Drivers are on-the-go; scheduling real-time repairs should be just as mobile, say UnDriveable founders
May 14, 2024 | Taylor Wilmore
A Kansas City autotech startup is empowering motorists to easily browse and select nearby services — whether scheduling maintenance or requesting more dire roadside assistance — without adding to the anxiety and stress of the driver’s moment in need.
“It was really evident that there was a need to connect people in a different way to services, both from the user’s perspective, and then also from the service provider’s perspective, so it presented a win-win scenario in our mind,” said Jared Gabel, co-founder and COO of UnDriveable.
The mobile app allows users to quickly choose from multiple available mobile service providers and repair shops near them, eliminating the all too common experience of having to search for assistance and then waiting for hours while stranded on the side of the road.
One of UnDriveable’s success stories involves a driver stranded on Christmas Eve. After using the app to request a tow, the driver returned to the platform moments later to schedule a tire repair, making it a happy Christmas for the driver and a satisfied repeat customer for the business.
“Through the app, you’re getting that real-time response, and the service you need in a timely fashion that you’re looking for,” said Gabel.
The UnDriveable team also noticed how the app fits a trend of consumers — especially from within younger generations — now looking for fast service without a long, drawn out phone call during work hours, the only time most repair shops are open, said co-founder Cory Matt.
“The app allows you to not only get the pricing, but to make a request when you want that service completed at any time,” said Matt. “It’s nice to get that almost immediate gratification.”
Marketing win for service providers
Currently, most service providers rely on printed postcards or online coupons to attract customers, UnDriveable team said, noting those methods lack effective ways to draw in new clients, especially if customers aren’t actively seeking their services or are only considering services at branded dealerships.
In contrast, when a business’ name pops up on the app, it attracts new customers without the hassle of purchasing advertising.
“This is a much more cost-effective way to find some customers that need help right in that moment,” said Gabel.
Before accepting active service providers, UnDriveable conducts a vetting process to ensure they are reputable businesses with a history of good standing, operating for multiple years and have positive online reviews.
“Our strategy is to only work with the best shops that are in the geographic area where the services are being requested,” Gabel said. “That’s how we do it.”
Learn to adapt

Jared Gabel, UnDriveable
UnDriveable’s commitment to innovation doesn’t stop there, the team emphasized. The startup is currently developing an AI tool within its app to enhance user interactions and guide them through the service selection process.
The founders — who all come from backgrounds in the automotive industry — recognize the value of being familiar with one’s field and seeking expertise from others to grow a company, they said.
“The network that we have around us is very strong and helps us to know what to do, where to go to ask questions, and where to develop,” said Gabel.
His advice for aspiring entrepreneurs that are branching out and creating their own inventions: know the landscape, stick to the path, and embrace pivots.
“Be familiar with your industry, embrace challenges, and stay agile,” Gabel said “The road to success may have obstacles, but perseverance and adaptability are key.”

Taylor Wilmore
Taylor Wilmore, hailing from Lee’s Summit, is a dedicated reporter and a recent graduate of the University of Missouri, where she earned her Bachelor’s degree in Journalism. Taylor channels her deep-seated passion for writing and storytelling to create compelling narratives that shed light on the diverse residents of Kansas City.
Prior to her role at Startland News, Taylor made valuable contributions as a reporter for the Columbia Missourian newspaper, where she covered a wide range of community news and higher education stories.
2024 Startups to Watch
stats here
Related Posts on Startland News
Digital Inclusion Fund awards $75K for devices to KC nonprofits working to get residents online
A relaunched Kansas City-area fund is expected to help residents struggling because of a lack of simple tech resources: devices that might often be taken for granted among their neighbors for whom the internet — and the opportunities that come with it — is already easily accessible. Eleven nonprofits in the region recently were awarded a…
Biden-Harris official tours KC BioHub; region prepares to reapply for federal Tech Hubs funding
A visit from a top federal economic development leader early this month offered regional leaders an opportunity to showcase and build upon Kansas City’s strategy to increase domestic production of life-saving vaccines within the footprint of the newly established KC BioHub. Maryam Janani-Flores, chief of staff for the U.S. Department of Commerce’s Economic Development Administration…
Family-owned US Toy sells to Chicago-based novelty retailer; new owner pledges continued innovation
The strategic acquisition of a 70-year-old Grandview company that has become a household name for its novelty toys is expected to fuel its new owner’s ability to meet the evolving needs of modern-day customers. Chicago-based Windy City Novelties, Inc. announced the deal with US Toy this week, though financial details were not disclosed. Founded in…
Financier of the Year: Worlds’ biggest financial leaders applaud C2FO for job-creating capital access
C2FO would’ve been profitable in the US alone, CEO says; how solving for global needs made it an even stronger fintech leader The impact of one Kansas City-built fintech company is being felt far beyond the borders of the U.S., said Sandy Kemper, detailing how C2FO’s strategy to go global is creating hundreds of thousands…


