ULAH merging stores, moving women’s brand into seamless, new one-stop shop experience

February 3, 2024  |  Startland News Staff

Elise Alexander, Buck Wimberly, and Joey Mendez, LUNA by ULAH; photo courtesy of ULAH

Fans of LUNA by ULAH — a retail shop featuring an on-trend mix of ready-to-wear women’s apparel, accessories, gifts and home accents — will soon find the brand’s curated offerings two doors down in the Woodside Village live/work center on Rainbow Boulevard.

The store is in the final planning stages of relocating to a space within its parent brand ULAH — a neighborhood staple at 4707 Rainbow — creating an intentional one-stop shop experience, said Buck Wimberly.

Photo courtesy of ULAH

“For us, this is a strategic evolutionary move,” said Wimberly, co-owner of ULAH, LUNA, and ULAH Interiors + Design. “It’s going to help make the most of our retail space and give all our customers the same shopping experience they’ve come to love at ULAH.”

Click here to check out LUNA and its moving sale.

The integration of LUNA into a section within ULAH will not only preserve the unique offerings of both stores, but also build upon them, he added. 

“By merging LUNA with ULAH, our goal is to enhance the variety and accessibility of our products,” said Wimberly. “We want our customers to find everything they need, all in one place.”

The stores’ transition is set for Feb. 26.

A LUNA New Moon launch party is planned for noon to 5 p.m. Saturday, March 2 at ULAH, featuring live music, enter-to-win prizes, gifts with purchase, drinks and bites. 

The reconfiguration process is carefully planned to avoid any disruption to ULAH’s existing selection, said co-owner Joey Mendez. Customers can expect the integration of a small, dedicated LUNA section in the back of the ULAH store, featuring the same curated high-quality and stylish women’s apparel currently featured at LUNA, including top brands Vuori, Zadig & Voltaire, On, Scotch & Soda, Aviator Nation, and Z Supply. 

“We’re moving things around and using a space in the back of the store that was previously not used as selling space,” Mendez said. “We’re excited to maximize our store’s existing footprint.”

Elise Alexander, Joey Mendez, and Buck Wimberly, LUNA by ULAH; photo courtesy of ULAH

ULAH started in 2016 as a Kansas City based locally owned retailer, offering a thoughtfully curated collection of men’s clothing, accessories, gifts, essentials, home accents, and interior design services. The family of brands expanded with ULAH Interiors + Design evolving into a full-service design firm in 2020.

LUNA by ULAH was added in 2021 to include a high-quality assortment for women.

From the archives: Styling into women’s fashion, ULAH sees its next season in brand extensions, not duplicating stores

Elise Alexander, co-owner of LUNA, is looking forward to another aspect of the merged stores, she said.

“We’re not just combining ULAH and LUNA in-store; we’re also joining forces online and relaunching a new website in March,” Alexander said. “Our customers will be able to shop both stores on one website.”

ULAH Interiors + Design’s online presence will also be integrated in the update.

“We feel like we are bringing our brand family together, whether you’re strolling through our doors or scrolling through our website,” she said. “It’s all about making your shopping experience even more seamless.” 

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        Jonelle Jones, co-owner of Kind Food; photo by Jennifer Wetzel

        Fill ’em with kindness: Why one plant-based eatery is moving it’s do-good mission to KCK

        By Tommy Felts | October 29, 2021

        With every order up at Kind Food’s Iron District-forged counter, Kansas City becomes a little more compassionate — or at least compassion-curious, Jonelle Jones said, dishing on the do-good mission and plans for growth that will soon take the North Kansas City-based restaurant into the heart of Kansas City, Kansas.  “Eat more plants and be good…

        Bitcoin Day coming to KC: Experts share how startups can benefit from cryptocurrency 

        By Tommy Felts | October 29, 2021

        The realm of innovation and growth is extensive when it comes to how entrepreneurs can integrate cryptocurrency into their business models, said Don Stuart.  “Specific to Kansas City, we’ve seen more and more interest here in the past few months with different companies getting set up to accept Bitcoin for payments — just because they…

        Brett Malinowski, Magic Mushroom Clubhouse

        How an Overland Park blockchain creator grew $1.4M in 17 minutes with ‘Magic Mushrooms’

        By Tommy Felts | October 29, 2021

        More than 3,300 individuals entered the biotic metaverse, becoming members of the exclusive Magic Mushroom Clubhouse. “I dropped everything for this project, and then we ended up selling out in 17 minutes,” said Brett Malinowski, the creator of the non-fungible token (NFT) profile picture project, Magic Mushroom Clubhouse.  “It’s this new wave of NFTs where…

        Lightwell building overlooking the outdoor seating of Jason's Deli, incoming home of Strang Chef Collective at Lightwell

        More downtown eats: Chef-driven food hall joining Made in KC on Lightwell’s ground floor

        By Tommy Felts | October 27, 2021

        Nearly two years after details of a chef collective at Lightwell were first teased, developers today announced the popular urban Johnson County food experience Strang Hall will indeed open a second location in downtown Kansas City. “Like the original Strang Hall in downtown Overland Park, the concept will be a casual, modern space designed for…