Trendsetting Crossroads brewer taps another first: KC’s only locally-owned non-alcoholic beer

December 20, 2024  |  Startland News Staff

Border Brewing Co.'s Baseline Amber non-alcoholic beer, courtesy photo

A star on the Kansas City craft beer is setting a new baseline for inclusivity on the local brewing scene, said Eric Martens, introducing the metro’s first hometown non-alcoholic beer — a product of months dedication and innovation, he added.

Eric Martens, Border Brewing Co., courtesy photo

Border Brewing Co. on Friday announced its new Baseline brew — a canned offering crafted to provide a high-quality option for those seeking to enjoy the flavors of craft beer without alcohol, said Martens, owner and founder of Border Brewing Co.

It launched with two styles — Pale and Amber — with additional styles currently in planning.

“Baseline represents a new chapter for us,” he said. “Creating a non-alcoholic beer is no small feat — it requires precision, innovation, and an in-depth understanding of brewing processes, regulations, and testing. We’ve spent the past year perfecting Baseline to ensure it delivers the bold flavors and quality our customers expect while meeting the growing demand for high-quality NA options.”

The new non-alcoholic Baseline beer is now available at the Border Brewing Co. Taproom at 512 E. 18th St. in the Crossroads — and online — with plans to expand to select Kansas City retailers, bars, and restaurants soon, Martens said.

Baseline is more than a non-alcoholic beer, he added, noting it’s part a movement toward inclusivity in craft beverages. As health and wellness trends rise, the demand for non-alcoholic options is skyrocketing, and Baseline is poised to meet this need while staying true to Border Brewing Co.’s commitment to craftsmanship and community, Martens said.

“We’re proud to offer a product that stays true to the craft beer experience while providing an option for anyone seeking balance,” he continued, describing it as the embodiment of the local craft beer scene’s spirit. 

Border Brewing Co.’s Baseline Pale non-alcoholic beer, courtesy photo

Founded in 2015 as the first brewery and taproom in Kansas City’s Crossroads, Border Brewing Co. is continuing to innovate while remaining a cornerstone of the local brewing community, Martens said. Introducing the city’s first KC-owned non-alcoholic beer is part of his team’s dedication to crafting approachable, high-quality drinks that bridge the gap between people and craft beverages.

Border Brewing Co. also is the maker of Kin Seltzer — a collaborative project billed as the first Black-owned hard seltzer — which also strives to add inclusivity to the industry.

From the archives: Kin crafts flavor into hard seltzer market, targeting overlooked Black consumers looking for authentic social experiences

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        ‘We’re all in it together’: Lulu’s Thai Noodle Shop wraps family flavors with team work ethic

        By Tommy Felts | February 2, 2024

        A staple of Kansas City’s emerging food scene for 27 years, Lulu’s Thai Noodle Shop’s growth and popularity wouldn’t have been possible without Malisa Monyakula’s team, the chef and owner said. “I’ve had amazing people working with me since the beginning; people continue to gravitate toward helping me with my vision,” said Monyakula from the…

        No easy snapback: Why this former Chief is helping military veterans get on horseback

        By Tommy Felts | February 2, 2024

        Kendall Gammon doesn’t know what it’s like to adjust to life after the military, he shared, but the former Kansas City Chiefs long snapper is familiar with losing a sense of identity and community upon leaving the NFL after 15 years. “I always talked about the fact that it was the best temporary job I’d…

        Honeywell investing $84M in Olathe aviation innovation, adding 150+ jobs, ‘dream careers’ for young workers 

        By Tommy Felts | February 2, 2024

        As Kansas works to reframe perceptions of the region around its health innovation and biologics industries, corporate and government officials on Friday announced a win for another innovation-driver and “compelling megatrend” for the Sunflower State: the future of aviation. Honeywell Aerospace Technologies plans to invest $84 million to expand its Olathe manufacturing facility, the company…

        Pipeline’s new cohorts show ‘power of diversity’; here’s who’s joining the elite entrepreneur network

        By Tommy Felts | February 1, 2024

        Pipeline’s roster of high-growth Midwest entrepreneurs swelled Thursday as the premier fellowship network officially announced more than two dozen founders joining its 2024 Fellowship and Pathfinder Program. “The selected Fellows and Pathfinders represent the power and impact of diverse companies, leaders and regions being represented in a cohort,” said Vincent, executive director of Pipeline Entrepreneurs.…