Trendsetting Crossroads brewer taps another first: KC’s only locally-owned non-alcoholic beer

December 20, 2024  |  Startland News Staff

Border Brewing Co.'s Baseline Amber non-alcoholic beer, courtesy photo

A star on the Kansas City craft beer is setting a new baseline for inclusivity on the local brewing scene, said Eric Martens, introducing the metro’s first hometown non-alcoholic beer — a product of months dedication and innovation, he added.

Eric Martens, Border Brewing Co., courtesy photo

Border Brewing Co. on Friday announced its new Baseline brew — a canned offering crafted to provide a high-quality option for those seeking to enjoy the flavors of craft beer without alcohol, said Martens, owner and founder of Border Brewing Co.

It launched with two styles — Pale and Amber — with additional styles currently in planning.

“Baseline represents a new chapter for us,” he said. “Creating a non-alcoholic beer is no small feat — it requires precision, innovation, and an in-depth understanding of brewing processes, regulations, and testing. We’ve spent the past year perfecting Baseline to ensure it delivers the bold flavors and quality our customers expect while meeting the growing demand for high-quality NA options.”

The new non-alcoholic Baseline beer is now available at the Border Brewing Co. Taproom at 512 E. 18th St. in the Crossroads — and online — with plans to expand to select Kansas City retailers, bars, and restaurants soon, Martens said.

Baseline is more than a non-alcoholic beer, he added, noting it’s part a movement toward inclusivity in craft beverages. As health and wellness trends rise, the demand for non-alcoholic options is skyrocketing, and Baseline is poised to meet this need while staying true to Border Brewing Co.’s commitment to craftsmanship and community, Martens said.

“We’re proud to offer a product that stays true to the craft beer experience while providing an option for anyone seeking balance,” he continued, describing it as the embodiment of the local craft beer scene’s spirit. 

Border Brewing Co.’s Baseline Pale non-alcoholic beer, courtesy photo

Founded in 2015 as the first brewery and taproom in Kansas City’s Crossroads, Border Brewing Co. is continuing to innovate while remaining a cornerstone of the local brewing community, Martens said. Introducing the city’s first KC-owned non-alcoholic beer is part of his team’s dedication to crafting approachable, high-quality drinks that bridge the gap between people and craft beverages.

Border Brewing Co. also is the maker of Kin Seltzer — a collaborative project billed as the first Black-owned hard seltzer — which also strives to add inclusivity to the industry.

From the archives: Kin crafts flavor into hard seltzer market, targeting overlooked Black consumers looking for authentic social experiences

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        New FCC chairman Ajit Pai is familiar with KC startup community

        By Tommy Felts | January 24, 2017

        A native Kansan that recently visited with the area’s entrepreneurial community will now head the Federal Communications Commission. President Donald Trump selected Ajit Pai, the senior Republican on the FCC to lead the commission, which regulates interstate and international communications by radio, television, wire, satellite and cable. “I am deeply grateful to the President of…

        Need for speed: Mozilla awards $101K to local gigabit projects

        By Tommy Felts | January 23, 2017

        The Mozilla Gigabit Community Fund announced it will award a total of $101,000 to fund six local projects that use gigabit technology to impact learning. The Gigabit Community Fund is a national partnership between the National Science Foundation, US Ignite and Mozilla. Locally, the fund partners with KC Digital Drive, whose goal is to leverage…

        Firebrand Ventures joins $6.85M round in Des Moines startup

        By Tommy Felts | January 20, 2017

        Continuing a streak of investments, Kansas City-based Firebrand Ventures joined a sizable investment in an Iowa-based payments processing startup. Firebrand joined six other venture funds in a $6.85 million funding round in Des Moines-based Dwolla, which builds applications that facilitate bank transfers, manages customers and verifies bank accounts. The round was led by Union Square…

        Eze Redwood, Rise Fast

        Challenging the notion of ‘entitled millennials,’ Rise Fast empowers young people

        By Tommy Felts | January 19, 2017

        When the economy took a turn for the worst in 2008, many millennials saw their parents and grandparents laid off by companies they’d been loyal to for years. Eze Redwood said that although it’s easy to gloss over the impact that traumatic events have on a generation’s psyche, young professionals carry the weight of this…