In partnership with local groups — including adult education centers, nonprofits, and schools — they have sponsored toy drives and are planning food drives to unite the community. They also collaborate with Hickman Mills Schools to display student artwork in the restaurant, giving young artists a creative outlet and fostering a sense of ownership.

“Without the community, we wouldn’t be here,” said Shepherd, reflecting on a belief that shapes every part of their operations.

As an anchor store, Paul’s Drive In strives to uplift the region through local business partnerships, lunch specials, and discounts for educators and support staff. Their dedication extends to offering a 10 percent discount on two meals on Mondays and Tuesdays for teachers and school support staff.

When Paul’s Drive In was named Kansas City’s Favorite Best Burger, Best Frozen Treat, and one of the best lunch spots in Kansas City by the Kansas City Star in 2023, they celebrated with an event showcasing student art, unveiling the winners that decorate the lobby to this day. The staff all live locally, reinforcing the restaurant’s commitment to sustaining the people who form its core customer base. (They won Best Burger for a second year in a row in 2024, along with maintaining wins in the Frozen Treat and Lunch Spot categories.)

Shepherd highlights ongoing collaborations with such organizations as the KC Human Shelter, noting, “We partner with many schools and nonprofits and welcome more collaboration.”

This sense of community is palpable, whether it’s a nurse unwinding after a long shift or a neighbor seeking a friendly face. Paul’s Drive In is an integral part of daily life here, offering a welcoming space for everyone.

Amanda Fulbright and Scott Shepherd, owners of Paul’s Drive In on Blue Ridge Boulevard; photo by Brian Escobar, EDCKC

Legacy beyond the buns

Beneath the surface, Paul’s Drive In operates with the philosophy of “doing good first.” Decisions aren’t driven by profit alone but by how they serve employees and the community, Shepherd said. This approach fosters loyalty among staff and patrons alike, creating an environment where everyone feels cared for and welcomed.

In fact, the staff’s dedication to making each guest feel special is a cornerstone of the drive-in’s success.

“It’s not just about serving food — it’s about connecting with people,” Shepherd said, noting the team goes above and beyond to create lasting memories for everyone who walks through the door.

Click here to follow Paul’s Drive In on Instagram.

More than just a burger joint, the owner described, the business is a pillar of Kansas City’s culture, blending nostalgia with a forward-looking vision.

By prioritizing top-notch ingredients, forging local partnerships, and continuously evolving, Paul’s Drive In aims to remain a treasured fixture for generations to come. Fulbright and Shepherd also welcome visitors seeking a taste of genuine Kansas City hospitality, offering a nostalgic ambiance that resonates with longtime residents and curious newcomers alike.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , ,
Featured Business
    Featured Founder

      2025 Startups to Watch

        stats here

        Related Posts on Startland News

        Matt Watson scales third startup to exit; shifting full capacity to his tech services company

        By Tommy Felts | July 8, 2024

        At Capacity is returning to the company where it all began; the SaaS platform recently sold to CAMP Digital, co-founder and serial entrepreneur Matt Watson confirmed. Details of the sale were not disclosed, but the exit comes just 16 months after Watson and Meg Stapleton launched At Capacity. Click here to read more about the…

        Pulling $250K in annual sales and ready to scale? This KC cohort could take your small biz to the next level

        By Tommy Felts | July 8, 2024

        As many as 20 local entrepreneurs and business owners could be selected for the latest game-changing program from ScaleUP! Kansas City. The key to getting in: proven revenue and a market ready for their supercharged ventures. ScaleUP! Kansas City — built within the UMKC Innovation Center — is now accepting applications for its no-cost cohort,…

        ‘It’s OK to start small’: She knew nothing about decorating cookies; a year later this baker quit her full-time job to scale up

        By Tommy Felts | July 3, 2024

        Karissa Todd has taken a family recipe, added in a little hard work and dedication, and baked it into a thriving sugar cookie business, she shared. After launching Cookie Bliss KC out of her house in 2018, Todd opened a storefront in the Northland, 3518 Northeast Vivion Road, in November, selling her signature soft sugar…

        KC BioHub leaders refining plan after $75M Tech Hubs proposal fails initial test

        By Tommy Felts | July 2, 2024

        A massive regional initiative to secure federal funds for Kansas City’s burgeoning Tech Hub failed to win approval, BioNexus KC officials announced Tuesday, with advocates lauding organizers’ efforts and pledging to continue their push. The KC BioHub was seeking funding Phase II funding from the Economic Development Administration (EDA) Tech Hubs competition — a process…