ULAH merging stores, moving women’s brand into seamless, new one-stop shop experience
February 3, 2024 | Startland News Staff
Fans of LUNA by ULAH — a retail shop featuring an on-trend mix of ready-to-wear women’s apparel, accessories, gifts and home accents — will soon find the brand’s curated offerings two doors down in the Woodside Village live/work center on Rainbow Boulevard.
The store is in the final planning stages of relocating to a space within its parent brand ULAH — a neighborhood staple at 4707 Rainbow — creating an intentional one-stop shop experience, said Buck Wimberly.
“For us, this is a strategic evolutionary move,” said Wimberly, co-owner of ULAH, LUNA, and ULAH Interiors + Design. “It’s going to help make the most of our retail space and give all our customers the same shopping experience they’ve come to love at ULAH.”
Click here to check out LUNA and its moving sale.
The integration of LUNA into a section within ULAH will not only preserve the unique offerings of both stores, but also build upon them, he added.
“By merging LUNA with ULAH, our goal is to enhance the variety and accessibility of our products,” said Wimberly. “We want our customers to find everything they need, all in one place.”
The stores’ transition is set for Feb. 26.
A LUNA New Moon launch party is planned for noon to 5 p.m. Saturday, March 2 at ULAH, featuring live music, enter-to-win prizes, gifts with purchase, drinks and bites.
The reconfiguration process is carefully planned to avoid any disruption to ULAH’s existing selection, said co-owner Joey Mendez. Customers can expect the integration of a small, dedicated LUNA section in the back of the ULAH store, featuring the same curated high-quality and stylish women’s apparel currently featured at LUNA, including top brands Vuori, Zadig & Voltaire, On, Scotch & Soda, Aviator Nation, and Z Supply.
“We’re moving things around and using a space in the back of the store that was previously not used as selling space,” Mendez said. “We’re excited to maximize our store’s existing footprint.”
ULAH started in 2016 as a Kansas City based locally owned retailer, offering a thoughtfully curated collection of men’s clothing, accessories, gifts, essentials, home accents, and interior design services. The family of brands expanded with ULAH Interiors + Design evolving into a full-service design firm in 2020.
LUNA by ULAH was added in 2021 to include a high-quality assortment for women.
Elise Alexander, co-owner of LUNA, is looking forward to another aspect of the merged stores, she said.
“We’re not just combining ULAH and LUNA in-store; we’re also joining forces online and relaunching a new website in March,” Alexander said. “Our customers will be able to shop both stores on one website.”
ULAH Interiors + Design’s online presence will also be integrated in the update.
“We feel like we are bringing our brand family together, whether you’re strolling through our doors or scrolling through our website,” she said. “It’s all about making your shopping experience even more seamless.”
Featured Business

2024 Startups to Watch
stats here
Related Posts on Startland News
KC’s first Vietnamese coffee shop brews $20K at AltCap Your Biz; other winners include an urban farm, development company and selfie studio
Cafe Cà Phê can now afford to build bathrooms in its anticipated brick-and-mortar coffee location, Jackie Nguyen teased on Instagram after being awarded the grand prize at the 2021 AltCap Your Biz: Pitch Competition. “The $20,000 will go toward helping build that out — getting new appliances, [hiring] new employees because we’ve outgrown our cart.…
Leawood firm partners with BestyBnB on tech platform to protect domestic violence survivors, their pets
Fresh off news of its $2 million investment by a local businesswoman and prominent animal advocate, Kansas City-based startup BestyBnB this week announced a new pet reservation tech platform — built by a company in neighboring Leawood. Available on mobile and desktop, the BestyBnB web-based platform enables DV shelters to search and secure long- and short-term…
KC Velocity launches as re-imagined Lee’s Summit accelerator goes metro-wide
An entrepreneur-backed support organization for early stage founders and business leaders across Kansas City went live this week — the culmination of an intensive rebranding campaign for an accelerator previously geared specifically to Lee’s Summit. “KC Velocity is focused on matching growing businesses with experienced, invested experts in a variety of essential capacities including finance, accounting,…
WATCH NOW: Kansas City Community Builders to Watch
Join Startland News for a celebratory broadcast that showcases the work of six local leaders with exceptional stories of community impact. This mid-day broadcast — streaming at 11:30 a.m. as part of Global Entrepreneurship Week (GEW) — features a musical performance by Golden Groves. This edition of Startland News Reports is presented in partnership with Fishtech Group.…


