Chingu founders, Mean Mule partner for KC’s first soju — a Korean nod to vodka, distilled with culture

March 26, 2024  |  Startland News Staff

Chingu Soju, a partnership between Chingu and Mean Mule Distilling Co., with model packaging developed by Kansas City designer Frank Norton; photo by Alyssa Broadus

Serial foodpreneurs Keeyoung Kim and David Son are launching the Midwest’s first locally distilled premium soju — a pays homage to the traditions of soju, but embraces a new era of cocktail culture.

Through a partnership with Mean Mule Distilling Co., the first release of Chingu Soju will be just 15-20 cases of the product. 

Chingu Soju, a partnership between Chingu and Mean Mule Distilling Co., with model packaging developed by Kansas City designer Frank Norton; photo by Alyssa Broadus

“We began dreaming about creating our own soju in 2020,” said Kim, referring to the clear, colorless, rice-based Korean distilled alcoholic beverage, which often is referred to as “Korean vodka.” “It started as a fun, home-distilling project during the pandemic, but after a conversation with our friends at Mean Mule, it felt like this could be a real possibility to make this available in KC.”

The co-founders of the restaurant Chingu, Kim and Son crafted Chingu Soju using the same three ingredients used centuries ago, they said, resulting in a sweet, floral spirit that is perfect to sip on neat or in a cocktail.

Click here to begin exploring Chingu Soju.

The duo aims to share the rich history of soju with Midwesterners, and beyond, they added.

“Our vision is an extension of what we set out to do with Sura Eats and Chingu Restaurant — to educate KC about Korean culture while providing spaces where long-time friends and new acquaintances can continue to establish community,” Kim said. “‘Make friends with food/drink/coffee’ has a fun double meaning — build friendship while eating and drinking, and build familiarity with food and drink that may be unfamiliar to some. We hope to honor the traditional methods of distilling and enjoying soju as well as showcasing the versatility of soju with mixers and in cocktails.” 

RELATED: Chingu Coffee blends ‘familiar with not-so-familiar’ in a shop that embraces its neighbors alongside Korean heritage

Keeyoung Kim, Chingu, Chingu Soju; photo by Alyssa Broadus

Kim hopes to introduce the traditional Korean spirit to a new audience in an approachable format.

The bar menu at Chingu in Westport soft launched a cocktail menu featuring the spirit March 23, with a full menu rollout planned for April 2. The curated cocktail menu will provide consumers an opportunity to try the spirit and see how it can be used in their home bar. The Chingu Soju menu will also feature soju mixers, often seen in Korean restaurants and bars in other cities, served in carafes with 2oz glasses for guests to pour and enjoy at their tables. 

The Chingu Soju recipe begins with three ingredients: rice, nuruk (fermentation starter), and water. The rice is milled to a coarse texture and cooked with the other ingredients on low heat. It is then cooled to room temperature to begin the two-week fermentation process, and results in Korean rice wine (makgeolli), a spirit that has been consumed for centuries in Korea. The liquid is then separated from the remaining sediment and is distilled a single time in a copper still to produce the soju. 

“Keeyoung has incredible taste,” said Tyler Gloe, distiller at Mean Mule Distilling Co. “We were thrilled to make this project a reality for him. We put our heads together to come up with Kansas City’s first soju, and we believe it’s really going to make a splash!”

Chingu Soju will soon be available at retailers around Kansas City, starting with limited bottles available for purchase at Chingu Westport on April 2. The product is a 750mL bottle with an ABV of 40 percent.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        Fishtech Cyber Defense Center

        Look inside: Fishtech Group opens its $10M+ Cyber Defense Center in Martin City

        By Tommy Felts | May 6, 2019

        Fishtech Group is making a splash within the cyber security industry, showcasing its cloud-era capabilities in a new Cyber Defense Center that sits behind the gates of Fishtech’s sprawling Martin City campus, said Gary Fish. “I’ve been doing security since before it was cool,” said Fish, founder and CEO of Fishtech, as well as an…

        Chris Olsen, Drive Capital, KC Tech Council CEO Retreat

        Elite investors at exclusive CEO retreat: Don’t waste time; sell us on your billion-dollar idea

        By Tommy Felts | May 3, 2019

        Trying to land the backing of a venture capital firm? Throw your pitch deck out the window, Chris Olsen advised a select group of Kansas City CEOs. “A lot of times founders will come and give us their pitch and they’ll start going through it and [they’re telling us] they’re profitable in 18-months. And we’ll…

        Hyped from high school: Blue Valley teens among startup cash winners at K-State challenge

        By Tommy Felts | May 3, 2019

        Four Overland Park high school students have landed cash infusions totaling more than $7,000 for their ongoing startup ventures. Local winners of the Kansas Entrepreneurship Challenge — supported by Network KS, sponsored by the Kansas Masonic Foundation, and hosted by Kansas State University — included: Drone Estate founders Austin Jones and Hunter Vasquez, Blue Valley West…

        TrueAccord Kansas City

        ‘More is better’ TrueAccord CEO says as Silicon Valley startup plans for 150 KC jobs

        By Tommy Felts | May 3, 2019

        TrueAccord is “furiously hiring” to jumpstart the San Francisco-based startup’s intense expansion plan now supplemented by a growing Lenexa office, said Ohad Samet. “We’ve been very successful [in Silicon Valley], but at some point we realized that we really needed to blow up,” said Samet, co-founder and CEO of the debt recovery startup, which recently…