Kansas City-built Boddle earns $500K Yass Prize Finalist Award, hits 2M monthly users

October 17, 2024  |  Tommy Felts

Janine Yass, founder of the Yass Prize, awards Edna Martinson, Boddle Learning, a 2024 Yass Prize Finalist Award; courtesy photo

MIAMI — Winning a coveted award from Stop for Education is expected to empower Boddle Learning to reach a broader audience than ever before, as well as significantly expanding its curriculum and advancing its cutting-edge AI-powered education tools.

Boddle, which launched and grew in Kansas City before relocating to Tulsa, Oklahoma, was announced as a $500,000 Yass Prize Finalist award winner by the Stop for Education organization.

Edna Martinson and Clarence Tan, Boddle

The Yass Prize is a huge boost for us in expanding Boddle and reaching more students, but honestly, the community behind it has been just as impactful,” said Edna Martinson, co-founder of Boddle, alongside husband Clarence Tan. “We just wrapped up a three-day accelerator in Miami, and the level of knowledge sharing among educators and innovators from across the country was truly inspiring.”

Founded by billionaire entrepreneurs Jeff and Janine Yass, the Yass Prize is a competitive award that recognizes and supports innovative and transformative education models. It is known to many as “the Pulitzer Prize of education.”

Boddle — which uses an adaptive, AI-powered, gaming platform to encourage learning through personalized education — is among four just-announced funded award winners from the last cohort of the Stop for Education organization, which has given more than 225 awards in excess of $75 million since it formed in 2022.

Edna Martinson, Boddle Learning, pitches her company during the Stop for Education accelerator in Miami; courtesy photo

“Boddle’s commitment to accessibility and inclusivity is supported by a sustainable business model of premium subscriptions and public education funds, and its alignment with the Yass Prize’s vision of permissionless learning,” the organization said in an announcement of the award. “Accessible and permissionless educational services are delivered to parents, educators, and students, bypassing traditional system approvals. Student engagement is outstanding; it’s 50 percent higher than the education industry average for comparable programs.”

A 2024 Yass Prize Finalist Award given to Boddle Learning; courtesy photo

“In addition, Boddle’s entrepreneurial leadership embraces learning across all sectors, and has established itself as a trailblazer in personalized education in the edtech space,” the announcement said.

Being named a Yass Prize finalist also presents Boddle’s founders the opportunity to speak at “The Power of Innovation Summit” in Washington, DC — an event planned shortly after the Nov. 5 election where “the boldest and most innovative leaders will plot a course for ensuring that freedom, flexibility, and full and fair funding drive critical changes for education and the workforce in America.”

With its final cohort coming to a close, the S.T.O.P. initiative — operating on four core principles: Sustainable, Transformational, Outstanding, and Permissionless education — will now focus future efforts on developing and strengthening its existing national network of awardees to continue and expand their innovative work and transformational impact, alongside partners with the Center for Education Reform and Forbes.

Participation in the programming already has supported Boddle’s efforts to get its technology into more classrooms, Martinson said, noting her team recently passed a significant milestone with students.

Getting recognition from Yass, CER, and Forbes as part of this award is such meaningful validation, and hitting 2 million monthly active users shows that kids are really loving Boddle, while teachers are seeing its value in their classrooms,” she said.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        Bean around the block: How this Westport coffee shop is cherry picking roasts from its own farm in the Andes

        By Tommy Felts | August 21, 2025

        A hemisphere away from Brett Janssen’s former job at General Motors in Kansas City’s Northland, the now-budding Westport coffee shop owner found a fresh batch of opportunities: his wife, business partner and a transcontinental farm-to-cup Columbian coffee operation. Janssen’s House Coffee — the fruit of Janssen and his fiancée Genisis Mejia’s passion for coffee —…

        Attic with global ambitions: Luxury brand builds from humble origins to Material Opulence

        By Tommy Felts | August 19, 2025

        Renauld Shelton II sees power stitched into the seams of fashion, the Kansas City designer said, detailing the dynamic pairing of apparel and pride that grounds his luxury clothing brand. “It’s a confidence builder. When you look good, you feel good,” said Shelton, founder and CEO of Material Opulence. “It sets you up for success.”…

        Startup Crawl returns Sept. 19, marking Startland’s 10-year anniversary with KC innovation focus

        By Tommy Felts | August 19, 2025

        Kansas City’s largest startup open house is back this fall — celebrating a decade of innovation alongside emerging builders and newsmakers. Set for Sept.19 and organized by Startland News, Startup Crawl will mark the newsroom’s 10-year anniversary with a high-energy showcase of the city’s entrepreneurial community. The event, presented by the Ewing Marion Kauffman Foundation,…

        How reactivating history can drive economic growth more sustainably than a new build

        By Tommy Felts | August 18, 2025

        Editor’s note: The following is part of an ongoing feature series exploring impacts of initiatives within the Economic Development Corporation of Kansas City through a paid partnership with EDCKC. Hotel owners wanted charm that can’t be built in today’s economy; Kansas City history booked them the bones to do it A one-of-a-kind, limestone-clad building at 906…