Trendsetting Crossroads brewer taps another first: KC’s only locally-owned non-alcoholic beer

December 20, 2024  |  Startland News Staff

Border Brewing Co.'s Baseline Amber non-alcoholic beer, courtesy photo

A star on the Kansas City craft beer is setting a new baseline for inclusivity on the local brewing scene, said Eric Martens, introducing the metro’s first hometown non-alcoholic beer — a product of months dedication and innovation, he added.

Eric Martens, Border Brewing Co., courtesy photo

Border Brewing Co. on Friday announced its new Baseline brew — a canned offering crafted to provide a high-quality option for those seeking to enjoy the flavors of craft beer without alcohol, said Martens, owner and founder of Border Brewing Co.

It launched with two styles — Pale and Amber — with additional styles currently in planning.

“Baseline represents a new chapter for us,” he said. “Creating a non-alcoholic beer is no small feat — it requires precision, innovation, and an in-depth understanding of brewing processes, regulations, and testing. We’ve spent the past year perfecting Baseline to ensure it delivers the bold flavors and quality our customers expect while meeting the growing demand for high-quality NA options.”

The new non-alcoholic Baseline beer is now available at the Border Brewing Co. Taproom at 512 E. 18th St. in the Crossroads — and online — with plans to expand to select Kansas City retailers, bars, and restaurants soon, Martens said.

Baseline is more than a non-alcoholic beer, he added, noting it’s part a movement toward inclusivity in craft beverages. As health and wellness trends rise, the demand for non-alcoholic options is skyrocketing, and Baseline is poised to meet this need while staying true to Border Brewing Co.’s commitment to craftsmanship and community, Martens said.

“We’re proud to offer a product that stays true to the craft beer experience while providing an option for anyone seeking balance,” he continued, describing it as the embodiment of the local craft beer scene’s spirit. 

Border Brewing Co.’s Baseline Pale non-alcoholic beer, courtesy photo

Founded in 2015 as the first brewery and taproom in Kansas City’s Crossroads, Border Brewing Co. is continuing to innovate while remaining a cornerstone of the local brewing community, Martens said. Introducing the city’s first KC-owned non-alcoholic beer is part of his team’s dedication to crafting approachable, high-quality drinks that bridge the gap between people and craft beverages.

Border Brewing Co. also is the maker of Kin Seltzer — a collaborative project billed as the first Black-owned hard seltzer — which also strives to add inclusivity to the industry.

From the archives: Kin crafts flavor into hard seltzer market, targeting overlooked Black consumers looking for authentic social experiences

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        La’Nesha Frazier and La’Nae Robinson, Bliss Books and Wine; featured on BuyKC

        KCSourceLink, partners launch inclusive ‘BuyKC’ site to add firepower to ‘Buy Local’ movement

        By Tommy Felts | November 22, 2021

        “Buy Local” is no longer just a catchphrase or a hashtag in Kansas City, said organizers of a new metro-wide initiative led by KCSourceLink, local business leaders and community influencers. BuyKC aims to help increase sales for all local, independently owned businesses and build awareness of these economic powerhouses for consumers and corporate buyers, said…

        Spicy chicken sandwich from Brookside Poultry Co.

        This Brookside hotspot touts best chicken sandwich in KC, putting chef’s eye on fast casual food

        By Tommy Felts | November 19, 2021

        The chicken sandwich wars of the 21st century aren’t limited to fast food restaurant chains, Chef Charles d’Ablaing declared, touting his local lineup of comfort food classics and laying claim to serving the best spicy chicken sandwich in all of Kansas City.  “I did it as a special, just kind of, ‘Haha, funny,’” said d’Ablaing,…

        KC software group ventures into sports tech with new college athlete endorsement platform

        By Tommy Felts | November 19, 2021

        With a new law in effect this summer allowing student athletes to sign sponsorship deals and profit off of their name, image and likeness, Artisan Technology Group jumped at the opening to help young people navigate such new opportunities, the company said. Artisan teamed with Opendorse, a Lincoln, Nebraska-based sports tech firm, to help them…

        DJ Stewart, Journey Pro

        ‘Prognosis is pointless’: Journey Pro KC wrestling owner forces cancer statistics to tap out

        By Tommy Felts | November 18, 2021

         Story and photos by Channa Steinmetz, Startland News | Video by Catherine Hoffman, Flatland Two years after his diagnosis, DJ Stewart still has never googled “glioblastoma.” “I have Grade 4 glioblastoma — meaning the highest, most aggressive grade. If you go down that rabbit hole on the internet, it’s a terrible thing to do.…