Entrepreneur behind Soul of Santa aims to create Rockefeller Plaza holiday experience on KC’s east side
October 31, 2024 | Startland News Staff
Tucker Lott hopes an outdoor ice skating rink at 2000 Vine — the home of Vine Street Brewing — will help solidify a new holiday tradition in the 18th and Vine entertainment district, the veteran entrepreneur said.
“We wanted to create a holiday atmosphere where families could gather and have fun,” said Lott. “The entire idea is to create a holiday experience like at Rockefeller Plaza in New York but on the east side of Kansas City.”
The Soul of Santa Winter Wonderland is set to open Friday, Nov. 15 and run through Jan. 5.
Tickets begin at $10 for adults and children older than 5. All proceeds benefit Lott’s The Soul of Santa “Do Good” Foundation, which primarily connects high-functioning individuals with disabilities, as well as their parents or caregivers, to resources such as holistic workforce development plans, food, transportation, clothing and financial literacy.
“The Soul of Santa ‘Do Good’ Foundation seeks to create a world where no one ever feels forgotten or overlooked due to their disability,” said Lott, president and founder of Tucker Lott Cards, LLC and the founder and creator of The Soul of Santa Brand. “It is our soul brand purpose for each and every person to feel love, joy and acceptance.”
The foundation was inspired by Lott’s late daughter Aria Lott, who lived with epilepsy. She has six songs on The Soul of Santa Christmas album compilation including “Fingers in the Snow” and “Diversity.”
“The Soul of Santa symbolizes the privilege each and every one of us has to celebrate Christmas in a manner that reflects our heritage and our belief in the spirit of the holiday known as Christmas, and all that it represents,” Lott said.
Hours for the ice skating rink will vary by day. Click here for more information on group rates and availability.

2024 Startups to Watch
stats here
Related Posts on Startland News
LaunchKC opens grants competition with nationwide search; eying companies to call KC home
A popular grants competition that offers early stage tech companies the opportunity to win $60,000 in non-dilutive grants, downtown Kansas City office space, and access to scaling resources is back for 2025 — emphasizing startups with high-growth potential and equitable business practices. LaunchKC’s signature Liftoff grants competition opened applications Thursday, kicking off a nationwide search…
MOSourceLink adds startup founder as new ‘Network Convener’ to rally ESOs, entrepreneurs
A newly-created role is expected to help strengthen connections between entrepreneur support organizations across the state and promote the wealth of resources available to Missouri’s entrepreneurs. Adam Larson — founder of Decimal Projects, CEO of Catnip Budz Gourmet Catnip, and former program coordinator at Regnier Institute for Entrepreneurship and Innovation at UMKC — moves to…
Mental reps and truth bombs: How this AI ‘coach-in-your-pocket’ strength trains minds before life’s hardest workouts
Building mental resilience should feel as natural as going to the gym, said Craig Mason, noting his new venture flexes a “performance psychologist, coach in your pocket, 24/7.” The emphasis: training the mind before crises hit. “Myndset is really designed to be a mental strength training platform,” said Mason, founder of the Kansas City-based startup.…
MTC leader resigning, calls for a new voice to lead fight for Missouri entrepreneurship funding
A leadership change at the Missouri Technology Corporation comes as the state faces a crossroads with its approach to entrepreneurship support, officials said Tuesday, reacting to news of a high-profile resignation just three months after the public-private partnership lost key financial support from lawmakers and a new governor. “It’s time for MTC to be led…

