HomeGrown breakfast concept cracks downtown egg, opening what could be KC’s next favorite brunch spot
May 28, 2024 | Startland News Staff
A Wichita-founded restaurant chain known for its breakfast and brunch fare is officially open in KCMO, adding a Power & Light location to its menu of Kansas City-area eateries.

HomeGrown’s downtown location within the Kansas City Power & Light District; photo courtesy of Power & Light
HomeGrown welcomed diners Tuesday within the KC Live! Block — the only full-service breakfast restaurant in the Power & Light District — offering sustainable selections on its year-round menu, along with handcrafted cocktails, and features a rotating seasonal menu with crafted, locally sourced ingredients.
Click here to check out he HomeGrown menu.
The Power & Light location is set to be open 7 a.m. to 2 p.m. daily at 101 E. 13th St., formerly the Flying Saucer Draught Emporium.
Founded by Wichita entrepreneurs Lauren and Jon Rolph in May 2017, HomeGrown is now part of the Thrive Restaurant Group, which also brought Modern Market — a made-from scratch eatery focused on whole, sustainable ingredients — to the downtown entertainment district earlier this year.
“We’re thrilled to share that HomeGrown and Modern Market locations are now open in the iconic District,” said Jon Rolph, president of Thrive Restaurant Group, which operates more than 170 restaurants in 15 states. “In a thriving District with residents, locals and visitors alike, we’re delighted to offer two of our restaurants as sustainable, community-centric dining options with localized menus.”
HomeGrown offers a variety of breakfast classics like buttermilk pancakes, avocado toast and omelets, along with traditional lunch fare, including sandwiches, salads and soups. Tuesday’s grand opening marks HomeGrown’s ninth location and fourth in the Kansas City area. It first entered the market in 2021 with a Brookside location, followed by restaurant spots in Leawood and Liberty.
“We are excited to see the continued momentum of our evolving dining scene with diverse and robust options,” said John Moncke, president of the Kansas City Power & Light District. “HomeGrown is the perfect addition to the District, expanding our breakfast and lunch offerings and adding sustainable, locally sourced options.”
HomeGrown partners with nearby businesses to localize its dining and further bolster the community, the company said. Its Kansas City-area restaurants serve Messenger Coffee, KC Tea Co., Shatto Milk Co., Scratch Bakery and other Kansas City-sourced products.
Featured Business

2024 Startups to Watch
stats here
Related Posts on Startland News
These two Small Biz of the Year finalists are among the half-dozen KC firms honored as Inc.’s ‘Best Workplaces’
A workplace in the era of talent shortages and a hyper-competitive jobs market is only as good as its ability to meet employees’ nuanced needs, said Melea McRae, a top founder whose marketing company was among six Kansas City firms selected for Inc. magazine’s Best Workplaces list. “Through our un-agency business model, we’ve built a…
PayIt goes outdoors, acquiring sportsman tech startup, Nashville hub for its expanded footprint
A newly announced deal to acquire Nashville-based conservation tech provider Sovereign Sportsman Solutions (S3) is expected to expand PayIt’s govtech solutions into the world of outdoor recreation — making it easier for hunting, fishing and boating enthusiasts to obtain needed licenses and permits. The strategic acquisition — subject to customary closing conditions and set to…
Just-launched initiative aims to capitalize on Kansas City’s promise as a global leader in health tech, renews call for KC investment
Advancing Kansas City’s digital health industry begins with attracting and nurturing talent, said Dick Flanigan. “What [Digital Health KC] seeks to do is connect ideas to talent; talent to capital; capital to companies and companies to marketplace — and we do not lack for ideas,” said Flanigan, who serves as the CEO of Digital Health…
How Urban TEC used eye-opening VR tech to bring teen mental health into the real world
Students at two Kansas City, Kansas, high schools are tackling teen mental health issues with the help of virtual reality, shared youth and tech advocate Ina P. Montgomery. From February through April, 28 students from Wyandotte and JC Harmon high schools learned Unity programming software, identified and researched a health concern for youth ages 13…

