Trendsetting Crossroads brewer taps another first: KC’s only locally-owned non-alcoholic beer

December 20, 2024  |  Startland News Staff

Border Brewing Co.'s Baseline Amber non-alcoholic beer, courtesy photo

A star on the Kansas City craft beer is setting a new baseline for inclusivity on the local brewing scene, said Eric Martens, introducing the metro’s first hometown non-alcoholic beer — a product of months dedication and innovation, he added.

Eric Martens, Border Brewing Co., courtesy photo

Border Brewing Co. on Friday announced its new Baseline brew — a canned offering crafted to provide a high-quality option for those seeking to enjoy the flavors of craft beer without alcohol, said Martens, owner and founder of Border Brewing Co.

It launched with two styles — Pale and Amber — with additional styles currently in planning.

“Baseline represents a new chapter for us,” he said. “Creating a non-alcoholic beer is no small feat — it requires precision, innovation, and an in-depth understanding of brewing processes, regulations, and testing. We’ve spent the past year perfecting Baseline to ensure it delivers the bold flavors and quality our customers expect while meeting the growing demand for high-quality NA options.”

The new non-alcoholic Baseline beer is now available at the Border Brewing Co. Taproom at 512 E. 18th St. in the Crossroads — and online — with plans to expand to select Kansas City retailers, bars, and restaurants soon, Martens said.

Baseline is more than a non-alcoholic beer, he added, noting it’s part a movement toward inclusivity in craft beverages. As health and wellness trends rise, the demand for non-alcoholic options is skyrocketing, and Baseline is poised to meet this need while staying true to Border Brewing Co.’s commitment to craftsmanship and community, Martens said.

“We’re proud to offer a product that stays true to the craft beer experience while providing an option for anyone seeking balance,” he continued, describing it as the embodiment of the local craft beer scene’s spirit. 

Border Brewing Co.’s Baseline Pale non-alcoholic beer, courtesy photo

Founded in 2015 as the first brewery and taproom in Kansas City’s Crossroads, Border Brewing Co. is continuing to innovate while remaining a cornerstone of the local brewing community, Martens said. Introducing the city’s first KC-owned non-alcoholic beer is part of his team’s dedication to crafting approachable, high-quality drinks that bridge the gap between people and craft beverages.

Border Brewing Co. also is the maker of Kin Seltzer — a collaborative project billed as the first Black-owned hard seltzer — which also strives to add inclusivity to the industry.

From the archives: Kin crafts flavor into hard seltzer market, targeting overlooked Black consumers looking for authentic social experiences

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        entrepreneur diversity

        Kansas City’s east side to receive free wireless gigabit network

        By Tommy Felts | May 26, 2016

        Kansas City is diligently continuing work to become the most connected city on earth. Three organizations are now working to create a free, large-scale wireless gigabit network on Kansas City’s east side. The project — led by Siklu Communications, the Urban Neighborhood Initiative and KC Digital Drive — will help eliminate cost barriers to help…

        ScaleUp! KC

        New ScaleUp! cohort vies for $1M in revenue

        By Tommy Felts | May 26, 2016

        There’s a new batch of entrepreneurs in town ready to take their companies to the $1 million level. ScaleUp! Kansas City on Tuesday announced its fourth cohort of business owners. The 17 entrepreneurs will spend an intensive four months learning how to scale their businesses through specialized curriculum, coaching and networking. The program offers business…

        Gallery: The Sprint Mobile Accelerator’s demo day

        By Tommy Felts | May 25, 2016

        The Techstars-led Sprint Mobile Accelerator held its third demo day on Tuesday. Hundreds of Kansas Citians trekked to the Kauffman Center for the Performing Arts to watch 10 startups from around the world deliver pitches on their tech firms. Learn more about the event and the future of the accelerator here.  Check out photos or a…

        Regardless of Sprint support, Techstars ‘committed to Kansas City’

        By Tommy Felts | May 25, 2016

        The expiration of Sprint’s three-year agreement with Techstars to fund the Kansas City-based Sprint Mobile Accelerator is opening up new opportunities for both firms. Sprint — which has funded the accelerator’s operations for three years while Techstars has managed the program — is now examining support of the accelerator by exploring new corporate and civic…