Trendsetting Crossroads brewer taps another first: KC’s only locally-owned non-alcoholic beer

December 20, 2024  |  Startland News Staff

Border Brewing Co.'s Baseline Amber non-alcoholic beer, courtesy photo

A star on the Kansas City craft beer is setting a new baseline for inclusivity on the local brewing scene, said Eric Martens, introducing the metro’s first hometown non-alcoholic beer — a product of months dedication and innovation, he added.

Eric Martens, Border Brewing Co., courtesy photo

Border Brewing Co. on Friday announced its new Baseline brew — a canned offering crafted to provide a high-quality option for those seeking to enjoy the flavors of craft beer without alcohol, said Martens, owner and founder of Border Brewing Co.

It launched with two styles — Pale and Amber — with additional styles currently in planning.

“Baseline represents a new chapter for us,” he said. “Creating a non-alcoholic beer is no small feat — it requires precision, innovation, and an in-depth understanding of brewing processes, regulations, and testing. We’ve spent the past year perfecting Baseline to ensure it delivers the bold flavors and quality our customers expect while meeting the growing demand for high-quality NA options.”

The new non-alcoholic Baseline beer is now available at the Border Brewing Co. Taproom at 512 E. 18th St. in the Crossroads — and online — with plans to expand to select Kansas City retailers, bars, and restaurants soon, Martens said.

Baseline is more than a non-alcoholic beer, he added, noting it’s part a movement toward inclusivity in craft beverages. As health and wellness trends rise, the demand for non-alcoholic options is skyrocketing, and Baseline is poised to meet this need while staying true to Border Brewing Co.’s commitment to craftsmanship and community, Martens said.

“We’re proud to offer a product that stays true to the craft beer experience while providing an option for anyone seeking balance,” he continued, describing it as the embodiment of the local craft beer scene’s spirit. 

Border Brewing Co.’s Baseline Pale non-alcoholic beer, courtesy photo

Founded in 2015 as the first brewery and taproom in Kansas City’s Crossroads, Border Brewing Co. is continuing to innovate while remaining a cornerstone of the local brewing community, Martens said. Introducing the city’s first KC-owned non-alcoholic beer is part of his team’s dedication to crafting approachable, high-quality drinks that bridge the gap between people and craft beverages.

Border Brewing Co. also is the maker of Kin Seltzer — a collaborative project billed as the first Black-owned hard seltzer — which also strives to add inclusivity to the industry.

From the archives: Kin crafts flavor into hard seltzer market, targeting overlooked Black consumers looking for authentic social experiences

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        KCSourceLink All-Star Voting Winners

        All-Star voting winners: E-Day at the K celebrates KCSourceLink, its network (Photos)

        By Tommy Felts | June 19, 2018

        KCSourceLink’s Entrepreneur Day at the K heralded the work of the support organization’s sprawling network of partners. But the tailgate party at Kauffman Stadium didn’t let founder Maria Meyers go unnoticed. Reading from a proclamation announcement marking Monday as “KCSourceLink Entrepreneur Day” in Kansas City, Missouri, Nathan Kurtz, entrepreneur advocate at the Ewing Marion Kauffman…

        Mayor Sly James Living Cities

        Vote now: KCMO competing for spot in accelerator focusing on gender, racial inclusion

        By Tommy Felts | June 19, 2018

        KCMO already is a five-star city, Mayor Sly James says, but a new accelerator program could make it even better. “Kansas City’s startup community is growing and innovating, but women and people of color are being left behind,” James says in a pitch video for Living Cities City Accelerator program. A coalition of local organizations,…

        Go print yourself! Overland Park doob shop turns selfie concept into 3D replicas

        By Tommy Felts | June 18, 2018

        A new shop in Overland Park is supplanting the selfie with the mini me. After first opening shops in Los Angeles and New York City, the Germany-based 3D printing firm doob has arrived in the Kansas City area to 3D print people, groups and pets. The technology, process and results capture moments in time customers…

        Reggie Gray, Black Privilege

        KCultivator Q&A: Reggie Gray finds magic in connecting entrepreneurs with Black Privilege, no excuses

        By Tommy Felts | June 15, 2018

        Editor’s note: KCultivators is a lighthearted profile series to highlight people who are meaningfully enriching Kansas City’s entrepreneurial ecosystem. The KCultivator Series is sponsored by WeWork Corrigan Station, a modern twist on Kansas City office space. He’s left his “Magic Man” persona behind, but Reggie Gray can’t quite shake the performer inside him, he said. “Whenever I…