Entrepreneur behind Soul of Santa aims to create Rockefeller Plaza holiday experience on KC’s east side
October 31, 2024 | Startland News Staff
Tucker Lott hopes an outdoor ice skating rink at 2000 Vine — the home of Vine Street Brewing — will help solidify a new holiday tradition in the 18th and Vine entertainment district, the veteran entrepreneur said.
“We wanted to create a holiday atmosphere where families could gather and have fun,” said Lott. “The entire idea is to create a holiday experience like at Rockefeller Plaza in New York but on the east side of Kansas City.”
The Soul of Santa Winter Wonderland is set to open Friday, Nov. 15 and run through Jan. 5.
Tickets begin at $10 for adults and children older than 5. All proceeds benefit Lott’s The Soul of Santa “Do Good” Foundation, which primarily connects high-functioning individuals with disabilities, as well as their parents or caregivers, to resources such as holistic workforce development plans, food, transportation, clothing and financial literacy.
“The Soul of Santa ‘Do Good’ Foundation seeks to create a world where no one ever feels forgotten or overlooked due to their disability,” said Lott, president and founder of Tucker Lott Cards, LLC and the founder and creator of The Soul of Santa Brand. “It is our soul brand purpose for each and every person to feel love, joy and acceptance.”
The foundation was inspired by Lott’s late daughter Aria Lott, who lived with epilepsy. She has six songs on The Soul of Santa Christmas album compilation including “Fingers in the Snow” and “Diversity.”
“The Soul of Santa symbolizes the privilege each and every one of us has to celebrate Christmas in a manner that reflects our heritage and our belief in the spirit of the holiday known as Christmas, and all that it represents,” Lott said.
Hours for the ice skating rink will vary by day. Click here for more information on group rates and availability.

2024 Startups to Watch
stats here
Related Posts on Startland News
Renderings: World Cup innovation-networking hub, FIFA fan fest plans unveiled by KC organizers
Short-term fun, long-term gains. It’s a win-win for Kansas City, local leaders said Thursday, announcing new high-profile concepts set to take the pitch alongside the summer 2026 FIFA World Cup — games that could redefine the region in front of a global audience. “The KC region has an incredible opportunity to showcase our market’s business environment,…
AI disruption is already here: Here’s how Kansas City workers navigate reality redefined by tech
Editor’s note: This story was originally published by The Beacon, a member of the KC Media Collective, which also includes Startland News, KCUR 89.3, American Public Square, Kansas City PBS/Flatland, and Missouri Business Alert. Click here to read the original story from The Beacon, an online news outlet focused on local, in-depth journalism in the public interest.…
Swifties made her work famous; Now this KC maker has opened a fourth retail shop
Sales jumped after Taylor Swift was seen wearing one of EB and Co.’s rings at a key moment in the popstar’s high-profile romance with Chiefs tight end Travis Kelce. The jolt of exposure helped propel the brand’s expansion — most recently the opening of a fourth shop in downtown Lee’s Summit. “This location was requested…
This AI keyboard can write your next email with the push of just one button; its creator says it could revolutionize workplaces
Hardware — not just software — should be at the forefront of the AI’s future, Jerry Hsu shared. After the successful release of its GPT-powered AI mouse, Jethro V1, in late 2024, Overland Park-based Virtusx — which is revolutionizing workplaces through integrating hardware and software to make AI-driving products more accessible and user-friendly — has…

