Vytelle’s next expansion: A third IVF lab in Australia as startup scales reproductive solutions for beef, dairy farmers

May 31, 2024  |  Startland News Staff

Precision livestock company, Vytelle, announces a 21st IVF lab opening in Melbourne, Australia; photo courtesy of Vytelle

A Lenexa-based agtech company’s 21st lab space is planned for Melbourne, Australia, as the global leader in bovine in vitro fertilization works to revolutionize the industry and give farmers unparalleled access to hormone-free IVF.

The state-of-the-art facility — set to open later this year — will be Vytelle’s third lab in Australia following the opening of a Brisbane lab in July 2023.

“Our expansion plans are a clear sign of Vytelle’s dedication to support our existing and future customers delivering more access and options for fresh embryo programs In Victoria and Southern New South Wales,” said Lisa Rumsfeld, vice president of strategy and business development for Vytelle. “We have chosen to expand in the Melbourne area to serve the large number of progressive beef and dairy farmers committed to optimizing their herds and sustainable agricultural practices.”  

The Melbourne lab is expected to provide increased market accessibility to Vytelle ADVANCE, a breakthrough, hormone-free  IVF technology, including proprietary media, delivering high quality frozen and fresh embryos to farmers to produce more valuable calves faster maximizing genetic progress.

Vytelle’s Brisbane lab has been progressively scaling the precision livestock company’s game-changing direct transfer method for frozen embryos. (The Vytelle Australia team is serving farmers with frozen programs today with ovum pick-ups from the Brisbane lab.)

“Our demonstrated results with direct transfer frozen embryo are revolutionising market perceptions around the use and possibilities of Vytelle’s frozen embryos to overcome historical logistical challenges delivering predictable results,” said Andrew Donoghue, Vytelle’s Australian commercial director. “The Melbourne lab will open up increased possibilities to expand our services to offer both frozen and fresh embryos programs in the region to our customers,” he continued.   

Committed to partnerships and fostering local expertise, Vytelle will continue to align with local partners to provide complimentary services such as donor housing, recipient management, collections facilities and embryo transfers, the company said.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        ‘Mama Mystery’ podcast builds true crime following from serial entrepreneur’s St. Joe home studio

        By Tommy Felts | January 31, 2025

        ST. JOSEPH, Missouri — Kelly Evans is no stranger to a good mystery. But the real puzzle, the mother of four said, is how she mastered multitasking her true crime podcast, multiple businesses, and a radio show — all while hooking her audience with gripping storytelling and a dash of humor to balance out the…

        Grateful for this moment (again): Fantrepreneurs back in play as Super Bowl boosts small biz

        By Tommy Felts | January 29, 2025

        A blitz of Super Bowl-bound Chiefs-inspired playoff sales feels like a winning two-point conversion after a holiday season touchdown for Kansas City makers; many of whom in recent years have seen their longtime fandom intertwined with their businesses’ bottom lines. “We are fans and also small business owners all wrapped into one,” said Morgan Georgie,…

        K-State accelerator opens applications to startups; university dives deeper into regional K-State 105 initiative

        By Tommy Felts | January 29, 2025

        Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro.  MANHATTAN, Kansas — Sunflower State startups are invited to apply for Kansas State University’s entrepreneurship accelerator, which now boasts a more-than-10-year track record, as well as a refined focus on…

        Aussie livestock tech company tags Johnson County for its new North American HQ

        By Tommy Felts | January 29, 2025

        An Australian leader in direct-to-satellite animal monitoring technology announced its plans Wednesday to establish North American headquarters at the Aspiria Campus in Overland Park — bringing a half-dozen jobs and paving the way for more tech innovators from Australia to land in the local market. “The Kansas City region was the clear choice,” said David Smith,…