A simple sauce passed down six generations is headed to your table; Lenexa man says that’s his family’s great legacy
September 6, 2024 | Nikki Overfelt Chifalu
Jack Williams’ dream of seeing his great-grandmother’s picture in every grocery store across the country is one step closer to reality as the Lenexa entrepreneur’s jars of Grandma Morrelli’s pasta sauce — emblazoned with her photo — hit Kansas City shelves.
“I’m trying to honor her and family traditions,” he said, describing how the venture preserves his family’s culinary history.
The pasta sauce — developed more than 125 years ago by Williams’ ancestor Angeline, on the family farm in Cassville — can now be found at about 30 area grocery stores, including Balls Food Stores (various Hen House, Price Chopper, and Sun Fresh locations) and several Hy-Vee locations. Next, he’s hoping to get into area Cosentino’s stores.
“It’s a good story; it’s a good sauce,” Williams said. “The whole nine yards.”
Although his great-grandmother died when was 10 or 11, Williams said, he remembers her frequently making homemade pasta noodles. His great-grandparents immigrated from Italy to southern Missouri.
“She rolled it out on this great big pasta board,” he explained. “And she used this thing — my mother had one of them and all the women back then had one — this fold-out thing to hang clothes on in your house when you couldn’t hang them outside. She would cut the pasta and hang it there in her house.”
“She was a wonderful lady,” Williams added, noting his colorful great-grandmother also raised parakeets.

Grandma Morrelli’s pasta sauce on the shelf at Hen’s House in Leawood, Kansas; photo by Nikki Overfelt Chifalu, Startland News
The classic sauce — passed down through six generations — features a zesty tomato taste with just a hint of sweetness, he noted.
“It’s got a bunch of the basic spices in it, but it’s not overpowering,” he continued. “It’s not too sweet, it’s not too spicy, it’s not too bold. It’s just a good, basic sauce because that’s what everybody loves. That’s what the average person loves.”
Eventually, he added, he would like to come out with a heartier, stronger sauce to add to the lineup.
With the sauce only on local shelves for about a month, Williams has been busy sampling and promoting it. He’ll be at the Hen House in Olathe Saturday morning and the Hen House in Fairway on Saturday afternoon; plus the Price Chopper in Roeland Park on Sunday morning and the Price Chopper in Shawnee on Sunday afternoon, providing samples.
Pickled aspirations
This isn’t the first time Williams has jarred one of his great-grandmother’s recipes. She’s also known for her dill pickles. 2010 started Great Gran’s Homestyle Pickles in 2010.
“They had a cellar in the bottom of the house — they built this house in the early 1900s — and that’s where she stored the pickles and all the canned goods,” he recalled. “I remember my brother and I and our cousins, we would go down there and it was scary.”
The pickles, however, were a hit. Before he sold the business to a relative in 2015, Great Gran’s pickles were sold in about 45 area stores.
“I personally have canned over 25,000 jars of pickles,” Williams added.
Although he’s not running the business anymore, Williams still has dreams that the pickles — like the pasta sauce — will be sold nationwide.
“I’m actually not in this for the money,” he said, “but because I want to leave something for my great grandchildren and my grandchildren.”

2024 Startups to Watch
stats here
Related Posts on Startland News
Black leaders need to earn a ‘thriving wage’ before they can help others; an Evergy-backed cohort could help them ascend
A new program backed by entrepreneur support groups and Evergy aims to raise household income by at least 30 percent for participating Black professionals, nonprofit founders, and entrepreneurs, said Craig Moore II. “The ultimate goal is making sure you’re a leader who can do more than show up and talk about community — you have the…
Last to know, first to go: ‘Out of touch’ ballpark plan leaves Crossroads small biz owners feeling betrayed
Unlike many of her Crossroads neighbors — hoping to draw in crowds of football fans still riding high from Kansas City’s Super Bowl win — Jill Cockson’s business wasn’t open during Wednesday’s Chiefs victory parade. Candidly, jersey-clad sports enthusiasts aren’t really within her typical customer profile, the James Beard-nominated owner of Chartreuse Saloon said, and…
Royals want Crossroads ballpark open by 2028, calling up ‘generational’ impact on newly linked arts district, downtown
A late-to-the-game East Crossroads site is expected to take shape as the new home of the Kansas City Royals if voters approve the extension of a stadium sales tax that would help support the $2 billion downtown ballpark project. Ending months of speculation, majority owner John Sherman and team officials announced on Tuesday the ball…
KC apparel brand commandeers Chiefs’ ‘Nobody Likes Us’ spirit for latest wave of designs
Back in 2016 — when the Chiefs were still rebuilding from a franchise-worst season — Joe Brynds set sail with Commandeer Brand, aiming to carve a niche in the apparel industry by infusing pride and the rebellious spirit of counter-culture. “When I started Commandeer, I wanted to create something that was unique to Kansas City,”…

