Trendsetting Crossroads brewer taps another first: KC’s only locally-owned non-alcoholic beer

December 20, 2024  |  Startland News Staff

Border Brewing Co.'s Baseline Amber non-alcoholic beer, courtesy photo

A star on the Kansas City craft beer is setting a new baseline for inclusivity on the local brewing scene, said Eric Martens, introducing the metro’s first hometown non-alcoholic beer — a product of months dedication and innovation, he added.

Eric Martens, Border Brewing Co., courtesy photo

Border Brewing Co. on Friday announced its new Baseline brew — a canned offering crafted to provide a high-quality option for those seeking to enjoy the flavors of craft beer without alcohol, said Martens, owner and founder of Border Brewing Co.

It launched with two styles — Pale and Amber — with additional styles currently in planning.

“Baseline represents a new chapter for us,” he said. “Creating a non-alcoholic beer is no small feat — it requires precision, innovation, and an in-depth understanding of brewing processes, regulations, and testing. We’ve spent the past year perfecting Baseline to ensure it delivers the bold flavors and quality our customers expect while meeting the growing demand for high-quality NA options.”

The new non-alcoholic Baseline beer is now available at the Border Brewing Co. Taproom at 512 E. 18th St. in the Crossroads — and online — with plans to expand to select Kansas City retailers, bars, and restaurants soon, Martens said.

Baseline is more than a non-alcoholic beer, he added, noting it’s part a movement toward inclusivity in craft beverages. As health and wellness trends rise, the demand for non-alcoholic options is skyrocketing, and Baseline is poised to meet this need while staying true to Border Brewing Co.’s commitment to craftsmanship and community, Martens said.

“We’re proud to offer a product that stays true to the craft beer experience while providing an option for anyone seeking balance,” he continued, describing it as the embodiment of the local craft beer scene’s spirit. 

Border Brewing Co.’s Baseline Pale non-alcoholic beer, courtesy photo

Founded in 2015 as the first brewery and taproom in Kansas City’s Crossroads, Border Brewing Co. is continuing to innovate while remaining a cornerstone of the local brewing community, Martens said. Introducing the city’s first KC-owned non-alcoholic beer is part of his team’s dedication to crafting approachable, high-quality drinks that bridge the gap between people and craft beverages.

Border Brewing Co. also is the maker of Kin Seltzer — a collaborative project billed as the first Black-owned hard seltzer — which also strives to add inclusivity to the industry.

From the archives: Kin crafts flavor into hard seltzer market, targeting overlooked Black consumers looking for authentic social experiences

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        Brandon Love, Crumble

        Health scare forced KC’s colorful wax guru to get serious: ‘This is Crumble growing up with me’

        By Tommy Felts | February 26, 2019

        Brandon Love is keeping his iconic, brightly-colored hair, but melting away distractions that could be holding back his already wildly successful, but evolving lifestyle brand, Crumble Co., he said. The first to go: Some of the eye-catching candle and wax product names that first caught customers’ attention because of their tongue-in-cheek innuendos and four-letter words,…

        Pepper cyber security report

        Insecure phones, devices creating largest-ever sensor grid (for China) in US homes, says Pepper cyber security report

        By Tommy Felts | February 25, 2019

        As an industry, the state of cyber security is a “hot mess,” Scott Ford said candidly. “Frankly, its at a point where it ought to be concerning to everybody,” Ford, CEO of Pepper IoT, said in response to a new report that examines the state of the IoT space and released as part of a…

        Missouri Hyperloop

        Missouri Hyperloop talk turns to motion sickness, comfort at high-speeds

        By Tommy Felts | February 23, 2019

        But how will it feel? With the feasibility of a high-speed Missouri Hyperloop route connecting Kansas City to St. Louis in about 30 minutes now established, the conversation has shifted tracks to ergonomics, said Diana Zhou. Curious members of the public want to know more about the safety of the proposed transportation mode’s 600-plus-mph speeds,…

        $300K Kauffman grant will keep no-cost LaunchCode coding classes in KC another two years

        By Tommy Felts | February 22, 2019

        Sourced in community building through enhanced access to resources, a grant from the Ewing Marion Kauffman Foundation will allow LaunchCode Kansas City to continue its training program for at least two additional years, the program announced Thursday. “It’s very exciting. We know that it’s, in part, through the vision of the Kauffman Foundation that LaunchCode…