Investor market turns Midwest conservative: ‘Everyone here is feeling a changing landscape’
November 15, 2024 | Taylor Wilmore
After years of soaring valuations across the startup scene, venture firms like M25 are observing a shift to more risk-averse investors and stricter examinations of even the most-exciting company’s worth, said Abhinaya Konduru.
Abhinaya Konduru, M25, right, speaks during a panel conversation at the MidxMidwest conference; photo by Nikki Overfelt Chifalu, Startland News
“We’re seeing a new normal,” said Konduru, a principal on the influential Chicago-based M25 team and a panelist at Thursday’s MidxMidwest event in Kansas City. “In the Midwest, we’ve always been cautious. Now, it feels like the broader market is starting to follow suit.”
This recalibration, she noted, could pave the way for sustainable growth — but it also presents new hurdles.
ICYMI: Startup hubs are slowing; why KC could be losing ground to Midwest neighbors
Phil Reynolds, founder of program and portfolio management software platform DevStride and a fellow MidxMidwest panelist, emphasized how lower valuations impact early-stage startups that haven’t yet gotten a needed jump start.
“Those high valuations from 2019 to 2021 just weren’t going to last,” he agreed, “but now, some of that capital scarcity could slow down early innovation unless we find a balance.”
Panelists take the stage during the 2024 MidxMidwest event; photo by Nikki Overfelt Chifalu, Startland News
Economic shifts and market recalibration are revealing a new world for those seeking and deploying capital, said Maggie Kenefake, a key organizer of the MidxMidwest conference — a gathering that aims to connect investors and founders for conversation, collaboration, and potential dealflow.
“Everyone here is feeling a changing landscape,” said Kenefake, kicking off a discussion with panelists that spanned topics from tech trends to the Midwest’s distinct opportunities for growth.
Chris Greco, former CEO of Storewise, center, speaks during a MidxMidwest panel conversation; photo by Nikki Overfelt Chifalu, Startland News
Overhyped: Into the metaverse and beyond
Chris Greco, former CEO of Storewise, expressed skepticism about the hype around supposed-marvels in tech like the metaverse — virtual worlds in which humans interact via computer-generated avatars.
Taylor Clauson, Abstraction Capital, joins in a panel conversation at MidxMidwest; photo by Taylor Wilmore, Startland News
“Post-pandemic, people are craving in-person connections again,” he said. “The metaverse just isn’t captivating people in the way it was predicted to.”
On artificial intelligence, panelist Taylor Clauson, founder of Abstraction Capital, took a balanced view.
“Technology doesn’t usually replace jobs outright — it reshapes them,” he said, acknowledging AI’s transformative potential.
Clauson projected that AI would advance industries without creating the workforce disruptions many people fear.
“AI is likely to enhance roles rather than eliminate them,” he added.
An audience of investors, startup founders, ecosystem builders and champions listens to a panel conversation during the 2024 MidxMidwest event; photo by Nikki Overfelt Chifalu, Startland News
Geopolitics and cross-border investments
Rising geopolitical tensions also came into focus during MidxMidwest, with panelists discussing how shifts on an international scale impact tech and trade.
Chris Dornfeld, founder of St. Louis-based Whistle, speaks during a MidxMidwest panel conversation; photo by Taylor Wilmore, Startland News
“The world is becoming more siloed,” said Chris Dornfeld, founder of St. Louis-based Whistle.
He observed that regions like North America and Europe are increasingly pulling back into more insulated tech ecosystems to protect national interests.
“Geopolitical risks are no longer a side issue,” Dornfeld emphasized. “They’re central to investment decisions.”
Greco expanded on these thoughts, sharing that political changes ahead for the U.S. could affect cross-border collaborations and regulations, especially in areas like semiconductors.
RELATED: Why Trump might drop plans to repeal Biden’s CHIPS Act
“Investors are going to have to think harder about sector and geography together,” Greco said. “We can’t just assume global interdependency is the default anymore.”
Sectors to watch in 2025
Despite challenges on the horizon, promising factors are emerging, panelists said.
Phil Reynolds, DevStride, speaks during a MidxMidwest panel conversation; photo by Taylor Wilmore, Startland News
Reynolds highlighted potential within cybersecurity and enterprise tech, seeing the industries as critical alongside growing data protection demands.
“With so much sensitive data at risk, there’s an urgent need for stronger cybersecurity,” Reynolds said.
Clauson pointed to regulatory tech as another area with opportunity at hand. Evolving privacy laws create demand for compliance solutions, he noted.
“It’s no longer just about innovation — it’s about keeping up with legal frameworks,” Clauson said.
Dornfeld noted that construction and industrial tech also are poised for growth, driven by U.S. infrastructure investments.
“We’re in a time where we need to work smarter in how we build and maintain infrastructure,” he said. “This is where industrial tech can thrive.”
Jason Sinnarajah, COO of the Kansas City Royals, joins MidxMidwest organizer Dan Kerr, Flyover Capital, for a fireside chat at the conference; photo by Taylor Wilmore, Startland News
Wrapping the event’s midday programming Thursday, MidxMidwest featured a fireside chat between conference organizer Dan Kerr of Flyover Capital and Jason Sinnarajah, COO of the Kansas City Royals.
Sinnarajah emphasized the Midwest’s potential to create a resilient tech ecosystem by leveraging its strengths, staying aligned with global trends, and keeping true to regional values.
Featured Business
Taylor Wilmore
Taylor Wilmore, hailing from Lee’s Summit, is a dedicated reporter and a recent graduate of the University of Missouri, where she earned her Bachelor’s degree in Journalism. Taylor channels her deep-seated passion for writing and storytelling to create compelling narratives that shed light on the diverse residents of Kansas City.
Prior to her role at Startland News, Taylor made valuable contributions as a reporter for the Columbia Missourian newspaper, where she covered a wide range of community news and higher education stories.
2024 Startups to Watch
stats here
Related Posts on Startland News
Cowboy couture: WH Ranch lassos dream of making the ‘best blue jeans in the world’
Ryan Martin sold his best cowboy boots to buy high-quality denim for his western couture brand, said the founder of Kansas-based W.H. Ranch Dungarees. “I was always describing [my product as] ‘custom made’ but ‘couture’ really describes it best,” said Martin, detailing the laborious process that limits production to an average of four pairs of…
Keystone Award forecasts potential job growth thanks to soon-to-open iWerx-Gladstone
A still-in-the-works coworking space already is inspiring economic development north of the river, said Bob Martin, partner at iWerx, bolstered this week by a Keystone Award for business impact. “Before even opening our doors in Gladstone, we had commitments for nearly 30 percent of the more than 75 offices,” Martin said ahead of the entrepreneurial…
Experience unlocked: Aussie pop-up racing into KC in early 2019 with Mushroom Rally
Mushroom Rally — a real life Mario Kart race experience with roots in Australia — is expected to swerve into the Kansas City scene in early 2019, said James Harrison. “[Mushroom Rally] will hit 16 cities [next year], with Kansas City being one of them,” said Harrison, a race organizer for the experience pop-up. “We…
Nickel & Suede couple create their hook with style, influence and fast-selling leather earrings
Feeling is believing, said Kilee Nickels, the fashion inspiration behind Nickel & Suede. “You may not remember you’re wearing our earrings until someone compliments you,” she said of the light-weight, leather statement accessories that earned the business she co-founded a top spot on Inc. 5000’s 2018 fastest-growing companies list. Based in Liberty, the company boasted…