HomeGrown breakfast concept cracks downtown egg, opening what could be KC’s next favorite brunch spot
May 28, 2024 | Startland News Staff
A Wichita-founded restaurant chain known for its breakfast and brunch fare is officially open in KCMO, adding a Power & Light location to its menu of Kansas City-area eateries.

HomeGrown’s downtown location within the Kansas City Power & Light District; photo courtesy of Power & Light
HomeGrown welcomed diners Tuesday within the KC Live! Block — the only full-service breakfast restaurant in the Power & Light District — offering sustainable selections on its year-round menu, along with handcrafted cocktails, and features a rotating seasonal menu with crafted, locally sourced ingredients.
Click here to check out he HomeGrown menu.
The Power & Light location is set to be open 7 a.m. to 2 p.m. daily at 101 E. 13th St., formerly the Flying Saucer Draught Emporium.
Founded by Wichita entrepreneurs Lauren and Jon Rolph in May 2017, HomeGrown is now part of the Thrive Restaurant Group, which also brought Modern Market — a made-from scratch eatery focused on whole, sustainable ingredients — to the downtown entertainment district earlier this year.
“We’re thrilled to share that HomeGrown and Modern Market locations are now open in the iconic District,” said Jon Rolph, president of Thrive Restaurant Group, which operates more than 170 restaurants in 15 states. “In a thriving District with residents, locals and visitors alike, we’re delighted to offer two of our restaurants as sustainable, community-centric dining options with localized menus.”
HomeGrown offers a variety of breakfast classics like buttermilk pancakes, avocado toast and omelets, along with traditional lunch fare, including sandwiches, salads and soups. Tuesday’s grand opening marks HomeGrown’s ninth location and fourth in the Kansas City area. It first entered the market in 2021 with a Brookside location, followed by restaurant spots in Leawood and Liberty.
“We are excited to see the continued momentum of our evolving dining scene with diverse and robust options,” said John Moncke, president of the Kansas City Power & Light District. “HomeGrown is the perfect addition to the District, expanding our breakfast and lunch offerings and adding sustainable, locally sourced options.”
HomeGrown partners with nearby businesses to localize its dining and further bolster the community, the company said. Its Kansas City-area restaurants serve Messenger Coffee, KC Tea Co., Shatto Milk Co., Scratch Bakery and other Kansas City-sourced products.
Featured Business

2024 Startups to Watch
stats here
Related Posts on Startland News
One of KC’s top small businesses markets explosive growth into new key investor: former Mobank CEO
On the heels of Crux KC doubling its square footage in January and growing its headcount 118 percent since June 2020, the marketing firm — one of the KC Chamber’s Top 10 Small Businesses — announced a significant investment this week by Grant Burcham, former Mobank CEO. “I’ve long valued Grant’s business acumen and insight as…
How restaurant fatigue, staffing shortages pushed one KC chef to reinvent ‘to-go’ as high-end eats at home
An ongoing health crisis forced many people to rethink aspects of their lives in 2020, said Bryan Sparks, but for members of the hospitality industry specifically, the sustained pressure of a lingering pandemic and its leftovers prompt even greater self-reflection. For the experienced Kansas City chef, that meant leaving his restaurant home this spring for…
KC grassroots effort taps $225K funding pipeline to expand DEI education for KC students, corporate training
A year after Black Lives Matter demonstrations opened minds across the nation, Jamie Grayson sees progress in Kansas City, the home of his own movement, designed to disrupt division by celebrating commonalities. Newly announced this week: three sizable grants for Grayson’s People of All Colors Succeed (POAC), a nonprofit organization committed to breaking systemic cycles of bullying and…

