ULAH merging stores, moving women’s brand into seamless, new one-stop shop experience

February 3, 2024  |  Startland News Staff

Elise Alexander, Buck Wimberly, and Joey Mendez, LUNA by ULAH; photo courtesy of ULAH

Fans of LUNA by ULAH — a retail shop featuring an on-trend mix of ready-to-wear women’s apparel, accessories, gifts and home accents — will soon find the brand’s curated offerings two doors down in the Woodside Village live/work center on Rainbow Boulevard.

The store is in the final planning stages of relocating to a space within its parent brand ULAH — a neighborhood staple at 4707 Rainbow — creating an intentional one-stop shop experience, said Buck Wimberly.

Photo courtesy of ULAH

“For us, this is a strategic evolutionary move,” said Wimberly, co-owner of ULAH, LUNA, and ULAH Interiors + Design. “It’s going to help make the most of our retail space and give all our customers the same shopping experience they’ve come to love at ULAH.”

Click here to check out LUNA and its moving sale.

The integration of LUNA into a section within ULAH will not only preserve the unique offerings of both stores, but also build upon them, he added. 

“By merging LUNA with ULAH, our goal is to enhance the variety and accessibility of our products,” said Wimberly. “We want our customers to find everything they need, all in one place.”

The stores’ transition is set for Feb. 26.

A LUNA New Moon launch party is planned for noon to 5 p.m. Saturday, March 2 at ULAH, featuring live music, enter-to-win prizes, gifts with purchase, drinks and bites. 

The reconfiguration process is carefully planned to avoid any disruption to ULAH’s existing selection, said co-owner Joey Mendez. Customers can expect the integration of a small, dedicated LUNA section in the back of the ULAH store, featuring the same curated high-quality and stylish women’s apparel currently featured at LUNA, including top brands Vuori, Zadig & Voltaire, On, Scotch & Soda, Aviator Nation, and Z Supply. 

“We’re moving things around and using a space in the back of the store that was previously not used as selling space,” Mendez said. “We’re excited to maximize our store’s existing footprint.”

Elise Alexander, Joey Mendez, and Buck Wimberly, LUNA by ULAH; photo courtesy of ULAH

ULAH started in 2016 as a Kansas City based locally owned retailer, offering a thoughtfully curated collection of men’s clothing, accessories, gifts, essentials, home accents, and interior design services. The family of brands expanded with ULAH Interiors + Design evolving into a full-service design firm in 2020.

LUNA by ULAH was added in 2021 to include a high-quality assortment for women.

From the archives: Styling into women’s fashion, ULAH sees its next season in brand extensions, not duplicating stores

Elise Alexander, co-owner of LUNA, is looking forward to another aspect of the merged stores, she said.

“We’re not just combining ULAH and LUNA in-store; we’re also joining forces online and relaunching a new website in March,” Alexander said. “Our customers will be able to shop both stores on one website.”

ULAH Interiors + Design’s online presence will also be integrated in the update.

“We feel like we are bringing our brand family together, whether you’re strolling through our doors or scrolling through our website,” she said. “It’s all about making your shopping experience even more seamless.” 

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , , , ,
Featured Business
    Featured Founder

      2024 Startups to Watch

        stats here

        Related Posts on Startland News

        How KC helped baseball’s bright yellow ringmaster bring the Savannah Bananas to TikTok fame

        By Tommy Felts | November 17, 2023

        Kansas City will always hold a special place in Jesse Cole’s heart, shared the owner of the Savannah Bananas, baseball’s answer to the Harlem Globetrotters. “You guys gave us our first shot,” explained Cole, the founder of Fans First Entertainment — fully outfitted in his signature yellow tux at Thursday’s Kansas City Area Development Council…

        Nonprofit founded to equip K-9 officers with bulletproof vests goes viral thanks to four-legged artists

        By Tommy Felts | November 16, 2023

        LAWRENCE — What began as a problem keeping Emily Fawcett up at night has grown into a tail-wagging nonprofit effort recently featured on “The Kelly Clarkson Show” — all thanks to a viral social media post showcasing a Kansas police dog painting instead of panting. Fawcett, whose background is in animal welfare, was asked in 2020…

        PayIt appoints new president and COO as fast-scaling KC govtech company hits pivotal moment

        By Tommy Felts | November 16, 2023

        A veteran govtech leader is joining one of Kansas City’s best-known scale-ups as the company eyes a new era of growth and the expansion of its national and international footprint.  PayIt — a leader in digital customer experience solutions with integrated payments for state, local, and provincial governments — announced on Thursday the appointment of…

        It started with street smarts and a spit handshake; the only thing MADE MOBB was missing: a business book

        By Tommy Felts | November 16, 2023

        Editor’s note: Startland News’ coverage of Global Entrepreneurship Week-Kansas City is made possible by the support of Husch Blackwell. Celebrating the victories is easy, said Vu Radley, calling out a decade in business for his streetwear company, MADE MOBB, along with high profile partnerships ranging from UMKC and United Way to the Kansas Chiefs and…