Vytelle expands hoofprint for its cattle IVF tech ‘closer to home,’ opening lab in Kearney, Nebraska
March 5, 2024 | Startland News Staff
A new lab space for Kansas City-based Vytelle is expected to help the precision livestock startup increase regional accessibility to modern reproduction technology and enable the possibility of fresh embryo transfers for producers across the Midwest, said Kerryann Kocher.
Vytelle — the fastest-growing in vitro fertilization (IVF) company — on Monday announced the opening of its eighth U.S.-based and 17th global laboratory, strategically located in the heart of Nebraska: a region known for elite cattle genetics and performance-focused herds. This expansion further signifies Vytelle’s commitment to providing innovative reproductive solutions and unparalleled access to hormone-free IVF for beef and dairy producers, explained Kocher, CEO of Vytelle.
“Our expansion into the Nebraska region underscores our dedication to supporting the needs of our current and future customers by bringing our Vytelle ADVANCE solutions closer to home,” she said. “We are excited to increase collaboration with producers in this cattle genetics hub, leveraging our expertise to optimize herd performance and drive sustainable agricultural practices.”
Vytelle’s state-of-the-art laboratories offer reverse-sort technology and a hormone-free IVF process, including proprietary media, delivering high-quality embryos to producers, giving them the technology to make more valuable calves to maximize genetic progress, according to the Lenexa-based company.
“We are thrilled to open our doors in the Nebraska region and expand our footprint,” said Grady Bishop, vice president of North America commercial operations at Vytelle. “Vytelle can now access 50 percent of the national beef and dairy breeding herd through a strong network of Satellite partners who help provide our IVF technology across the U.S. This expansion brings a lab closer to our partners in the area, allowing them to expand their customer offerings to include fresh transfers.”
“By combining our innovative technologies with local expertise, we aim to foster collaboration and drive positive outcomes for livestock producers, ultimately contributing to the sustainability and resilience of the industry,” he continued.
The Nebraska-based team is already serving producers with ovum pick-ups, the company said.

2024 Startups to Watch
stats here
Related Posts on Startland News
Happy Food gathers ingredients for nationwide grocery platform, meal-locating app
Happy Food Co. has grown beyond distributing flavorful meal kits through small, standalone coolers at Kansas City-area Price Chopper and Hen House locations, said chef and co-founder Kiersten Firquain. The 2017 Startland Under the Radar startup has now developed a software platform — in partnership with retailers nationwide and 75 local vendors — to enable grocers…
Porch Light Plans hopes to bring durable, affordable home design to the masses
Modern homes should be durable and well-designed enough to last hundreds of years, said Katie Hoke. Lawrence-based Porch Light Plans combines sleek aesthetics with thicker insulation and fewer windows to achieve a contemporary housing option with the potential to slash utility bills in half, said Hoke co-founder of the boutique architectural design firm. “If every…
WYCO sunglasses customizes KC cool for a brightly-colored nationwide vision
Kasey Skala frames WYCO as a Kansas City brand ready to look beyond county or state boundaries, he said. “I think it’s great that we started here in the Midwest. We’re proud of being a Midwest brand, growing it here and taking [advantage of] what Kansas City has to offer,” said Skala, WYCO chief marketing…
Now in new Crossroads space, Rightfully Sewn prepares to welcome male sewists (Photos)
The secret to any startup venture is to move forward one stitch at a time, said Rightfully Sewn founder Jennifer Lapka. “Start small, struggle, have success, then scale,” she said, quoting one of her many mentors. Freshly moved into a 2,200-square-foot atelier, or design studio, at 1800 Wyandotte St. in the Crossroads, Rightfully Sewn is…

