ULAH merging stores, moving women’s brand into seamless, new one-stop shop experience

February 3, 2024  |  Startland News Staff

Elise Alexander, Buck Wimberly, and Joey Mendez, LUNA by ULAH; photo courtesy of ULAH

Fans of LUNA by ULAH — a retail shop featuring an on-trend mix of ready-to-wear women’s apparel, accessories, gifts and home accents — will soon find the brand’s curated offerings two doors down in the Woodside Village live/work center on Rainbow Boulevard.

The store is in the final planning stages of relocating to a space within its parent brand ULAH — a neighborhood staple at 4707 Rainbow — creating an intentional one-stop shop experience, said Buck Wimberly.

Photo courtesy of ULAH

“For us, this is a strategic evolutionary move,” said Wimberly, co-owner of ULAH, LUNA, and ULAH Interiors + Design. “It’s going to help make the most of our retail space and give all our customers the same shopping experience they’ve come to love at ULAH.”

Click here to check out LUNA and its moving sale.

The integration of LUNA into a section within ULAH will not only preserve the unique offerings of both stores, but also build upon them, he added. 

“By merging LUNA with ULAH, our goal is to enhance the variety and accessibility of our products,” said Wimberly. “We want our customers to find everything they need, all in one place.”

The stores’ transition is set for Feb. 26.

A LUNA New Moon launch party is planned for noon to 5 p.m. Saturday, March 2 at ULAH, featuring live music, enter-to-win prizes, gifts with purchase, drinks and bites. 

The reconfiguration process is carefully planned to avoid any disruption to ULAH’s existing selection, said co-owner Joey Mendez. Customers can expect the integration of a small, dedicated LUNA section in the back of the ULAH store, featuring the same curated high-quality and stylish women’s apparel currently featured at LUNA, including top brands Vuori, Zadig & Voltaire, On, Scotch & Soda, Aviator Nation, and Z Supply. 

“We’re moving things around and using a space in the back of the store that was previously not used as selling space,” Mendez said. “We’re excited to maximize our store’s existing footprint.”

Elise Alexander, Joey Mendez, and Buck Wimberly, LUNA by ULAH; photo courtesy of ULAH

ULAH started in 2016 as a Kansas City based locally owned retailer, offering a thoughtfully curated collection of men’s clothing, accessories, gifts, essentials, home accents, and interior design services. The family of brands expanded with ULAH Interiors + Design evolving into a full-service design firm in 2020.

LUNA by ULAH was added in 2021 to include a high-quality assortment for women.

From the archives: Styling into women’s fashion, ULAH sees its next season in brand extensions, not duplicating stores

Elise Alexander, co-owner of LUNA, is looking forward to another aspect of the merged stores, she said.

“We’re not just combining ULAH and LUNA in-store; we’re also joining forces online and relaunching a new website in March,” Alexander said. “Our customers will be able to shop both stores on one website.”

ULAH Interiors + Design’s online presence will also be integrated in the update.

“We feel like we are bringing our brand family together, whether you’re strolling through our doors or scrolling through our website,” she said. “It’s all about making your shopping experience even more seamless.” 

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        How a Worlds of Fun data internship shaped this teen’s cookie cutter subscription box business

        By Tommy Felts | December 17, 2022

        Every cutting-edge business idea has a season, said Alex Santoro, baking the details of his 3D printing venture: a subscription box that delivers a set of Kansas City-made holiday-themed cookie cutters — and showcases the teen’s enterprising ambitions. When he turned 18 in August, the Lee’s Summit West student and Worlds of Fun intern celebrated…

        EquipmentShare nonprofit’s holiday-time gift: No-cost mammograms for 50 community members

        By Tommy Felts | December 16, 2022

        COLUMBIA, Missouri — An employee-led foundation affiliated with one of Missouri’s top startups is helping offer free mammogram sessions for up to 50 uninsured individuals in the Boone County area where rapidly-scaling EquipmentShare calls home. The holiday-timed give-back is a partnership between the EquipmentShare Foundation, the Columbia/Boone County Health Department and JCB, the world’s largest…

        HERImpact $50K pitch competition returning March 8; Here’s how KC women entrepreneurs can apply

        By Tommy Felts | December 16, 2022

        Women business owners and social entrepreneurs in Kansas City are encouraged to compete this spring for up to $50,000 in a Shark Tank-style funding event aimed at investing in women’s ambitions to start and scale local businesses. “Expanding access to capital and mentorship is critical to women’s success as they start their own businesses,” said…

        Startland enters new chapter with leadership transition, momentum for news, education programs

        By Tommy Felts | December 16, 2022

        A leadership change at Startland is an opportunity for growth within the organization’s dual marquee programs — both of which have evolved rapidly since their inception as ecosystem-building efforts in Kansas City, the organization’s interim CEO said. Business operations for Startland News and its sister program, Startland Education, are now being steered by the two…