Chingu founders, Mean Mule partner for KC’s first soju — a Korean nod to vodka, distilled with culture

March 26, 2024  |  Startland News Staff

Chingu Soju, a partnership between Chingu and Mean Mule Distilling Co., with model packaging developed by Kansas City designer Frank Norton; photo by Alyssa Broadus

Serial foodpreneurs Keeyoung Kim and David Son are launching the Midwest’s first locally distilled premium soju — a pays homage to the traditions of soju, but embraces a new era of cocktail culture.

Through a partnership with Mean Mule Distilling Co., the first release of Chingu Soju will be just 15-20 cases of the product. 

Chingu Soju, a partnership between Chingu and Mean Mule Distilling Co., with model packaging developed by Kansas City designer Frank Norton; photo by Alyssa Broadus

“We began dreaming about creating our own soju in 2020,” said Kim, referring to the clear, colorless, rice-based Korean distilled alcoholic beverage, which often is referred to as “Korean vodka.” “It started as a fun, home-distilling project during the pandemic, but after a conversation with our friends at Mean Mule, it felt like this could be a real possibility to make this available in KC.”

The co-founders of the restaurant Chingu, Kim and Son crafted Chingu Soju using the same three ingredients used centuries ago, they said, resulting in a sweet, floral spirit that is perfect to sip on neat or in a cocktail.

Click here to begin exploring Chingu Soju.

The duo aims to share the rich history of soju with Midwesterners, and beyond, they added.

“Our vision is an extension of what we set out to do with Sura Eats and Chingu Restaurant — to educate KC about Korean culture while providing spaces where long-time friends and new acquaintances can continue to establish community,” Kim said. “‘Make friends with food/drink/coffee’ has a fun double meaning — build friendship while eating and drinking, and build familiarity with food and drink that may be unfamiliar to some. We hope to honor the traditional methods of distilling and enjoying soju as well as showcasing the versatility of soju with mixers and in cocktails.” 

RELATED: Chingu Coffee blends ‘familiar with not-so-familiar’ in a shop that embraces its neighbors alongside Korean heritage

Keeyoung Kim, Chingu, Chingu Soju; photo by Alyssa Broadus

Kim hopes to introduce the traditional Korean spirit to a new audience in an approachable format.

The bar menu at Chingu in Westport soft launched a cocktail menu featuring the spirit March 23, with a full menu rollout planned for April 2. The curated cocktail menu will provide consumers an opportunity to try the spirit and see how it can be used in their home bar. The Chingu Soju menu will also feature soju mixers, often seen in Korean restaurants and bars in other cities, served in carafes with 2oz glasses for guests to pour and enjoy at their tables. 

The Chingu Soju recipe begins with three ingredients: rice, nuruk (fermentation starter), and water. The rice is milled to a coarse texture and cooked with the other ingredients on low heat. It is then cooled to room temperature to begin the two-week fermentation process, and results in Korean rice wine (makgeolli), a spirit that has been consumed for centuries in Korea. The liquid is then separated from the remaining sediment and is distilled a single time in a copper still to produce the soju. 

“Keeyoung has incredible taste,” said Tyler Gloe, distiller at Mean Mule Distilling Co. “We were thrilled to make this project a reality for him. We put our heads together to come up with Kansas City’s first soju, and we believe it’s really going to make a splash!”

Chingu Soju will soon be available at retailers around Kansas City, starting with limited bottles available for purchase at Chingu Westport on April 2. The product is a 750mL bottle with an ABV of 40 percent.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        CommunityAmerica innovation lab launches AI chatbot to help students complete FAFSA

        By Tommy Felts | October 2, 2018

        A new artificial intelligence-fueled chatbot and FAFSA help site aim to digitally remove barriers faced by first-generation American students, children of divorce and others hoping to obtain financial aid to attend college. It’s about delivering peace of mind to members of CommunityAmerica Credit Union, which developed the technology, said Anita Newton, chief innovation officer for…

        Plexpod River Market

        Coming soon: New Plexpod River Market space will be a welcome sign to KC entrepreneurs

        By Tommy Felts | October 1, 2018

        Plexpod is continuing its ride north along Kansas City’s streetcar line — announcing today a new co-working and office space on Delaware Street in the River Market. “River Market is like any other district in the metro,” said Gerald Smith, Plexpod founder and CEO. “Entrepreneurs are everywhere and access to affordable flexible office space is…

        Kyrie Eleison Couture

        Designed by a language of love, ‘my clothing is my ministry,’ says Esmeralda Lole

        By Tommy Felts | September 28, 2018

        Kyrie Eleison Couture creates custom pieces that incorporate the customer’s cultural influences, said Esmeralda Lole. Lole works closely with individual customers and draws colors from flags and patterns from their countries of origin, she said. “Everyone has a different love language and my love language is acts of service. So for me, to be able…

        Scoops and fruit loops: Quirky collaboration melds Crumble candles, Betty Rae’s Ice Cream

        By Tommy Felts | September 28, 2018

        Brandon Love hungered for a Kansas City brand as unconventional as his own high-growth aroma confectionery, Crumble Co. He found his match at Betty Rae’s. “I started trying to pick apart [potential partners] to see who would be the best fit,” said Love, Crumble Co.’s founder and “head fruit loop in charge.” “Our way’s really…