Vytelle’s next expansion: A third IVF lab in Australia as startup scales reproductive solutions for beef, dairy farmers
May 31, 2024 | Startland News Staff
A Lenexa-based agtech company’s 21st lab space is planned for Melbourne, Australia, as the global leader in bovine in vitro fertilization works to revolutionize the industry and give farmers unparalleled access to hormone-free IVF.
The state-of-the-art facility — set to open later this year — will be Vytelle’s third lab in Australia following the opening of a Brisbane lab in July 2023.
“Our expansion plans are a clear sign of Vytelle’s dedication to support our existing and future customers delivering more access and options for fresh embryo programs In Victoria and Southern New South Wales,” said Lisa Rumsfeld, vice president of strategy and business development for Vytelle. “We have chosen to expand in the Melbourne area to serve the large number of progressive beef and dairy farmers committed to optimizing their herds and sustainable agricultural practices.”
The Melbourne lab is expected to provide increased market accessibility to Vytelle ADVANCE, a breakthrough, hormone-free IVF technology, including proprietary media, delivering high quality frozen and fresh embryos to farmers to produce more valuable calves faster maximizing genetic progress.
Vytelle’s Brisbane lab has been progressively scaling the precision livestock company’s game-changing direct transfer method for frozen embryos. (The Vytelle Australia team is serving farmers with frozen programs today with ovum pick-ups from the Brisbane lab.)
“Our demonstrated results with direct transfer frozen embryo are revolutionising market perceptions around the use and possibilities of Vytelle’s frozen embryos to overcome historical logistical challenges delivering predictable results,” said Andrew Donoghue, Vytelle’s Australian commercial director. “The Melbourne lab will open up increased possibilities to expand our services to offer both frozen and fresh embryos programs in the region to our customers,” he continued.
Committed to partnerships and fostering local expertise, Vytelle will continue to align with local partners to provide complimentary services such as donor housing, recipient management, collections facilities and embryo transfers, the company said.

2024 Startups to Watch
stats here
Related Posts on Startland News
Rise Up, Get Started winners: Building a second chance as job market sputters
A slowly recovering job market is pushing more people — many of whom previously didn’t imagine ever running their own businesses — into entrepreneurship, said Kyle J. Smith. “The Kauffman Foundation would say they’re starting a business out of necessity rather than choice,” Smith elaborated, describing the importance of programs that provide a second chance…
Reluctant gym-goers help push KC’s OYO to $4.4M in pre-sales for latest home fitness device
A month after breaking records as the most-funded fitness product in Kickstarter history, the KC-created OYO Nova Gym closed its crowdfunding campaign with $4.4 million in pre-sales. “To say that it exceeded our expectations is a total understatement,” said Graham Ripple, COO of OYO Fitness, the Kansas City-based startup behind the handheld home gym product.…
Peek inside Tesseract HQ: Robotics startup builds future in real time (with humans on the brain)
As an intentionally lowered screen begins to lift on Tesseract Ventures, once-seemingly-wild ideas that lived only in tech inventor John Boucard’s head are being realized. With them, the future of work is taking shape — 3D-printed piece by 3D-printed piece — hardwired in the suburbs of Kansas City. “We were a bit mysterious in the…
KC Crew dives into virtual entertainment, surviving long enough to reopen summer sports
When COVID-19 shut down organized sports across the city, Luke and Katy Wade went back to the basics to keep KC Crew active — putting a virtual spin on classic entertainment options. “Who would have thought bingo you know?” Luke Wade said, referencing his first experiment in finding an alternative diversion for a newly online-only…
