Trendsetting Crossroads brewer taps another first: KC’s only locally-owned non-alcoholic beer

December 20, 2024  |  Startland News Staff

Border Brewing Co.'s Baseline Amber non-alcoholic beer, courtesy photo

A star on the Kansas City craft beer is setting a new baseline for inclusivity on the local brewing scene, said Eric Martens, introducing the metro’s first hometown non-alcoholic beer — a product of months dedication and innovation, he added.

Eric Martens, Border Brewing Co., courtesy photo

Border Brewing Co. on Friday announced its new Baseline brew — a canned offering crafted to provide a high-quality option for those seeking to enjoy the flavors of craft beer without alcohol, said Martens, owner and founder of Border Brewing Co.

It launched with two styles — Pale and Amber — with additional styles currently in planning.

“Baseline represents a new chapter for us,” he said. “Creating a non-alcoholic beer is no small feat — it requires precision, innovation, and an in-depth understanding of brewing processes, regulations, and testing. We’ve spent the past year perfecting Baseline to ensure it delivers the bold flavors and quality our customers expect while meeting the growing demand for high-quality NA options.”

The new non-alcoholic Baseline beer is now available at the Border Brewing Co. Taproom at 512 E. 18th St. in the Crossroads — and online — with plans to expand to select Kansas City retailers, bars, and restaurants soon, Martens said.

Baseline is more than a non-alcoholic beer, he added, noting it’s part a movement toward inclusivity in craft beverages. As health and wellness trends rise, the demand for non-alcoholic options is skyrocketing, and Baseline is poised to meet this need while staying true to Border Brewing Co.’s commitment to craftsmanship and community, Martens said.

“We’re proud to offer a product that stays true to the craft beer experience while providing an option for anyone seeking balance,” he continued, describing it as the embodiment of the local craft beer scene’s spirit. 

Border Brewing Co.’s Baseline Pale non-alcoholic beer, courtesy photo

Founded in 2015 as the first brewery and taproom in Kansas City’s Crossroads, Border Brewing Co. is continuing to innovate while remaining a cornerstone of the local brewing community, Martens said. Introducing the city’s first KC-owned non-alcoholic beer is part of his team’s dedication to crafting approachable, high-quality drinks that bridge the gap between people and craft beverages.

Border Brewing Co. also is the maker of Kin Seltzer — a collaborative project billed as the first Black-owned hard seltzer — which also strives to add inclusivity to the industry.

From the archives: Kin crafts flavor into hard seltzer market, targeting overlooked Black consumers looking for authentic social experiences

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        Why the KC Pioneers refuse to stay in their lane; esports league teams with Kansas Speedway for weekend event

        By Tommy Felts | September 9, 2023

        First they watched from stadium seats at the speedway, then from pit road. Now the fans-turned collaborators at the KC Pioneers are on track with one of their biggest partners to date: NASCAR. Kansas City’s premiere esports league has teamed up with the Kansas Speedway to bring traditional racing and esports gaming into the same…

        Plaza retailers concerned for employee safety after recent shootings, upticks in thefts, harassment at iconic KC shopping district

        By Tommy Felts | September 8, 2023

        No business owner should have to deal with ongoing incidents that threaten the safety of their employees and customers, Tyler Enders shared, but that’s the reality for some entrepreneurs on Kansas City’s Country Club Plaza. Employees at Made in KC’s marketplace location on the Plaza were closing up for the night Sept. 2 — the…

        Ballerina-turned-entrepreneur’s second act moves older adults to embrace vitality through dance

        By Tommy Felts | September 8, 2023

        Dot Burner spent her younger years dancing, taking modern dance classes in college and swaying the evenings away with her late husband. At 93, Burner still loves to dance. She takes part in bi-weekly ballet classes, hosted by Vitality In Motion. “It’s very relaxing,” said Bruner, a Shawnee Hills community member who has been taking Vitality…

        KC entrepreneurs tapped to team up with top-tier Kansas enterprise businesses

        By Tommy Felts | September 7, 2023

        A trio of emerging Kansas City startups are among 20 cohort members selected to forge new strategic connections with big-name Kansas enterprise partners like Koch, Evergy, Cargill and Spirit AeroSystems. Wichita-based NXTUS this week announced the latest program participants for the NXTSTAGE Enterprise Engagement Series — a diverse array of growth-minded entrepreneurs offering innovative tech…