HomeGrown breakfast concept cracks downtown egg, opening what could be KC’s next favorite brunch spot
May 28, 2024 | Startland News Staff
A Wichita-founded restaurant chain known for its breakfast and brunch fare is officially open in KCMO, adding a Power & Light location to its menu of Kansas City-area eateries.

HomeGrown’s downtown location within the Kansas City Power & Light District; photo courtesy of Power & Light
HomeGrown welcomed diners Tuesday within the KC Live! Block — the only full-service breakfast restaurant in the Power & Light District — offering sustainable selections on its year-round menu, along with handcrafted cocktails, and features a rotating seasonal menu with crafted, locally sourced ingredients.
Click here to check out he HomeGrown menu.
The Power & Light location is set to be open 7 a.m. to 2 p.m. daily at 101 E. 13th St., formerly the Flying Saucer Draught Emporium.
Founded by Wichita entrepreneurs Lauren and Jon Rolph in May 2017, HomeGrown is now part of the Thrive Restaurant Group, which also brought Modern Market — a made-from scratch eatery focused on whole, sustainable ingredients — to the downtown entertainment district earlier this year.
“We’re thrilled to share that HomeGrown and Modern Market locations are now open in the iconic District,” said Jon Rolph, president of Thrive Restaurant Group, which operates more than 170 restaurants in 15 states. “In a thriving District with residents, locals and visitors alike, we’re delighted to offer two of our restaurants as sustainable, community-centric dining options with localized menus.”
HomeGrown offers a variety of breakfast classics like buttermilk pancakes, avocado toast and omelets, along with traditional lunch fare, including sandwiches, salads and soups. Tuesday’s grand opening marks HomeGrown’s ninth location and fourth in the Kansas City area. It first entered the market in 2021 with a Brookside location, followed by restaurant spots in Leawood and Liberty.
“We are excited to see the continued momentum of our evolving dining scene with diverse and robust options,” said John Moncke, president of the Kansas City Power & Light District. “HomeGrown is the perfect addition to the District, expanding our breakfast and lunch offerings and adding sustainable, locally sourced options.”
HomeGrown partners with nearby businesses to localize its dining and further bolster the community, the company said. Its Kansas City-area restaurants serve Messenger Coffee, KC Tea Co., Shatto Milk Co., Scratch Bakery and other Kansas City-sourced products.
Featured Business

2024 Startups to Watch
stats here
Related Posts on Startland News
KC’s first Black-owned brewery reveals future home: Historic redevelopment project on Vine Street
A piece of Kansas City history — now an in-the-works east side business development near one of the city’s famed entertainment districts — is expected to be the home of KC’s first Black-owned brewery, Kemet Coleman confirmed Monday. “The cat’s out of the bag,” said Coleman, revealing plans for the soon-to-debut Vine Street Brewing company to…
Making home haircuts fresh again: KC barber reimagines barbershops with mobile service, app
Michael Thurman had a 1-year-old child at home and another baby on the way when COVID-19’s outset left him without work for eight weeks, he shared. Contemplating how he could have more freedom and stability as a barber, the wheels began turning beneath Thurman’s scalp. His idea: create a traveling barber platform — now known as…
GEW event series set for 7-day, hybrid return; now accepting presenter submissions
Global Entrepreneurship Week Kansas City, the metro’s largest annual celebration of entrepreneurship, is seeking event submissions from the community to help aspiring entrepreneurs and existing small business owners build their operations and be more resilient for the future. “Even though pandemic restrictions are over, we know the struggle to keep doors open is very real,…
$230M funding round fuels EquipmentShare tech launch, national expansion plans
Startland News’ Startup Road Trip series explores entrepreneurship taking root in rural America and Midwestern startup hubs outside the Kansas City metro. This series is possible thanks to the Ewing Marion Kauffman Foundation, which leads a collaborative, nationwide effort to identify and remove large and small barriers to new business creation. A massive funding haul…

