Trendsetting Crossroads brewer taps another first: KC’s only locally-owned non-alcoholic beer

December 20, 2024  |  Startland News Staff

Border Brewing Co.'s Baseline Amber non-alcoholic beer, courtesy photo

A star on the Kansas City craft beer is setting a new baseline for inclusivity on the local brewing scene, said Eric Martens, introducing the metro’s first hometown non-alcoholic beer — a product of months dedication and innovation, he added.

Eric Martens, Border Brewing Co., courtesy photo

Border Brewing Co. on Friday announced its new Baseline brew — a canned offering crafted to provide a high-quality option for those seeking to enjoy the flavors of craft beer without alcohol, said Martens, owner and founder of Border Brewing Co.

It launched with two styles — Pale and Amber — with additional styles currently in planning.

“Baseline represents a new chapter for us,” he said. “Creating a non-alcoholic beer is no small feat — it requires precision, innovation, and an in-depth understanding of brewing processes, regulations, and testing. We’ve spent the past year perfecting Baseline to ensure it delivers the bold flavors and quality our customers expect while meeting the growing demand for high-quality NA options.”

The new non-alcoholic Baseline beer is now available at the Border Brewing Co. Taproom at 512 E. 18th St. in the Crossroads — and online — with plans to expand to select Kansas City retailers, bars, and restaurants soon, Martens said.

Baseline is more than a non-alcoholic beer, he added, noting it’s part a movement toward inclusivity in craft beverages. As health and wellness trends rise, the demand for non-alcoholic options is skyrocketing, and Baseline is poised to meet this need while staying true to Border Brewing Co.’s commitment to craftsmanship and community, Martens said.

“We’re proud to offer a product that stays true to the craft beer experience while providing an option for anyone seeking balance,” he continued, describing it as the embodiment of the local craft beer scene’s spirit. 

Border Brewing Co.’s Baseline Pale non-alcoholic beer, courtesy photo

Founded in 2015 as the first brewery and taproom in Kansas City’s Crossroads, Border Brewing Co. is continuing to innovate while remaining a cornerstone of the local brewing community, Martens said. Introducing the city’s first KC-owned non-alcoholic beer is part of his team’s dedication to crafting approachable, high-quality drinks that bridge the gap between people and craft beverages.

Border Brewing Co. also is the maker of Kin Seltzer — a collaborative project billed as the first Black-owned hard seltzer — which also strives to add inclusivity to the industry.

From the archives: Kin crafts flavor into hard seltzer market, targeting overlooked Black consumers looking for authentic social experiences

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        Ria Rao and Morgan Bannerman after securing their first house after securing their first house

        KC’s housing market makes young professionals’ first homes more elusive; here’s how four of them are making it work

        By Tommy Felts | October 20, 2021

        As newcomers to Kansas City in 2019, Ria Rao and Morgan Bannerman found community co-living with other young professionals under the same roof. Now they’re hoping to replicate that environment — this time as homeowners. The move comes in large part out of necessity. Amid a highly competitive housing market, locating an on-budget home — and…

        Fresh Factory KC, India Wells-Carter; Cafe Cà Phê, Jackie Nguyen; Heart and Seoul, Rachel Cayetano; Peak Roofing - Mechanical, Jade Teixeira

        Meet 10 finalists for AltCap Your Biz pitch payout; competition returns during GEW KC

        By Tommy Felts | October 19, 2021

        A diverse group of nearly a dozen small businesses are advancing to the next round of the annual AltCap Your Biz: Pitch Competition with finalists ranging from a mobile vegan soul food service to a Northland selfie experience. The “Closing the Deal” live pitch event showcases the 10 best concepts from a pool of 43…

        Zachary Oshinbanjo, Vetelligence, Pure Pitch Rally

        Just funded: Sharks, crowd salute veteran-led tech newcomer with $32K in Pure Pitch Rally checks

        By Tommy Felts | October 19, 2021

        A fresh face to the startup stage, Zachary Oshinbanjo left Monday’s Pure Pitch Rally with the most-funded venture of the event — taking home more than a third of the day’s nearly $90,000 in cash prizes. A U.S. Army veteran, Oshinbanjo pitched “land sharks” on Vetelligence — a tech platform that aims to create a…

        Tristan Mace, Flyover Capital

        Flyover Capital adds managing partner with fresh perspective on KC, tech investment expertise

        By Tommy Felts | October 19, 2021

        A month after announcing its more than $60 million Tech Fund II, Flyover Capital is adding to its leadership team — appointing Tristan Mace, a serial tech entrepreneur and investor, as a managing partner at the Overland Park-based venture capital firm. “I’m excited to join Flyover Capital as we build on our success of contributing…