Shoppers lined the block to visit their vintage clothing store; now they’ve curated a new, larger space in KC’s West Bottoms

August 23, 2024  |  Taylor Wilmore

Reade and Thomas Rex, The Rex Catalog; photo by Taylor Wilmore, Startland News

As brothers Thomas and Reade Rex open the doors to their relocated and expanded vintage clothing store this weekend in Kansas City’s West Bottoms, the event will be a culmination of years of hard work, passion, and a shared vision — plus significant customer support and loyalty, they said.

“We’ve always done things together,” said Reade Rex, co-owner of Rex Vintage, “from childhood projects to running this business, it’s something that’s always felt natural for us.”

Rex Vintage clothing shop in the West Bottoms; photo by Taylor Wilmore, Startland News

The duo’s move to the second floor of 1420 W. 13th Terrace — right above antique store Good Ju Ju — marks a milestone for their venture, which quickly outgrew its previous location in Westside. An overwhelming response from customers looking for unique fashion finds turned the quiet corner shop into a destination experience.

“We’re scaling our operation, and really honing in on what we do best,” said Reade.

“We’re excited to be in a much bigger space,” added Thomas Rex. “The last events we had at our old store were so crowded, people were waiting outside just to get in. Now, we can accommodate the same audience, but actually give them room to move around.”

Saturday’s grand opening is expected to feature a DJ, local vendors, and a sale that promises to draw in both new and returning customers, Thomas said, all in a new event space and the storefront upstairs. After the debut event, the brothers plan to use the event space for pop-ups and sales.

“Anyone who’s a fan of our current store will be impressed with this new space,” said Thomas. “We’re hoping to gain a lot of new customers from this grand opening. It’s going to be a good time.”

Click here to follow Rex Vintage on Instagram.

Rex Vintage clothing shop in the West Bottoms; photo by Taylor Wilmore, Startland News

New space, same vintage vibes

Rex Vintage’s new location not only offers more room inside for new upgrades like fitting rooms, but also aligns with the aesthetic for which the brothers’ brand has become known. 

Raw brick walls, wooden beams, and a vintage industrial feel complement the store’s retro vibe.

Reade Rex adjusts a lightbulb ahead of the grand opening for Rex Vintage in the West Bottoms; photo by Taylor Wilmore, Startland News

“This space fits our aesthetic super well,” Reade said. “It’s rough around the edges, just like what we do, but we’re carrying over the same theme from our previous store: minimalist, retro, and always with a unique twist.”

The Rex’s journey to the new space began when they spotted a property listing on Craigslist. 

“This space used to be a store called Porcelain Monkey. We took a tour, and we just knew it was the right fit for us,” said Thomas. 

Rex Vintage originally began as a passion project during Reade’ high school years, inspired by his mother’s love of antiques and thrift shopping. Thomas joined later to help manage the business side, allowing Reade to focus on curating the one-of-a-kind selection of vintage clothing. 

The brothers’ hard work and dedication quickly paid off, with their first store opening in October 2023 and a second location in Lawrence, Kansas, earlier this year.

ICYMI: Olathe brothers opening vintage clothing storefront; next-generation founder eyes serial entrepreneurship

Thomas Rex, Rex Vintage; photo by Taylor Wilmore, Startland News

Affordable, curated clothes

Entrance to the second-floor The Rex Catalog vintage clothing shop in the West Bottoms; photo by Taylor Wilmore, Startland News

Rex Vintage focuses on affordable, curated vintage items and caters to a niche market within Kansas City, Thomas and Reade said, noting it’s a demographic of consumers that previously wasn’t well served.

“There’s a gap in the market for what we sell,” said Thomas. “There are other vintage stores, but we definitely fit a niche that didn’t exist before. We’re kind of a mix between a thrift store and a vintage store; offering cool, curated items at an affordable price.”

Reade echoed his brother’s sentiment, emphasizing the store’s commitment to providing value. 

“Our goal has always been to create a curated thrift store experience — where you can find cool vintage items at an affordable price,” he said. “That’s what people really like, and that’s what we’re continuing to offer in this new space.”

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , ,
Featured Business
    Featured Founder

      <span class="writer-title">Taylor Wilmore</span>

      Taylor Wilmore

      Taylor Wilmore, hailing from Lee’s Summit, is a dedicated reporter and a recent graduate of the University of Missouri, where she earned her Bachelor’s degree in Journalism. Taylor channels her deep-seated passion for writing and storytelling to create compelling narratives that shed light on the diverse residents of Kansas City.

      Prior to her role at Startland News, Taylor made valuable contributions as a reporter for the Columbia Missourian newspaper, where she covered a wide range of community news and higher education stories.

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        Charon Thompson and Daniel Smith, the Porter House KC

        C2FO donates all marketplace revenue it earned Friday to three KC nonprofits for Juneteenth

        By Tommy Felts | June 19, 2021

        Editor’s note: C2FO is a financial supporter of Startland News; and Kansas City G.I.F.T. is a non-financial partner of Startland, the parent organization of Startland News. This story was produced independently by Startland News’ non-profit newsroom. One of Kansas City’s biggest tech startups wanted to make Juneteenth a day of “action and awareness,” the company…

        Joey Mendez and Buck Wimberly, ULAH

        Styling into women’s fashion, ULAH sees its next season in brand extensions, not duplicating stores

        By Tommy Felts | June 18, 2021

        When ULAH opens its first women’s store concept this fall, it’s expected to be just the first retail extension of the popular upscale men’s boutique — and a sign the brand is fine-tuning its niche after a major e-commerce shift. “We already have a huge customer base — and a lot of them are women,…

        Two years after top KC startup’s sale, Zego (and its new owner) acquired for nearly $1B

        By Tommy Felts | June 18, 2021

        The company that acquired Kansas City-based Zego in 2019 — and liked the real estate tech startup’s brand so much it changed its own identity to match — has itself now been purchased by a global “powerhouse” in an all-cash transaction valued at $925 million. Zego — formerly PayLease — announced the acquisition by Global…

        U.S. Rep. Sharice Davids, D-Kansas; file photo, courtesy of Sharice Davids' office

        Women bore the brunt of pandemic; now it’s time to reinvest in their businesses, Rep. Davids says

        By Tommy Felts | June 17, 2021

        A strong recovery from the COVID-19 crisis — which destroyed the businesses of many women, and particularly women of color — requires a deliberate investment in initiatives that drive and support female entrepreneurship, said Sharice Davids. “It’s not enough to recreate the pre-pandemic economy for female workers and business owners,” U.S. Rep. Davids, D-Kansas, said…