Trendsetting Crossroads brewer taps another first: KC’s only locally-owned non-alcoholic beer

December 20, 2024  |  Startland News Staff

Border Brewing Co.'s Baseline Amber non-alcoholic beer, courtesy photo

A star on the Kansas City craft beer is setting a new baseline for inclusivity on the local brewing scene, said Eric Martens, introducing the metro’s first hometown non-alcoholic beer — a product of months dedication and innovation, he added.

Eric Martens, Border Brewing Co., courtesy photo

Border Brewing Co. on Friday announced its new Baseline brew — a canned offering crafted to provide a high-quality option for those seeking to enjoy the flavors of craft beer without alcohol, said Martens, owner and founder of Border Brewing Co.

It launched with two styles — Pale and Amber — with additional styles currently in planning.

“Baseline represents a new chapter for us,” he said. “Creating a non-alcoholic beer is no small feat — it requires precision, innovation, and an in-depth understanding of brewing processes, regulations, and testing. We’ve spent the past year perfecting Baseline to ensure it delivers the bold flavors and quality our customers expect while meeting the growing demand for high-quality NA options.”

The new non-alcoholic Baseline beer is now available at the Border Brewing Co. Taproom at 512 E. 18th St. in the Crossroads — and online — with plans to expand to select Kansas City retailers, bars, and restaurants soon, Martens said.

Baseline is more than a non-alcoholic beer, he added, noting it’s part a movement toward inclusivity in craft beverages. As health and wellness trends rise, the demand for non-alcoholic options is skyrocketing, and Baseline is poised to meet this need while staying true to Border Brewing Co.’s commitment to craftsmanship and community, Martens said.

“We’re proud to offer a product that stays true to the craft beer experience while providing an option for anyone seeking balance,” he continued, describing it as the embodiment of the local craft beer scene’s spirit. 

Border Brewing Co.’s Baseline Pale non-alcoholic beer, courtesy photo

Founded in 2015 as the first brewery and taproom in Kansas City’s Crossroads, Border Brewing Co. is continuing to innovate while remaining a cornerstone of the local brewing community, Martens said. Introducing the city’s first KC-owned non-alcoholic beer is part of his team’s dedication to crafting approachable, high-quality drinks that bridge the gap between people and craft beverages.

Border Brewing Co. also is the maker of Kin Seltzer — a collaborative project billed as the first Black-owned hard seltzer — which also strives to add inclusivity to the industry.

From the archives: Kin crafts flavor into hard seltzer market, targeting overlooked Black consumers looking for authentic social experiences

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        Kinship Cafe owner paves plans to take ownership of his coffee shop (with a little help from his community)

        By Tommy Felts | May 23, 2023

        In April, TJ Roberts was at risk of losing his coffee shop to a parking lot. Now, Roberts is standing his ground, with the help of his community, to purchase the building that houses Kinship Cafe.  “It was a very dark couple of weeks, but now there’s light at the end of the tunnel. Purchasing…

        North KC’s new ‘Bob’s Burgers’ tribute bar: It’s what happens when theater kids get together to drink

        By Tommy Felts | May 23, 2023

        The grand re-re-re-opening of Vignettes Cocktail Bar as a pop-up tribute to the animated TV series “Bob’s Burgers” is a well-seasoned homage to yet another cult classic, said Edward Schmalz, co-owner of the North Kansas City nightspot.  “We wanted to pull upon that wholesome — yet still a little raunchy — vibe that is ‘Bob’s…

        Betty Rae’s sells to Shatto: Why the ice cream brand’s young steward is stepping away from the scoop (for now)

        By Tommy Felts | May 20, 2023

        An announcement this week that Betty Rae’s Ice Cream could open new shops and push its popular products into grocery stores is exciting growth to envision, agreed Alec Rodgers, the brand’s steward since 2021 when he bought and reopened its two storefronts amid challenges of the ongoing pandemic. Rodgers just won’t be the man behind…

        Entrepreneur meets with VP Harris; surprised DC already knew about KC’s first Black-owned brewery

        By Tommy Felts | May 20, 2023

        Word travels. A roundtable discussion this week with Vice President Kamala Harris gave Kemet Coleman an opportunity to put his city, and specifically the 18th and Vine neighborhood, on an elevated platform, the Kansas City entrepreneur and musician said. Coleman — one of three co-founders of the soon-to-be-opened Vine Street Brewing, Missouri’s first Black-owned brewery…